메뉴 건너뛰기




Volumn , Issue , 2008, Pages 1-271

Managing and marketing radical innovations: Marketing new technology

Author keywords

[No Author keywords available]

Indexed keywords


EID: 84911122595     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203930489     Document Type: Book
Times cited : (26)

References (474)
  • 2
    • 0002618532 scopus 로고
    • Strategic Windows
    • Abell, D.F. (1978) "Strategic Windows," Journal of Marketing, 42, 3: 21-26.
    • (1978) Journal of Marketing , vol.42 , Issue.3 , pp. 21-26
    • Abell, D.F.1
  • 3
    • 0001907879 scopus 로고    scopus 로고
    • Competing Today While Preparing for Tomorrow
    • Abell, D.F. (1999) "Competing Today While Preparing for Tomorrow," MIT Sloan Management Review, 40, 3: 73-81.
    • (1999) MIT Sloan Management Review , vol.40 , Issue.3 , pp. 73-81
    • Abell, D.F.1
  • 5
    • 0032165995 scopus 로고    scopus 로고
    • Enhancing New Product Development Performance: An Organizational Learning Perspective
    • Adams, M.E., Day, G.S. and Dougherty, D. (1998) "Enhancing New Product Development Performance: An Organizational Learning Perspective," Journal of Product Innovation Management, 15, 5: 403-422.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.5 , pp. 403-422
    • Adams, M.E.1    Day, G.S.2    Dougherty, D.3
  • 6
    • 0036765766 scopus 로고    scopus 로고
    • The Emergence of Emerging Technologies
    • Adner, R. and Levinthal, D.A. (2002) "The Emergence of Emerging Technologies," California Management Review, 45, 1: 50-66.
    • (2002) California Management Review , vol.45 , Issue.1 , pp. 50-66
    • Adner, R.1    Levinthal, D.A.2
  • 8
    • 0013066430 scopus 로고    scopus 로고
    • Getting to Grips with the Virtual Organization
    • Alexander, M. (1997) "Getting to Grips with the Virtual Organization," Long Range Planning, 30, 1: 122-124.
    • (1997) Long Range Planning , vol.30 , Issue.1 , pp. 122-124
    • Alexander, M.1
  • 9
    • 0002737872 scopus 로고
    • Pioneering Versus Incremental Innovation: Review and Research Propositions
    • Ali, A. (1994) "Pioneering Versus Incremental Innovation: Review and Research Propositions," Journal of Product Innovation Management, 11, 1: 46-61.
    • (1994) Journal of Product Innovation Management , vol.11 , Issue.1 , pp. 46-61
    • Ali, A.1
  • 12
    • 34748827706 scopus 로고
    • Technological Discontinuities and Dominant Designs: A Cyclical Model of Technological Change
    • Anderson, P. and Tushman, M.L. (1990) "Technological Discontinuities and Dominant Designs: A Cyclical Model of Technological Change," Administrative Science Quarterly, 35, 4: 604-633.
    • (1990) Administrative Science Quarterly , vol.35 , Issue.4 , pp. 604-633
    • Anderson, P.1    Tushman, M.L.2
  • 13
    • 0141874342 scopus 로고
    • A Model for Diversification
    • Ansoff, I. (1958) "A Model for Diversification," Management Science, 4, 4: 392-414.
    • (1958) Management Science , vol.4 , Issue.4 , pp. 392-414
    • Ansoff, I.1
  • 14
    • 0032220445 scopus 로고    scopus 로고
    • Strategic Proactivity and Firm Approach to the Natural Environment
    • Aragon-Correa, J.A. (1998) "Strategic Proactivity and Firm Approach to the Natural Environment," Academy of Management Journal, 41, 5: 556-567.
    • (1998) Academy of Management Journal , vol.41 , Issue.5 , pp. 556-567
    • Aragon-Correa, J.A.1
  • 15
    • 0030540869 scopus 로고    scopus 로고
    • Strategy: Where is the Pattern?
    • Araujo, L. and Easton, G. (1996) "Strategy: Where is the Pattern?," Organization, 3, 3:361-383.
    • (1996) Organization , vol.3 , Issue.3 , pp. 361-383
    • Araujo, L.1    Easton, G.2
  • 19
    • 0346555075 scopus 로고    scopus 로고
    • Anticipatory Management: Tools for Better Decision Making
    • Ashley, W.C. and Morrison, J.L. (1997) "Anticipatory Management: Tools for Better Decision Making," The Futurist, 31, 5: 47-50.
    • (1997) The Futurist , vol.31 , Issue.5 , pp. 47-50
    • Ashley, W.C.1    Morrison, J.L.2
  • 20
    • 0001382483 scopus 로고
    • Central Perspectives and Debates in Organization Theory
    • Astley, W.G. and Van de Ven, A.H. (1983) "Central Perspectives and Debates in Organization Theory," Administrative Science Quarterly, 28, 2: 245-273.
    • (1983) Administrative Science Quarterly , vol.28 , Issue.2 , pp. 245-273
    • Astley, W.G.1    Van de Ven, A.H.2
  • 21
    • 0030077443 scopus 로고    scopus 로고
    • Market Orientation and Innovation
    • Atuahene-Gima, K. (1996) "Market Orientation and Innovation," Journal of Business Research, 35, 2: 93-103.
    • (1996) Journal of Business Research , vol.35 , Issue.2 , pp. 93-103
    • Atuahene-Gima, K.1
  • 22
    • 0034296167 scopus 로고    scopus 로고
    • Cross-Functional Influence in New Product Development: An Exploratory Study of Marketing and R&D Perspectives
    • Atuahene-Gima, K. and Evangelista, F. (2000) "Cross-Functional Influence in New Product Development: An Exploratory Study of Marketing and R&D Perspectives," Management Science, 46, 10: 1269-1284.
    • (2000) Management Science , vol.46 , Issue.10 , pp. 1269-1284
    • Atuahene-Gima, K.1    Evangelista, F.2
  • 23
    • 0008482329 scopus 로고    scopus 로고
    • R&D Spillovers and the Geography of Innovation and Production
    • Audretsch, D.B. and Feldman, M.P. (1996) "R&D Spillovers and the Geography of Innovation and Production," The American Economic Review, 86, 3: 630-640.
    • (1996) The American Economic Review , vol.86 , Issue.3 , pp. 630-640
    • Audretsch, D.B.1    Feldman, M.P.2
  • 24
    • 0035444243 scopus 로고    scopus 로고
    • An Empirically-Based Typology of Product Innovativeness for New Financial Services: Success and failure scenarios
    • Avlonitis, G.J., Papastathopoulou, P.G. and Gounaris, S.P. (2001) "An Empirically-Based Typology of Product Innovativeness for New Financial Services: Success and failure scenarios," Journal of Product Innovation Management, 18, 5: 324-342.
    • (2001) Journal of Product Innovation Management , vol.18 , Issue.5 , pp. 324-342
    • Avlonitis, G.J.1    Papastathopoulou, P.G.2    Gounaris, S.P.3
  • 25
    • 0002587817 scopus 로고
    • Market Expansion Strategies in Multinational Marketing
    • Ayal, I. and Zif, J. (1979) "Market Expansion Strategies in Multinational Marketing," Journal of Marketing, 43, 2: 84-94.
    • (1979) Journal of Marketing , vol.43 , Issue.2 , pp. 84-94
    • Ayal, I.1    Zif, J.2
  • 26
    • 84968054134 scopus 로고
    • Managing Product Definition in High-Technology Industries: A Pilot Study
    • Bacon, G., Beckman, S., Mowery, D. and Wilson, E. (1994) "Managing Product Definition in High-Technology Industries: A Pilot Study," California Management Review, 36, 3: 32-56.
    • (1994) California Management Review , vol.36 , Issue.3 , pp. 32-56
    • Bacon, G.1    Beckman, S.2    Mowery, D.3    Wilson, E.4
  • 27
    • 84968158753 scopus 로고
    • The Emerging Flexible Organization: Perspectives from Silicon Valley
    • Bahrami, H. (1992) "The Emerging Flexible Organization: Perspectives from Silicon Valley," California Management Review, 34, 4: 33-51.
    • (1992) California Management Review , vol.34 , Issue.4 , pp. 33-51
    • Bahrami, H.1
  • 29
    • 0034424008 scopus 로고    scopus 로고
    • From Threat-Rigidity to Flexibility. Toward a Learning Model of Autogenic Crisis in Organizations
    • Barnett, C.K. and Pratt, M.G. (2000) "From Threat-Rigidity to Flexibility. Toward a Learning Model of Autogenic Crisis in Organizations," Journal of Organizational Change Management, 13, 1: 74-88.
    • (2000) Journal of Organizational Change Management , vol.13 , Issue.1 , pp. 74-88
    • Barnett, C.K.1    Pratt, M.G.2
  • 30
    • 0032264223 scopus 로고    scopus 로고
    • Adapting to Unfamiliar Environmental Events: A Look at the Evolution of Interpretation and Its Role in Strategic Change
    • Barr, P.S. (1998) "Adapting to Unfamiliar Environmental Events: A Look at the Evolution of Interpretation and Its Role in Strategic Change," Organization Science, 9, 6:644-669.
    • (1998) Organization Science , vol.9 , Issue.6 , pp. 644-669
    • Barr, P.S.1
  • 31
    • 0002468026 scopus 로고    scopus 로고
    • The Effect of Market Orientation and Organizational Flexibility on Corporate Entrepreneurship
    • Barrett, H. and Weinstein, A. (1998) "The Effect of Market Orientation and Organizational Flexibility on Corporate Entrepreneurship," Entrepreneurship: Theory and Practice, 23, 1: 57-70.
    • (1998) Entrepreneurship: Theory and Practice , vol.23 , Issue.1 , pp. 57-70
    • Barrett, H.1    Weinstein, A.2
  • 32
    • 84986648561 scopus 로고
    • The Proactive Component of Organizational Behavior: A Measure and Correlates
    • Bateman, T.S. and Crant, J.M. (1993) "The Proactive Component of Organizational Behavior: A Measure and Correlates," Journal of Organizational Behavior, 14, 2:103-118.
    • (1993) Journal of Organizational Behavior , vol.14 , Issue.2 , pp. 103-118
    • Bateman, T.S.1    Crant, J.M.2
  • 33
    • 0033130547 scopus 로고    scopus 로고
    • Proactive Behavior: Meaning, Impact, Recommendations
    • Bateman, T.S. and Crant, J.M. (1999) "Proactive Behavior: Meaning, Impact, Recommendations," Business Horizons, 42, 3: 63-70.
    • (1999) Business Horizons , vol.42 , Issue.3 , pp. 63-70
    • Bateman, T.S.1    Crant, J.M.2
  • 34
    • 0038084963 scopus 로고    scopus 로고
    • New Product Launch. Marketing Action and Launch Tactics for High-Technology Products
    • Beard, C. and Easingwood, C. (1996) "New Product Launch. Marketing Action and Launch Tactics for High-Technology Products," Industrial Marketing Management, 25, 2: 87-103.
    • (1996) Industrial Marketing Management , vol.25 , Issue.2 , pp. 87-103
    • Beard, C.1    Easingwood, C.2
  • 35
  • 36
    • 3442880719 scopus 로고    scopus 로고
    • Lead Markets: Country-Specific Drivers of the Global Diffusion of Innovations
    • Beise, M. (2004) "Lead Markets: Country-Specific Drivers of the Global Diffusion of Innovations," Research Policy, 33, 6-7: 997-1018.
    • (2004) Research Policy , vol.33 , Issue.6-7 , pp. 997-1018
    • Beise, M.1
  • 37
    • 0016286062 scopus 로고
    • On Predicting Some of the People Some of the Time:The Search for Cross-Situational Consistencies in Behavior
    • Bem, D.J. and Allen, A. (1974) "On Predicting Some of the People Some of the Time:The Search for Cross-Situational Consistencies in Behavior," Psychological Review, 81, 6: 506-520.
    • (1974) Psychological Review , vol.81 , Issue.6 , pp. 506-520
    • Bem, D.J.1    Allen, A.2
  • 40
    • 29144454896 scopus 로고    scopus 로고
    • Innovation or Customer Orientation? An Empirical Investigation
    • Berthon, P., Hulbert, J.M. and Pitt, L. (2004) "Innovation or Customer Orientation? An Empirical Investigation," European Journal of Marketing, 38, 9-10: 1065-1090.
    • (2004) European Journal of Marketing , vol.38 , Issue.9-10 , pp. 1065-1090
    • Berthon, P.1    Hulbert, J.M.2    Pitt, L.3
  • 41
    • 77949927236 scopus 로고    scopus 로고
    • Stop Fighting Fires
    • Bohn, R. (2000) "Stop Fighting Fires," Harvard Business Review, 78, 4: 82-91.
    • (2000) Harvard Business Review , vol.78 , Issue.4 , pp. 82-91
    • Bohn, R.1
  • 42
    • 0345378461 scopus 로고
    • Learning as Creative Destruction: The Challenge for Eastern Europe
    • R. Boot, J. Lawrence and J. Morris (eds), London: McGraw-Hill
    • Boisot, M.H. (1994) "Learning as Creative Destruction: The Challenge for Eastern Europe," in R. Boot, J. Lawrence and J. Morris (eds) Managing the Unknown by Creating New Futures, London: McGraw-Hill, pp. 41-56.
    • (1994) Managing the Unknown by Creating New Futures , pp. 41-56
    • Boisot, M.H.1
  • 43
    • 0033470235 scopus 로고    scopus 로고
    • Organizations as Adaptive Systems in Complex Environments:The Case of China
    • Boisot, M. and Child, J. (1999) "Organizations as Adaptive Systems in Complex Environments:The Case of China," Organization Science, 10, 3: 237-252.
    • (1999) Organization Science , vol.10 , Issue.3 , pp. 237-252
    • Boisot, M.1    Child, J.2
  • 44
    • 0002058423 scopus 로고
    • On the Measurement of Organizational Slack
    • Bourgeois, L.J. III (1981) "On the Measurement of Organizational Slack," Academy of Management Review, 6, 1: 29-39.
    • (1981) Academy of Management Review , vol.6 , Issue.1 , pp. 29-39
    • Bourgeois III, L.J.1
  • 45
    • 0000590621 scopus 로고
    • Strategic Management and Determinism
    • Bourgeois, L.J. III (1984) "Strategic Management and Determinism," Academy of Management Review, 9, 4: 586-596.
    • (1984) Academy of Management Review , vol.9 , Issue.4 , pp. 586-596
    • Bourgeois III, L.J.1
  • 46
    • 84863063127 scopus 로고
    • Organizational Culture: The Key to Effective Leadership and Organizational Development
    • Brown, A. (1992) "Organizational Culture: The Key to Effective Leadership and Organizational Development," Leadership & Organization Development Journal, 13, 2: 3-6.
    • (1992) Leadership & Organization Development Journal , vol.13 , Issue.2 , pp. 3-6
    • Brown, A.1
  • 47
    • 0036003883 scopus 로고    scopus 로고
    • The Customer Orientation of Service Workers: Personality Trait Effects on Self- and Supervisor Performance Ratings
    • Brown, T.J., Mowen, J.C., Donavan, D.T. and Licata, J.W. (2002) "The Customer Orientation of Service Workers: Personality Trait Effects on Self- and Supervisor Performance Ratings," Journal of Marketing Research, 39, 1: 110-119.
    • (2002) Journal of Marketing Research , vol.39 , Issue.1 , pp. 110-119
    • Brown, T.J.1    Mowen, J.C.2    Donavan, D.T.3    Licata, J.W.4
  • 48
    • 0342916887 scopus 로고
    • Managerial Judgement in Strategic Marketing:Some Preliminary Thoughts
    • Brownlie, D. and Spender, J.C. (1995) "Managerial Judgement in Strategic Marketing:Some Preliminary Thoughts," Management Decision, 33, 6: 39-50.
    • (1995) Management Decision , vol.33 , Issue.6 , pp. 39-50
    • Brownlie, D.1    Spender, J.C.2
  • 49
    • 33947113111 scopus 로고
    • Marketing Lessons from Silicon Valley for Technology-Based Firms
    • R.W. Smilor (ed.), Lexington: Lexington Books
    • Bruno, A.V. (1989) "Marketing Lessons from Silicon Valley for Technology-Based Firms," in R.W. Smilor (ed.) Customer-Driven Marketing. Lessons from Entrepreneurial Technology Companies, Lexington: Lexington Books, pp. 33-44.
    • (1989) Customer-Driven Marketing. Lessons from Entrepreneurial Technology Companies , pp. 33-44
    • Bruno, A.V.1
  • 50
    • 0001977898 scopus 로고
    • Administrative Reforms as Routines
    • Brunsson, N. (1989) "Administrative Reforms as Routines," Scandinavian Journal of Management, 5, 5: 219-228.
    • (1989) Scandinavian Journal of Management , vol.5 , Issue.5 , pp. 219-228
    • Brunsson, N.1
  • 54
    • 84891654721 scopus 로고
    • Industry in a New Age
    • Burns, T. (1963) "Industry in a New Age," New Society, 31, 1: 17-20.
    • (1963) New Society , vol.31 , Issue.1 , pp. 17-20
    • Burns, T.1
  • 57
    • 0026036726 scopus 로고
    • Evolutionary Personality Psychology
    • Buss, D.M. (1991) "Evolutionary Personality Psychology," Annual Review of Psychology, 42: 459-491.
    • (1991) Annual Review of Psychology , vol.42 , pp. 459-491
    • Buss, D.M.1
  • 58
    • 84965779678 scopus 로고
    • Corporate Culture and Economic Performance: A French Study
    • Calori, R. and Sarnin, P. (1991) "Corporate Culture and Economic Performance: A French Study," Organization Studies, 12, 1: 49-74.
    • (1991) Organization Studies , vol.12 , Issue.1 , pp. 49-74
    • Calori, R.1    Sarnin, P.2
  • 59
    • 0042062135 scopus 로고
    • Managing Strategic Issues in a Turbulent Environment
    • Camillus, J.C. and Datta, D.K. (1991) "Managing Strategic Issues in a Turbulent Environment," Long Range Planning, 24, 2: 67-74.
    • (1991) Long Range Planning , vol.24 , Issue.2 , pp. 67-74
    • Camillus, J.C.1    Datta, D.K.2
  • 60
    • 1542282429 scopus 로고    scopus 로고
    • The Proactive Employee: Managing Workplace Initiative
    • Campbell, D.J. (2000) "The Proactive Employee: Managing Workplace Initiative," Academy of Management Executive, 14, 3: 52-66.
    • (2000) Academy of Management Executive , vol.14 , Issue.3 , pp. 52-66
    • Campbell, D.J.1
  • 62
    • 84989040460 scopus 로고
    • Strategic Orientation and Characteristics of Upper Management
    • Chaganti, R. and Sambharya, R. (1987) "Strategic Orientation and Characteristics of Upper Management," Strategic Management Journal, 8, 4: 393-401.
    • (1987) Strategic Management Journal , vol.8 , Issue.4 , pp. 393-401
    • Chaganti, R.1    Sambharya, R.2
  • 63
    • 0002712350 scopus 로고
    • Adaptation: A Promising Metaphor for Strategic Management
    • Chakravarthy, B.S. (1982) "Adaptation: A Promising Metaphor for Strategic Management," Academy of Management Review, 7, 1: 35-44.
    • (1982) Academy of Management Review , vol.7 , Issue.1 , pp. 35-44
    • Chakravarthy, B.S.1
  • 64
  • 66
    • 0032333450 scopus 로고    scopus 로고
    • Organizing for Radical Product Innovation: The Overlooked Role of Willingness to Cannibalize
    • Chandy, R.K. and Tellis, G.J. (1998) "Organizing for Radical Product Innovation: The Overlooked Role of Willingness to Cannibalize," Journal of Marketing Research, 35, 4: 474-487.
    • (1998) Journal of Marketing Research , vol.35 , Issue.4 , pp. 474-487
    • Chandy, R.K.1    Tellis, G.J.2
  • 67
    • 0034388983 scopus 로고    scopus 로고
    • The Incumbent's Curse? Incumbency, Size, and Radical Product Innovation
    • Chandy, R.K. and Tellis, G.J. (2000) "The Incumbent's Curse? Incumbency, Size, and Radical Product Innovation," Journal of Marketing, 64, 3: 1-17.
    • (2000) Journal of Marketing , vol.64 , Issue.3 , pp. 1-17
    • Chandy, R.K.1    Tellis, G.J.2
  • 68
    • 0001394907 scopus 로고
    • The Impact of New Product Introductions on the Market Value of Firms
    • Chaney, P.K., Devinney, T.M. and Winer, R.S. (1991) "The Impact of New Product Introductions on the Market Value of Firms," Journal of Business, 64, 4: 573-610.
    • (1991) Journal of Business , vol.64 , Issue.4 , pp. 573-610
    • Chaney, P.K.1    Devinney, T.M.2    Winer, R.S.3
  • 69
    • 0035642048 scopus 로고    scopus 로고
    • Organizational Actions in Response to Threats and Opportunities
    • Chattopadhyay, P., Glick, W.H. and Huber, G.P. (2001) "Organizational Actions in Response to Threats and Opportunities," Academy of Management Journal, 44, 5: 937-955.
    • (2001) Academy of Management Journal , vol.44 , Issue.5 , pp. 937-955
    • Chattopadhyay, P.1    Glick, W.H.2    Huber, G.P.3
  • 70
    • 33744870364 scopus 로고
    • Organizational Structure, Environment and Performance: The Role of Strategic Choice
    • Child, J. (1972) "Organizational Structure, Environment and Performance: The Role of Strategic Choice," Sociology, 6, 1: 1-22.
    • (1972) Sociology , vol.6 , Issue.1 , pp. 1-22
    • Child, J.1
  • 72
    • 0040081884 scopus 로고    scopus 로고
    • Foundations for Growth. How To Identify and Build Disruptive New Businesses
    • Christensen, C.M., Johnson, M.W. and Rigby, D.K. (2002) "Foundations for Growth. How To Identify and Build Disruptive New Businesses," MIT Sloan Management Review, 43, 3: 22-31.
    • (2002) MIT Sloan Management Review , vol.43 , Issue.3 , pp. 22-31
    • Christensen, C.M.1    Johnson, M.W.2    Rigby, D.K.3
  • 74
  • 75
    • 84936166194 scopus 로고
    • Absorptive Capacity: A New Perspective on Learning and Innovation
    • Cohen, W.M. and Levinthal, D.A. (1990) "Absorptive Capacity: A New Perspective on Learning and Innovation," Administrative Science Quarterly, 35, 1: 128-152.
    • (1990) Administrative Science Quarterly , vol.35 , Issue.1 , pp. 128-152
    • Cohen, W.M.1    Levinthal, D.A.2
  • 77
    • 0020743696 scopus 로고
    • A Theory of Organizational Response to Regulation: The case of Hospitals
    • Cook, K., Shortell, S.M., Conrad, D.A. and Morrisey, M.A. (1983) "A Theory of Organizational Response to Regulation: The case of Hospitals," Academy of Management Review, 8, 2: 193-205.
    • (1983) Academy of Management Review , vol.8 , Issue.2 , pp. 193-205
    • Cook, K.1    Shortell, S.M.2    Conrad, D.A.3    Morrisey, M.A.4
  • 78
    • 0034407069 scopus 로고    scopus 로고
    • Strategic Marketing Planning for Radically New Products
    • Cooper, L.G. (2000) "Strategic Marketing Planning for Radically New Products," Journal of Marketing, 64, 1: 1-16.
    • (2000) Journal of Marketing , vol.64 , Issue.1 , pp. 1-16
    • Cooper, L.G.1
  • 79
    • 0003193192 scopus 로고
    • The Dimensions of Industrial New Product Success and Failure
    • Cooper, R.G. (1979) "The Dimensions of Industrial New Product Success and Failure," Journal of Marketing, 43, 3: 93-103.
    • (1979) Journal of Marketing , vol.43 , Issue.3 , pp. 93-103
    • Cooper, R.G.1
  • 80
    • 0000233924 scopus 로고
    • The New Product Process: A Decision Guide for Management
    • Cooper, R.G. (1988) "The New Product Process: A Decision Guide for Management," Journal of Marketing Management, 3, 3: 238-255.
    • (1988) Journal of Marketing Management , vol.3 , Issue.3 , pp. 238-255
    • Cooper, R.G.1
  • 82
    • 0032062145 scopus 로고    scopus 로고
    • Personality Correlates of Exercise Behavior, Motives, Barriers and Preferences: An Application of the Five-Factor Model
    • Courneya, K.S. and Hellsten, L.-A.M. (1998) "Personality Correlates of Exercise Behavior, Motives, Barriers and Preferences: An Application of the Five-Factor Model," Personality and Individual Differences, 24, 5: 625-633.
    • (1998) Personality and Individual Differences , vol.24 , Issue.5 , pp. 625-633
    • Courneya, K.S.1    Hellsten, L.-A.M.2
  • 83
    • 0141978693 scopus 로고
    • From Competitive Tendering to Strategic Marketing:An Inductive Approach for Theory-building
    • Cova, B., Mazet, F. and Salle, R. (1994) "From Competitive Tendering to Strategic Marketing:An Inductive Approach for Theory-building," Journal of Strategic Marketing, 2, 1: 29-47.
    • (1994) Journal of Strategic Marketing , vol.2 , Issue.1 , pp. 29-47
    • Cova, B.1    Mazet, F.2    Salle, R.3
  • 84
    • 84980204592 scopus 로고
    • The Influence of Organization Structure on the Utility of an Entrepreneurial Top Management Style
    • Covin, J.G and Slevin, D.P. (1988) "The Influence of Organization Structure on the Utility of an Entrepreneurial Top Management Style," Journal of Management Studies, 25, 3: 217-234.
    • (1988) Journal of Management Studies , vol.25 , Issue.3 , pp. 217-234
    • Covin, J.G.1    Slevin, D.P.2
  • 85
    • 0001823675 scopus 로고
    • Marketing Research and the New Product Failure Rate
    • Crawford, C.M. (1977) "Marketing Research and the New Product Failure Rate," Journal of Marketing, 41, 2: 51-61.
    • (1977) Journal of Marketing , vol.41 , Issue.2 , pp. 51-61
    • Crawford, C.M.1
  • 87
    • 84986160826 scopus 로고    scopus 로고
    • Meeting the Information Needs of Marketing in the Twenty-First Century
    • Culkin, N., Smith, D. and Fletcher, J. (1999) "Meeting the Information Needs of Marketing in the Twenty-First Century," Marketing Intelligence & Planning, 17, 1: 6-12.
    • (1999) Marketing Intelligence & Planning , vol.17 , Issue.1 , pp. 6-12
    • Culkin, N.1    Smith, D.2    Fletcher, J.3
  • 89
    • 0004192228 scopus 로고
    • 2nd edn, 1st edn in 1963 by Prentice-Hall, Cambridge: Blackwell
    • Cyert, R.M. and March, J.G. (1992) A Behavioral Theory of the Firm (2nd edn, 1st edn in 1963 by Prentice-Hall), Cambridge: Blackwell.
    • (1992) A Behavioral Theory of the Firm
    • Cyert, R.M.1    March, J.G.2
  • 90
    • 0002967687 scopus 로고
    • Organizational Symbolism: A Topic to Expand Organizational Analysis
    • Dandridge, T.C., Mitroff, I. and Joyce, W.F. (1980) "Organizational Symbolism: A Topic to Expand Organizational Analysis," Academy of Management Review, 5, 1: 77-82.
    • (1980) Academy of Management Review , vol.5 , Issue.1 , pp. 77-82
    • Dandridge, T.C.1    Mitroff, I.2    Joyce, W.F.3
  • 91
    • 84986140664 scopus 로고    scopus 로고
    • Downsizing the Finnish Company: A Call for Managerial Leadership
    • A. Suominen (ed.), Turku: Turku School of Economics and Business Administration
    • Darling, J.R. and Nurmi, R. (1996) "Downsizing the Finnish Company: A Call for Managerial Leadership," in A. Suominen (ed.) Johtaminen murroksessa. Management in Transition, Turku: Turku School of Economics and Business Administration, pp. 251-272.
    • (1996) Johtaminen murroksessa. Management in Transition , pp. 251-272
    • Darling, J.R.1    Nurmi, R.2
  • 92
    • 0000208408 scopus 로고    scopus 로고
    • Strategic Supremacy through Disruption and Dominance
    • D'Aveni, R.A. (1999) "Strategic Supremacy through Disruption and Dominance," MIT Sloan Management Review, 40, 3: 127-135.
    • (1999) MIT Sloan Management Review , vol.40 , Issue.3 , pp. 127-135
    • D'Aveni, R.A.1
  • 93
    • 67049093731 scopus 로고
    • Crisis and the Content of Managerial Communications:A Study of the Focus of Attention of Top Managers in Surviving and Failing Firms
    • D'Aveni, R.A. and MacMillan, I.C. (1990) "Crisis and the Content of Managerial Communications:A Study of the Focus of Attention of Top Managers in Surviving and Failing Firms," Administrative Science Quarterly, 35, 4: 634-657.
    • (1990) Administrative Science Quarterly , vol.35 , Issue.4 , pp. 634-657
    • D'Aveni, R.A.1    MacMillan, I.C.2
  • 94
    • 0040984002 scopus 로고
    • The Capabilities of Market-Driven Organizations
    • Day, G.S. (1994) "The Capabilities of Market-Driven Organizations," Journal of Marketing, 58, 4: 37-52.
    • (1994) Journal of Marketing , vol.58 , Issue.4 , pp. 37-52
    • Day, G.S.1
  • 95
    • 0002607378 scopus 로고
    • Assessing Advantage: A Framework for Diagnosing Competitive Superiority
    • Day, G.S. and Wensley, R. (1988) "Assessing Advantage: A Framework for Diagnosing Competitive Superiority," Journal of Marketing, 52, 2: 1-20.
    • (1988) Journal of Marketing , vol.52 , Issue.2 , pp. 1-20
    • Day, G.S.1    Wensley, R.2
  • 96
    • 0035335122 scopus 로고    scopus 로고
    • Innovative Versus Incremental New Business Services: Different Keys for Achieving Success
    • de Brentani, U. (2001) "Innovative Versus Incremental New Business Services: Different Keys for Achieving Success," Journal of Product Innovation Management, 18, 3:169-187.
    • (2001) Journal of Product Innovation Management , vol.18 , Issue.3 , pp. 169-187
    • de Brentani, U.1
  • 97
    • 0001923109 scopus 로고
    • Planning as Learning
    • de Geus, A.P. (1988) "Planning as Learning," Harvard Business Review, 66, 2: 70-74.
    • (1988) Harvard Business Review , vol.66 , Issue.2 , pp. 70-74
    • de Geus, A.P.1
  • 99
    • 0012038330 scopus 로고    scopus 로고
    • New Product Success Factors, New Product Typology and Moderating Impact on Success Factors According to the Type of Newness
    • Leuven, Belgium
    • de Moerloose, C. (2000) "New Product Success Factors, New Product Typology and Moderating Impact on Success Factors According to the Type of Newness," Proceedings of the 7th International Product Development Management Conference, Leuven, Belgium.
    • (2000) Proceedings of the 7th International Product Development Management Conference
    • de Moerloose, C.1
  • 100
    • 0034347108 scopus 로고    scopus 로고
    • Global Diffusion of Technological Innovations: A Coupled-Hazard Approach
    • Dekimpe, M.G., Parker, P.M. and Sarvary, M. (2000) "Global Diffusion of Technological Innovations: A Coupled-Hazard Approach," Journal of Marketing Research, 37, 1:47-59.
    • (2000) Journal of Marketing Research , vol.37 , Issue.1 , pp. 47-59
    • Dekimpe, M.G.1    Parker, P.M.2    Sarvary, M.3
  • 101
    • 0344024632 scopus 로고    scopus 로고
    • International Product Strategy:Building the Standardisation-Modification Decision
    • Delene, L.M., Meloche, M.S. and Hodskins, J.S. (1997) "International Product Strategy:Building the Standardisation-Modification Decision," Irish Marketing Review, 10, 1:47-54.
    • (1997) Irish Marketing Review , vol.10 , Issue.1 , pp. 47-54
    • Delene, L.M.1    Meloche, M.S.2    Hodskins, J.S.3
  • 102
    • 0006412295 scopus 로고    scopus 로고
    • Developing Breakthrough Products: Challenges and Options for Market Assessment
    • Deszca, G., Munro, H. and Noori, H. (1999) "Developing Breakthrough Products: Challenges and Options for Market Assessment," Journal of Operations Management, 17, 6: 613-630.
    • (1999) Journal of Operations Management , vol.17 , Issue.6 , pp. 613-630
    • Deszca, G.1    Munro, H.2    Noori, H.3
  • 103
    • 0039070134 scopus 로고
    • Significant Issues for the Future of Product Innovation
    • Devinney, T.M. (1995) "Significant Issues for the Future of Product Innovation," Journal of Product Innovation Management, 12, 1: 70-75.
    • (1995) Journal of Product Innovation Management , vol.12 , Issue.1 , pp. 70-75
    • Devinney, T.M.1
  • 104
    • 0033317084 scopus 로고    scopus 로고
    • Identifying the Key Success Factors in New Product Launch
    • Di Benedetto, C.A. (1999) "Identifying the Key Success Factors in New Product Launch," Journal of Product Innovation Management, 16, 6: 530-544.
    • (1999) Journal of Product Innovation Management , vol.16 , Issue.6 , pp. 530-544
    • Di Benedetto, C.A.1
  • 105
    • 84953510404 scopus 로고
    • Environment as an Influence on Managerial Autonomy
    • Dill, W.R. (1958) "Environment as an Influence on Managerial Autonomy," Administrative Science Quarterly, 2, 4: 409-443.
    • (1958) Administrative Science Quarterly , vol.2 , Issue.4 , pp. 409-443
    • Dill, W.R.1
  • 106
    • 0040238562 scopus 로고    scopus 로고
    • A Positivist Alternative to the Structure-Action Approach
    • Donaldson, L. (1997) "A Positivist Alternative to the Structure-Action Approach," Organization Studies, 18, 1: 77-92.
    • (1997) Organization Studies , vol.18 , Issue.1 , pp. 77-92
    • Donaldson, L.1
  • 107
    • 0001850260 scopus 로고    scopus 로고
    • Organizing for Innovation.
    • S.R. Clegg, C. Hardy and W.R. Nord (eds), London: Sage Publications
    • Dougherty, D. (1996) "Organizing for Innovation.," in S.R. Clegg, C. Hardy and W.R. Nord (eds) Handbook of Organization Studies, London: Sage Publications, pp. 424-439.
    • (1996) Handbook of Organization Studies , pp. 424-439
    • Dougherty, D.1
  • 108
    • 0003036818 scopus 로고
    • Evolution of Global Marketing Strategy: Scale, Scope and Synergy
    • Douglas, S.P. and Craig, C.S. (1989) "Evolution of Global Marketing Strategy: Scale, Scope and Synergy," Columbia Journal of World Business, 24, 3: 47-59.
    • (1989) Columbia Journal of World Business , vol.24 , Issue.3 , pp. 47-59
    • Douglas, S.P.1    Craig, C.S.2
  • 109
    • 84989023242 scopus 로고
    • Managing DMNCs: A Search for a New Paradigm
    • Doz, Y.L and Prahalad, C.K. (1991) "Managing DMNCs: A Search for a New Paradigm," Strategic Management Journal, 12, Special Issue: 145-164.
    • (1991) Strategic Management Journal , vol.12 , pp. 145-164
    • Doz, Y.L.1    Prahalad, C.K.2
  • 111
    • 0022068394 scopus 로고
    • The Discipline of Innovation
    • Drucker, P.F. (1985) "The Discipline of Innovation," Harvard Business Review, 63, 3: 67-72.
    • (1985) Harvard Business Review , vol.63 , Issue.3 , pp. 67-72
    • Drucker, P.F.1
  • 112
    • 0001882298 scopus 로고    scopus 로고
    • The Future that has Already Happened
    • Drucker, P.F. (1997) "The Future that has Already Happened," Harvard Business Review, 75, 5:20-24.
    • (1997) Harvard Business Review , vol.75 , Issue.5 , pp. 20-24
    • Drucker, P.F.1
  • 115
    • 84989059342 scopus 로고
    • Technology's Varying Impact on the Success of Strategic Business Units within the Miles and Snow Typology
    • Dvir, D., Segev, E. and Shenhar, A. (1993) "Technology's Varying Impact on the Success of Strategic Business Units within the Miles and Snow Typology," Strategic Management Journal, 14, 2: 155-162.
    • (1993) Strategic Management Journal , vol.14 , Issue.2 , pp. 155-162
    • Dvir, D.1    Segev, E.2    Shenhar, A.3
  • 116
    • 0034178725 scopus 로고    scopus 로고
    • Marketing High Technology: Preparation, Targeting, Positioning, Execution
    • Easingwood, C. and Koustelos, A. (2000) "Marketing High Technology: Preparation, Targeting, Positioning, Execution," Business Horizons, 43, 3: 27-34.
    • (2000) Business Horizons , vol.43 , Issue.3 , pp. 27-34
    • Easingwood, C.1    Koustelos, A.2
  • 117
    • 0001073758 scopus 로고
    • Building Theories from Case Study Research
    • Eisenhardt, K.M. (1989) "Building Theories from Case Study Research," Academy of Management Review, 14, 4: 532-550.
    • (1989) Academy of Management Review , vol.14 , Issue.4 , pp. 532-550
    • Eisenhardt, K.M.1
  • 118
    • 0038257091 scopus 로고
    • Accelerating Adaptive Processes: Product Innovation in the Global Computer Industry
    • Eisenhardt, K.M. and Tabrizi, B.N. (1995) "Accelerating Adaptive Processes: Product Innovation in the Global Computer Industry," Administrative Science Quarterly, 40, 1:84-110.
    • (1995) Administrative Science Quarterly , vol.40 , Issue.1 , pp. 84-110
    • Eisenhardt, K.M.1    Tabrizi, B.N.2
  • 119
    • 1842689098 scopus 로고    scopus 로고
    • The Relationship Among Organization Structure, Information Technology and Information Processing in Small Canadian Firms
    • El Louadi, M. (1998) "The Relationship Among Organization Structure, Information Technology and Information Processing in Small Canadian Firms," Canadian Journal of Administrative Sciences, 15, 2: 180-199.
    • (1998) Canadian Journal of Administrative Sciences , vol.15 , Issue.2 , pp. 180-199
    • El Louadi, M.1
  • 120
    • 33744755645 scopus 로고    scopus 로고
    • Technology-Enabled Innovation, Industry Transformation and the Emergence of Ambient Organizations
    • Elliot, S. (2006) "Technology-Enabled Innovation, Industry Transformation and the Emergence of Ambient Organizations," Industry and Innovation, 13, 2: 209-225.
    • (2006) Industry and Innovation , vol.13 , Issue.2 , pp. 209-225
    • Elliot, S.1
  • 121
    • 0001947479 scopus 로고
    • Power-Dependence Relations
    • Emerson, R.M. (1962) "Power-Dependence Relations," American Sociological Review, 27, 1: 31-41.
    • (1962) American Sociological Review , vol.27 , Issue.1 , pp. 31-41
    • Emerson, R.M.1
  • 122
    • 33750680414 scopus 로고    scopus 로고
    • Global Production Networks, Knowledge Diffusion, and Local Capability Formation
    • Ernst, D. and Kim, L. (2002) "Global Production Networks, Knowledge Diffusion, and Local Capability Formation," Research Policy, 31, 8-9: 1417-1429.
    • (2002) Research Policy , vol.31 , Issue.8-9 , pp. 1417-1429
    • Ernst, D.1    Kim, L.2
  • 124
    • 0031070657 scopus 로고    scopus 로고
    • Integrated Design and New Product Success
    • Ettlie, J.E. (1997) "Integrated Design and New Product Success," Journal of Operations Management, 15, 1: 33-55.
    • (1997) Journal of Operations Management , vol.15 , Issue.1 , pp. 33-55
    • Ettlie, J.E.1
  • 125
    • 24944508770 scopus 로고    scopus 로고
    • What Drives America's Great Innovators?
    • October 1, 2004
    • Evans, H. (2004) "What Drives America's Great Innovators?" Fortune, October 1, 2004:24-25.
    • (2004) Fortune , pp. 24-25
    • Evans, H.1
  • 126
    • 84980248442 scopus 로고
    • Strategic Flexibility for High Technology Manoeuvres: A Conceptual Framework
    • Evans, J.S. (1991) "Strategic Flexibility for High Technology Manoeuvres: A Conceptual Framework," Journal of Management Studies, 28, 1: 68-89.
    • (1991) Journal of Management Studies , vol.28 , Issue.1 , pp. 68-89
    • Evans, J.S.1
  • 127
    • 0000630086 scopus 로고
    • Behavioral Support for Opinion Change
    • Festinger, L. (1964) "Behavioral Support for Opinion Change," Public Opinion Quarterly, 28, 3: 404-417.
    • (1964) Public Opinion Quarterly , vol.28 , Issue.3 , pp. 404-417
    • Festinger, L.1
  • 128
    • 0034341702 scopus 로고    scopus 로고
    • Strategizing Throughout the Organization: Management Role Conflict in Strategic Renewal
    • Floyd, S.W. and Lane, P.J. (2000) "Strategizing Throughout the Organization: Management Role Conflict in Strategic Renewal," The Academy of Management Review, 25, 1:154-177.
    • (2000) The Academy of Management Review , vol.25 , Issue.1 , pp. 154-177
    • Floyd, S.W.1    Lane, P.J.2
  • 129
    • 0002265527 scopus 로고
    • The Analysis of Company Documentation
    • C. Cassell and G. Symon (eds), London: Sage Publications
    • Forster, N. (1994) "The Analysis of Company Documentation," in C. Cassell and G. Symon (eds) Qualitative Methods in Organizational Research: A Practical Guide, London: Sage Publications, pp. 147-166.
    • (1994) Qualitative Methods in Organizational Research: A Practical Guide , pp. 147-166
    • Forster, N.1
  • 130
    • 0002266903 scopus 로고    scopus 로고
    • Organizational Form and Environment: An Analysis of Between-Form and Within-Form Responses to Environmental Change
    • Forte, M., Hoffman, J.J., Lamont, B.T. and Brockmann, E.N. (2000) "Organizational Form and Environment: An Analysis of Between-Form and Within-Form Responses to Environmental Change," Strategic Management Journal, 21, 7: 753-773.
    • (2000) Strategic Management Journal , vol.21 , Issue.7 , pp. 753-773
    • Forte, M.1    Hoffman, J.J.2    Lamont, B.T.3    Brockmann, E.N.4
  • 131
    • 4444221627 scopus 로고    scopus 로고
    • A Contingency Approach to Marketing High Technology Products
    • Gardner, D.M., Johnson, F., Lee, M. and Wilkinson, I. (2000) "A Contingency Approach to Marketing High Technology Products," European Journal of Marketing, 34, 9-10:1053-1077.
    • (2000) European Journal of Marketing , vol.34 , Issue.9-10 , pp. 1053-1077
    • Gardner, D.M.1    Johnson, F.2    Lee, M.3    Wilkinson, I.4
  • 132
    • 0000865109 scopus 로고    scopus 로고
    • New Concepts and Trends in International R&D Organization
    • Gassmann, O. and von Zedtwitz, M. (1999) "New Concepts and Trends in International R&D Organization," Research Policy, 28, 2-3: 231-250.
    • (1999) Research Policy , vol.28 , Issue.2-3 , pp. 231-250
    • Gassmann, O.1    von Zedtwitz, M.2
  • 133
    • 0000621559 scopus 로고
    • A Propositional Inventory for New Diffusion Research
    • Gatignon, H. and Robertson, T.S. (1985) "A Propositional Inventory for New Diffusion Research," Journal of Consumer Research, 11, 4: 849-867.
    • (1985) Journal of Consumer Research , vol.11 , Issue.4 , pp. 849-867
    • Gatignon, H.1    Robertson, T.S.2
  • 134
    • 0030527375 scopus 로고    scopus 로고
    • Network Configuration and Innovation Success: An Empirical Analysis in German High-tech Industries
    • Gemünden, H.G., Ritter, T. and Heydebreck, P. (1996) "Network Configuration and Innovation Success: An Empirical Analysis in German High-tech Industries," International Journal of Research in Marketing, 13, 5: 449-462.
    • (1996) International Journal of Research in Marketing , vol.13 , Issue.5 , pp. 449-462
    • Gemünden, H.G.1    Ritter, T.2    Heydebreck, P.3
  • 136
    • 0028825433 scopus 로고
    • Being There: Proximity, Organization, and Culture in the Development and Adoption of Advanced Manufacturing Technologies
    • Gertler, M.S. (1995) "Being There: Proximity, Organization, and Culture in the Development and Adoption of Advanced Manufacturing Technologies," Economic Geography, 71, 1: 1-26.
    • (1995) Economic Geography , vol.71 , Issue.1 , pp. 1-26
    • Gertler, M.S.1
  • 137
    • 0000536128 scopus 로고    scopus 로고
    • Globalization of R&D: Recent Changes in the Management of Innovation in Transnational Corporations
    • Gerybadze, A. and Reger, G. (1999) "Globalization of R&D: Recent Changes in the Management of Innovation in Transnational Corporations," Research Policy, 28, 2-3:251-274.
    • (1999) Research Policy , vol.28 , Issue.2-3 , pp. 251-274
    • Gerybadze, A.1    Reger, G.2
  • 138
    • 84896210794 scopus 로고    scopus 로고
    • Designing and Conducting Case Studies in International Business Research
    • R. Marschan-Piekkari and C. Welch (eds), Cheltenham: Edward Elgar
    • Ghauri, P. (2004) "Designing and Conducting Case Studies in International Business Research," in R. Marschan-Piekkari and C. Welch (eds) Handbook of Qualitative Research Methods for International Business, Cheltenham: Edward Elgar, pp. 109-124.
    • (2004) Handbook of Qualitative Research Methods for International Business , pp. 109-124
    • Ghauri, P.1
  • 140
    • 0000002742 scopus 로고
    • Contingency Perspectives of Organizational Strategy: A Critical Review of the Empirical Research
    • Ginsberg, A. and Venkatraman, N. (1985) "Contingency Perspectives of Organizational Strategy: A Critical Review of the Empirical Research," Academy of Management Review, 10, 3: 421-434.
    • (1985) Academy of Management Review , vol.10 , Issue.3 , pp. 421-434
    • Ginsberg, A.1    Venkatraman, N.2
  • 142
    • 0038978292 scopus 로고
    • Improving the Process of Product Innovation
    • Gobeli, D.H. and Brown, D.J. (1993) "Improving the Process of Product Innovation," Research Technology Management, 36, 2: 38-44.
    • (1993) Research Technology Management , vol.36 , Issue.2 , pp. 38-44
    • Gobeli, D.H.1    Brown, D.J.2
  • 143
    • 0031698092 scopus 로고    scopus 로고
    • Evaluating Customer Support During New Product Development - An Exploratory Study
    • Goffin, K. (1998) "Evaluating Customer Support During New Product Development - An Exploratory Study," Journal of Product Innovation Management, 15, 1: 42-56.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.1 , pp. 42-56
    • Goffin, K.1
  • 144
    • 0026939376 scopus 로고
    • The Past Is the Past - or Is It? The Use of Retrospective Accounts as Indicators of Past Strategy
    • Golden, B.R. (1992) "The Past Is the Past - or Is It? The Use of Retrospective Accounts as Indicators of Past Strategy," Academy of Management Journal, 35, 4: 848-860.
    • (1992) Academy of Management Journal , vol.35 , Issue.4 , pp. 848-860
    • Golden, B.R.1
  • 145
    • 0034341398 scopus 로고    scopus 로고
    • Historical Method in Marketing Research with New Evidence on Long-Term Market Share Stability
    • Golder, P.N. (2000a) "Historical Method in Marketing Research with New Evidence on Long-Term Market Share Stability," Journal of Marketing Research, 37, 2: 156-172.
    • (2000) Journal of Marketing Research , vol.37 , Issue.2 , pp. 156-172
    • Golder, P.N.1
  • 146
    • 0034271544 scopus 로고    scopus 로고
    • Insights from Senior Executives about Innovation in International Markets
    • Golder, P.N. (2000b) "Insights from Senior Executives about Innovation in International Markets," Journal of Product Innovation Management, 17, 5: 326-340.
    • (2000) Journal of Product Innovation Management , vol.17 , Issue.5 , pp. 326-340
    • Golder, P.N.1
  • 147
    • 0031286933 scopus 로고    scopus 로고
    • Will It Ever Fly? Modeling the Takeoff of Really New Consumer Durables
    • Golder, P.N. and Tellis, G.J. (1997) "Will It Ever Fly? Modeling the Takeoff of Really New Consumer Durables," Marketing Science, 16, 3: 256-270.
    • (1997) Marketing Science , vol.16 , Issue.3 , pp. 256-270
    • Golder, P.N.1    Tellis, G.J.2
  • 148
    • 0000878572 scopus 로고
    • An Interim Report on Measuring Product Development Success and Failure
    • Griffin, A. and Page, A.L. (1993) "An Interim Report on Measuring Product Development Success and Failure," Journal of Product Innovation Management, 10, 4:291-308.
    • (1993) Journal of Product Innovation Management , vol.10 , Issue.4 , pp. 291-308
    • Griffin, A.1    Page, A.L.2
  • 150
    • 0033343370 scopus 로고    scopus 로고
    • Launch Strategy, Launch Tactics, and Demand Outcomes
    • Guiltinan, J.P. (1999) "Launch Strategy, Launch Tactics, and Demand Outcomes," Journal of Product Innovation Management, 16, 6: 509-529.
    • (1999) Journal of Product Innovation Management , vol.16 , Issue.6 , pp. 509-529
    • Guiltinan, J.P.1
  • 152
    • 84968080799 scopus 로고
    • Accelerating the Development of Technology-Based New Products
    • Gupta, A.K. and Wilemon, D.L. (1990) "Accelerating the Development of Technology-Based New Products," California Management Review, 32, 2: 24-44.
    • (1990) California Management Review , vol.32 , Issue.2 , pp. 24-44
    • Gupta, A.K.1    Wilemon, D.L.2
  • 153
    • 0002511933 scopus 로고
    • A Model for Studying R&D - Marketing Interface in the Product Innovation Process
    • Gupta, A.K., Raj, S.P. and Wilemon, D. (1986) "A Model for Studying R&D - Marketing Interface in the Product Innovation Process," Journal of Marketing, 50, 2: 7-17.
    • (1986) Journal of Marketing , vol.50 , Issue.2 , pp. 7-17
    • Gupta, A.K.1    Raj, S.P.2    Wilemon, D.3
  • 155
    • 0001858193 scopus 로고
    • The Meaning of Time in the Study of Industrial Buyer-Seller Relationships
    • K. Möller and D. Wilson (eds), Boston: Kluwer Academic Publishers
    • Halinen, A. and Törnroos, J.-Å. (1995) "The Meaning of Time in the Study of Industrial Buyer-Seller Relationships," in K. Möller and D. Wilson (eds) Business Marketing:An Interaction and Network Perspective, Boston: Kluwer Academic Publishers, pp. 493-529.
    • (1995) Business Marketing:An Interaction and Network Perspective , pp. 493-529
    • Halinen, A.1    Törnroos, J.-A.2
  • 156
    • 0020728341 scopus 로고
    • Some Tests of the Effectiveness and Functional Attributes of Miles and Snow's Strategic Types
    • Hambrick, D.C. (1983) "Some Tests of the Effectiveness and Functional Attributes of Miles and Snow's Strategic Types," Academy of Management Journal, 26, 1: 5-26.
    • (1983) Academy of Management Journal , vol.26 , Issue.1 , pp. 5-26
    • Hambrick, D.C.1
  • 157
    • 0004186401 scopus 로고    scopus 로고
    • Boston: Harvard Business School Press
    • Hamel, G. (2000) Leading the Revolution, Boston: Harvard Business School Press.
    • (2000) Leading the Revolution
    • Hamel, G.1
  • 162
    • 84911211048 scopus 로고
    • Luovuuden esiinsaaminen, johtajuuden avaintekijä
    • Hansén, S.-O. (1990) "Luovuuden esiinsaaminen, johtajuuden avaintekijä," Futura, 3, 3: 55-65.
    • (1990) Futura , vol.3 , Issue.3 , pp. 55-65
    • Hansén, S.-O.1
  • 163
    • 84911031508 scopus 로고
    • The Two Contexts; Conceptualization and Realization
    • Juha Näsi (ed.), Helsinki: Foundation for Economic Education
    • Hansén, S.-O. (1991) The Two Contexts; Conceptualization and Realization," in Juha Näsi (ed.) Arenas of Strategic Thinking, Helsinki: Foundation for Economic Education, pp. 127-132.
    • (1991) Arenas of Strategic Thinking , pp. 127-132
    • Hansén, S.-O.1
  • 165
    • 0034594380 scopus 로고    scopus 로고
    • Timing - The Bedrock of Anticipatory Management
    • Harper, S.C. (2000) "Timing - The Bedrock of Anticipatory Management," Business Horizons, 43, 1: 75-83.
    • (2000) Business Horizons , vol.43 , Issue.1 , pp. 75-83
    • Harper, S.C.1
  • 166
    • 84986133146 scopus 로고    scopus 로고
    • Market Orientation is Free: The Real Costs of Becoming Market-Led
    • Harris, L.C. and Piercy, N.F. (1997) "Market Orientation is Free: The Real Costs of Becoming Market-Led," Management Decision, 35, 1: 33-38.
    • (1997) Management Decision , vol.35 , Issue.1 , pp. 33-38
    • Harris, L.C.1    Piercy, N.F.2
  • 167
    • 84986037773 scopus 로고    scopus 로고
    • Management Behavior and Barriers to Market Orientation in Retailing Companies
    • Harris, L.C. and Piercy, N.F. (1999) "Management Behavior and Barriers to Market Orientation in Retailing Companies," Journal of Services Marketing, 13, 2: 113-131.
    • (1999) Journal of Services Marketing , vol.13 , Issue.2 , pp. 113-131
    • Harris, L.C.1    Piercy, N.F.2
  • 169
    • 84986031728 scopus 로고    scopus 로고
    • The Effectiveness of Market Information in Enhancing New Product Success Rates
    • Hart, S., Tzokas, N. and Saren, M. (1999) "The Effectiveness of Market Information in Enhancing New Product Success Rates," European Journal of Innovation Management, 2, 1: 20-35.
    • (1999) European Journal of Innovation Management , vol.2 , Issue.1 , pp. 20-35
    • Hart, S.1    Tzokas, N.2    Saren, M.3
  • 172
    • 0002858147 scopus 로고
    • Managing Our Way to Economic Decline
    • Hayes, R.H. and Abernathy, W.J. (1980) "Managing Our Way to Economic Decline," Harvard Business Review, 58, 4: 67-77.
    • (1980) Harvard Business Review , vol.58 , Issue.4 , pp. 67-77
    • Hayes, R.H.1    Abernathy, W.J.2
  • 173
    • 0008950268 scopus 로고
    • International Development Projects. Key to Competitiveness, Impossible, or Mismanaged?
    • Hedlund, G. and Ridderstråle, J. (1995) "International Development Projects. Key to Competitiveness, Impossible, or Mismanaged?," International Studies of Management & Organization, 25, 1-2: 158-184.
    • (1995) International Studies of Management & Organization , vol.25 , Issue.1-2 , pp. 158-184
    • Hedlund, G.1    Ridderstråle, J.2
  • 176
    • 84911049860 scopus 로고    scopus 로고
    • Stumbling into Brilliance
    • Hillis, D. (2002) "Stumbling into Brilliance," Harvard Business Review, 80, 8: 152.
    • (2002) Harvard Business Review , vol.80 , Issue.8 , pp. 152
    • Hillis, D.1
  • 177
    • 21844439596 scopus 로고    scopus 로고
    • From Market Driven to Market Driving: An Alternate Paradigm for Marketing in High Technology Industries
    • Hills, S.B. and Sarin, S. (2003) "From Market Driven to Market Driving: An Alternate Paradigm for Marketing in High Technology Industries," Journal of Marketing Theory and Practice, 11, 3: 13-23.
    • (2003) Journal of Marketing Theory and Practice , vol.11 , Issue.3 , pp. 13-23
    • Hills, S.B.1    Sarin, S.2
  • 178
    • 0001280318 scopus 로고
    • Marketing/R&D Interaction in New Product Development: Implications for New Product Success Rates
    • Hise, R.T., O'Neal, L., Parasuraman, A. and McNeal, J.U. (1990) "Marketing/R&D Interaction in New Product Development: Implications for New Product Success Rates," Journal of Product Innovation Management, 7, 2: 142-155.
    • (1990) Journal of Product Innovation Management , vol.7 , Issue.2 , pp. 142-155
    • Hise, R.T.1    O'Neal, L.2    Parasuraman, A.3    McNeal, J.U.4
  • 179
    • 0345687297 scopus 로고    scopus 로고
    • Measuring Preferences for Really New Products
    • Hoeffler, S. (2003) "Measuring Preferences for Really New Products," Journal of Marketing Research, 40, 4: 406-420.
    • (2003) Journal of Marketing Research , vol.40 , Issue.4 , pp. 406-420
    • Hoeffler, S.1
  • 186
    • 0034311381 scopus 로고    scopus 로고
    • A Multiple-Layer Model of Market-Oriented Organizational Culture: Measurement Issues and Performance Outcomes
    • Homburg, C. and Pflesser, C. (2000) "A Multiple-Layer Model of Market-Oriented Organizational Culture: Measurement Issues and Performance Outcomes," Journal of Marketing Issues, 37, 4: 449-462.
    • (2000) Journal of Marketing Issues , vol.37 , Issue.4 , pp. 449-462
    • Homburg, C.1    Pflesser, C.2
  • 187
    • 84936823848 scopus 로고
    • Organizational Adaptation: Strategic Choice and Environmental Determinism
    • Hrebiniak, L.G. and Joyce, W.F. (1985) "Organizational Adaptation: Strategic Choice and Environmental Determinism," Administrative Science Quarterly, 30, 3: 336-349.
    • (1985) Administrative Science Quarterly , vol.30 , Issue.3 , pp. 336-349
    • Hrebiniak, L.G.1    Joyce, W.F.2
  • 188
    • 84986038304 scopus 로고    scopus 로고
    • Conceptualizing the Global Marketplace: Marketing Strategy Implications
    • Hu, M.Y. and Griffith, D.A. (1997) "Conceptualizing the Global Marketplace: Marketing Strategy Implications," Marketing Intelligence & Planning, 15, 3: 117-123.
    • (1997) Marketing Intelligence & Planning , vol.15 , Issue.3 , pp. 117-123
    • Hu, M.Y.1    Griffith, D.A.2
  • 189
    • 0011356075 scopus 로고
    • Temporal Stability and Response-Order Biases in Participant Descriptions of Organizational Decisions
    • Huber, G.P. (1985) "Temporal Stability and Response-Order Biases in Participant Descriptions of Organizational Decisions," Academy of Management Journal, 28, 4:943-950.
    • (1985) Academy of Management Journal , vol.28 , Issue.4 , pp. 943-950
    • Huber, G.P.1
  • 190
    • 84989068903 scopus 로고
    • Research Notes and Communications. Retrospective Reports of Strategic-Level Managers: Guidelines for Increasing their Accuracy
    • Huber, G.P. and Power, D.J. (1985) "Research Notes and Communications. Retrospective Reports of Strategic-Level Managers: Guidelines for Increasing their Accuracy," Strategic Management Journal, 2, 6: 171-180.
    • (1985) Strategic Management Journal , vol.2 , Issue.6 , pp. 171-180
    • Huber, G.P.1    Power, D.J.2
  • 192
    • 0032378801 scopus 로고    scopus 로고
    • Customer Service Behavior in Retail Settings: A Study of the Effect of Service Provider Personality
    • Hurley, R.F. (1998) "Customer Service Behavior in Retail Settings: A Study of the Effect of Service Provider Personality," Journal of the Academy of Marketing Science, 26, 2:115-127.
    • (1998) Journal of the Academy of Marketing Science , vol.26 , Issue.2 , pp. 115-127
    • Hurley, R.F.1
  • 194
    • 0442281236 scopus 로고
    • International Marketing Techniques for Engineers
    • Hutcheson, J.M. (1984) "International Marketing Techniques for Engineers," International Marketing Review, 1, 4: 51-59.
    • (1984) International Marketing Review , vol.1 , Issue.4 , pp. 51-59
    • Hutcheson, J.M.1
  • 199
    • 0032070270 scopus 로고    scopus 로고
    • An Examination of Collaboration in High-Technology New Product Development Processes
    • Jassawalla, A.R. and Sashittal, H.C. (1998) "An Examination of Collaboration in High-Technology New Product Development Processes," Journal of Product Innovation Management, 15, 3: 237-254.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.3 , pp. 237-254
    • Jassawalla, A.R.1    Sashittal, H.C.2
  • 201
    • 21144463066 scopus 로고
    • Market Orientation: Antecedents and Consequences
    • Jaworski, B.J. and Kohli, A.K. (1993) "Market Orientation: Antecedents and Consequences," Journal of Marketing, 57, 3: 53-70.
    • (1993) Journal of Marketing , vol.57 , Issue.3 , pp. 53-70
    • Jaworski, B.J.1    Kohli, A.K.2
  • 204
    • 85088437439 scopus 로고
    • The Internationalization Process of the Firm - A Model of Knowledge Development and Increasing Foreign Market Commitments
    • Johanson, J. and Vahlne, J.-E. (1977) "The Internationalization Process of the Firm - A Model of Knowledge Development and Increasing Foreign Market Commitments," Journal of International Business, 8, 1: 23-32.
    • (1977) Journal of International Business , vol.8 , Issue.1 , pp. 23-32
    • Johanson, J.1    Vahlne, J.-E.2
  • 205
    • 0033450015 scopus 로고    scopus 로고
    • Marketing in Technology-Intensive Markets: Toward a Conceptual Framework
    • John, G., Weiss, A.M. and Dutta, S. (1999) "Marketing in Technology-Intensive Markets: Toward a Conceptual Framework," Journal of Marketing, 63, Special Issue:78-91.
    • (1999) Journal of Marketing , vol.63 , pp. 78-91
    • John, G.1    Weiss, A.M.2    Dutta, S.3
  • 209
    • 3643054580 scopus 로고    scopus 로고
    • Do Athletes Make Good Reps?
    • Jones, R. (1996) "Do Athletes Make Good Reps?," Sales & Marketing Management, 148, 11: 92-96.
    • (1996) Sales & Marketing Management , vol.148 , Issue.11 , pp. 92-96
    • Jones, R.1
  • 210
    • 84993087805 scopus 로고    scopus 로고
    • Discontinuous Innovation and the Growth Paradox
    • Kaplan, S.M. (1999) "Discontinuous Innovation and the Growth Paradox," Strategy & Leadership, 27, 2: 16-21.
    • (1999) Strategy & Leadership , vol.27 , Issue.2 , pp. 16-21
    • Kaplan, S.M.1
  • 211
    • 0035154481 scopus 로고    scopus 로고
    • Perspectives on Roadmaps: How Organizations Talk About the Future
    • Kappel, T.A. (2001) "Perspectives on Roadmaps: How Organizations Talk About the Future," Journal of Product Innovation Management, 18, 1: 39-50.
    • (2001) Journal of Product Innovation Management , vol.18 , Issue.1 , pp. 39-50
    • Kappel, T.A.1
  • 212
    • 0002563181 scopus 로고
    • Multinational Product Planning: Strategic Alternatives
    • Keegan, W.J. (1969) "Multinational Product Planning: Strategic Alternatives," Journal of Marketing, 33, 1: 58-62.
    • (1969) Journal of Marketing , vol.33 , Issue.1 , pp. 58-62
    • Keegan, W.J.1
  • 215
    • 0002832739 scopus 로고
    • Patterns of Managerial Influence: Shotgun Managers, Tacticians, and Bystanders
    • Kipnis, D., Schmidt, S.M., Swaffin-Smith, C. and Wilkinson, I. (1984) "Patterns of Managerial Influence: Shotgun Managers, Tacticians, and Bystanders," Organizational Dynamics, 12, 3: 58-67.
    • (1984) Organizational Dynamics , vol.12 , Issue.3 , pp. 58-67
    • Kipnis, D.1    Schmidt, S.M.2    Swaffin-Smith, C.3    Wilkinson, I.4
  • 216
    • 0002696645 scopus 로고
    • The Performance Impact of an International Orientation on Product Innovation
    • Kleinschmidt, E.J. and Cooper, R.G. (1988) "The Performance Impact of an International Orientation on Product Innovation," European Journal of Marketing, 22, 10: 56-71.
    • (1988) European Journal of Marketing , vol.22 , Issue.10 , pp. 56-71
    • Kleinschmidt, E.J.1    Cooper, R.G.2
  • 218
    • 0003048219 scopus 로고
    • Market Orientation: The Construct, Research Propositions, and Managerial Implications
    • Kohli, A.K. and Jaworski, B.J. (1990) "Market Orientation: The Construct, Research Propositions, and Managerial Implications," Journal of Marketing, 54, 2: 1-18.
    • (1990) Journal of Marketing , vol.54 , Issue.2 , pp. 1-18
    • Kohli, A.K.1    Jaworski, B.J.2
  • 220
    • 84937381054 scopus 로고    scopus 로고
    • Product Development and Changing Cultural Landscapes - Is Our Future in 'Snowboarding?'
    • Kotro, T. and Pantzar, M. (2002) "Product Development and Changing Cultural Landscapes - Is Our Future in 'Snowboarding?'", Design Issues, 18, 2: 30-45.
    • (2002) Design Issues , vol.18 , Issue.2 , pp. 30-45
    • Kotro, T.1    Pantzar, M.2
  • 221
    • 0025423864 scopus 로고
    • What Leaders Really Do
    • Kotter, J.P. (1990) "What Leaders Really Do," Harvard Business Review, 68, 3: 103-111.
    • (1990) Harvard Business Review , vol.68 , Issue.3 , pp. 103-111
    • Kotter, J.P.1
  • 223
    • 0039058098 scopus 로고
    • The Building Blocks of the Learning Organization
    • Kremer Bennett, J. and O'Brien, M.J. (1994) "The Building Blocks of the Learning Organization," Training, 31, 6: 41-49.
    • (1994) Training , vol.31 , Issue.6 , pp. 41-49
    • Kremer Bennett, J.1    O'Brien, M.J.2
  • 224
    • 84911174457 scopus 로고
    • 2nd edn, 1st edn in 1962, International Encyclopedia of Unified Science, Chicago: The University of Chicago Press
    • Kuhn, T.S. (1970) The Structure of Scientific Revolutions (2nd edn, 1st edn in 1962), International Encyclopedia of Unified Science, Vol. 2, No. 2. Chicago: The University of Chicago Press.
    • (1970) The Structure of Scientific Revolutions , vol.2 , Issue.2
    • Kuhn, T.S.1
  • 227
    • 0035617340 scopus 로고    scopus 로고
    • Assessment of Hidden and Future Customer Needs in Finnish Business-to-Business Companies
    • Kärkkäinen, H., Piippo, P., Puumalainen, K. and Tuominen, M. (2001) "Assessment of Hidden and Future Customer Needs in Finnish Business-to-Business Companies," R&D Management, 31, 4: 391-407.
    • (2001) R&D Management , vol.31 , Issue.4 , pp. 391-407
    • Kärkkäinen, H.1    Piippo, P.2    Puumalainen, K.3    Tuominen, M.4
  • 228
    • 85204718635 scopus 로고    scopus 로고
    • A Synthesis of Contemporary Market Orientation Perspectives
    • Lafferty, B.A. and Hult, G.T.M. (2001) "A Synthesis of Contemporary Market Orientation Perspectives," European Journal of Marketing, 35, 1-2: 92-109.
    • (2001) European Journal of Marketing , vol.35 , Issue.1-2 , pp. 92-109
    • Lafferty, B.A.1    Hult, G.T.M.2
  • 229
    • 3042721269 scopus 로고
    • The Marketing Challenge: Factors Affecting the Adoption of High-Technology Innovations
    • R.W. Smilor (ed.), Lexington: Lexington Books
    • LaPlaca, P.J. and Punj, G. (1989) "The Marketing Challenge: Factors Affecting the Adoption of High-Technology Innovations," in R.W. Smilor (ed.) Customer-Driven Marketing. Lessons from Entrepreneurial Technology Companies, Lexington: Lexington Books, pp. 91-107.
    • (1989) Customer-Driven Marketing. Lessons from Entrepreneurial Technology Companies , pp. 91-107
    • LaPlaca, P.J.1    Punj, G.2
  • 230
    • 84980197929 scopus 로고
    • Proactive versus Reactive Manager:Is the Dichotomy Realistic?
    • Larson, L.L., Bussom, R.S. and Vicars, W. (1986) "Proactive versus Reactive Manager:Is the Dichotomy Realistic?," Journal of Management Studies, 23, 4: 385-400.
    • (1986) Journal of Management Studies , vol.23 , Issue.4 , pp. 385-400
    • Larson, L.L.1    Bussom, R.S.2    Vicars, W.3
  • 232
    • 0003853336 scopus 로고
    • 1st edn in 1967 by Harvard University Press, Homewood: Richard D. Irwin
    • Lawrence, P.R. and Lorsch, J.W. (1969) Organization and Environment (1st edn in 1967 by Harvard University Press), Homewood: Richard D. Irwin.
    • (1969) Organization and Environment
    • Lawrence, P.R.1    Lorsch, J.W.2
  • 233
    • 0003026428 scopus 로고
    • The Impact of the Marketing Concept on New Product Planning
    • Lawton, L. and Parasuraman, A. (1980) "The Impact of the Marketing Concept on New Product Planning," Journal of Marketing, 44, 1: 19-25.
    • (1980) Journal of Marketing , vol.44 , Issue.1 , pp. 19-25
    • Lawton, L.1    Parasuraman, A.2
  • 234
    • 15744393506 scopus 로고    scopus 로고
    • Implementing Radical Innovation in Mature Firms: The Role of Hubs
    • Leifer, R., O'Connor, G.C. and Rice, M. (2001) "Implementing Radical Innovation in Mature Firms: The Role of Hubs," Academy of Management Executive, 15, 3:102-113.
    • (2001) Academy of Management Executive , vol.15 , Issue.3 , pp. 102-113
    • Leifer, R.1    O'Connor, G.C.2    Rice, M.3
  • 235
    • 10844250541 scopus 로고    scopus 로고
    • Global Business Strategy: A Contingency Approach
    • Lemak, D.J. and Arunthanes, W. (1997) "Global Business Strategy: A Contingency Approach," Multinational Business Review, 5, 1: 26-38.
    • (1997) Multinational Business Review , vol.5 , Issue.1 , pp. 26-38
    • Lemak, D.J.1    Arunthanes, W.2
  • 236
    • 84936824160 scopus 로고
    • A Dual-Methodology for Case Studies. Synergistic Use of a Longitudinal Single Site With Replicated Multiple Sites
    • Leonard-Barton, D. (1990) "A Dual-Methodology for Case Studies. Synergistic Use of a Longitudinal Single Site With Replicated Multiple Sites," Organization Science, 1, 3:248-266.
    • (1990) Organization Science , vol.1 , Issue.3 , pp. 248-266
    • Leonard-Barton, D.1
  • 238
    • 0031265426 scopus 로고    scopus 로고
    • Spark Innovation through Empathic Design
    • Leonard, D. and Rayport, J.F. (1997) "Spark Innovation through Empathic Design," Harvard Business Review, 75, 6: 102-113.
    • (1997) Harvard Business Review , vol.75 , Issue.6 , pp. 102-113
    • Leonard, D.1    Rayport, J.F.2
  • 240
    • 0002288096 scopus 로고
    • Marketing Myopia
    • Levitt, T. (1960) "Marketing Myopia," Harvard Business Review, 38, 4: 45-56.
    • (1960) Harvard Business Review , vol.38 , Issue.4 , pp. 45-56
    • Levitt, T.1
  • 241
    • 0039347170 scopus 로고
    • Creativity is Not Enough
    • Levitt, T. (1963) "Creativity is Not Enough," Harvard Business Review, 8, 3: 72-83.
    • (1963) Harvard Business Review , vol.8 , Issue.3 , pp. 72-83
    • Levitt, T.1
  • 242
    • 0001924296 scopus 로고
    • The Globalization of Markets
    • Levitt, T. (1983) "The Globalization of Markets," Harvard Business Review, 63, 3: 92-102.
    • (1983) Harvard Business Review , vol.63 , Issue.3 , pp. 92-102
    • Levitt, T.1
  • 243
    • 84986156127 scopus 로고    scopus 로고
    • Measuring the Dimensions of Market Knowledge Competence in New Product Development
    • Li, T. and Cavusgil, S.T. (1999) "Measuring the Dimensions of Market Knowledge Competence in New Product Development," European Journal of Innovation Management, 2, 3: 129-145.
    • (1999) European Journal of Innovation Management , vol.2 , Issue.3 , pp. 129-145
    • Li, T.1    Cavusgil, S.T.2
  • 244
    • 0442297640 scopus 로고    scopus 로고
    • The Relationships Between Market-Driven Learning and New Product Success in Export Markets
    • Li, T., Nicholls, J.A.F. and Roslow, S. (1999) "The Relationships Between Market-Driven Learning and New Product Success in Export Markets," International Marketing Review, 16, 6: 476-503.
    • (1999) International Marketing Review , vol.16 , Issue.6 , pp. 476-503
    • Li, T.1    Nicholls, J.A.F.2    Roslow, S.3
  • 246
    • 0000287182 scopus 로고    scopus 로고
    • First-Mover (Dis)advantages: Retrospective and Link with the Resource-Based View
    • Lieberman, M.B. and Montgomery, D.B. (1998) "First-Mover (Dis)advantages: Retrospective and Link with the Resource-Based View," Strategic Management Journal, 19, 12: 1111-1125.
    • (1998) Strategic Management Journal , vol.19 , Issue.12 , pp. 1111-1125
    • Lieberman, M.B.1    Montgomery, D.B.2
  • 247
    • 0038163551 scopus 로고    scopus 로고
    • Strategic Planning as a Contributor to Strategic Change: A Generative Model
    • Liedtka, J. (2000) "Strategic Planning as a Contributor to Strategic Change: A Generative Model," European Management Journal, 18, 2: 195-206.
    • (2000) European Management Journal , vol.18 , Issue.2 , pp. 195-206
    • Liedtka, J.1
  • 249
    • 0344129927 scopus 로고    scopus 로고
    • Technological Advantage in the International Firm - Local and Global Perspectives on the Innovation Process
    • Lindqvist, M., Sölvell, Ö. and Zander, I. (2000) "Technological Advantage in the International Firm - Local and Global Perspectives on the Innovation Process," Management International Review, 40, Special Issue: 95-126.
    • (2000) Management International Review , vol.40 , pp. 95-126
    • Lindqvist, M.1    Sölvell, O.2    Zander, I.3
  • 250
    • 0005028890 scopus 로고    scopus 로고
    • The Impact of Environmental Stability on Strategic Planning: An Estonian Study
    • Liuhto, K. (1999) "The Impact of Environmental Stability on Strategic Planning: An Estonian Study," International Journal of Management, 16, 1: 98-111.
    • (1999) International Journal of Management , vol.16 , Issue.1 , pp. 98-111
    • Liuhto, K.1
  • 251
    • 0000700535 scopus 로고    scopus 로고
    • Challenges to Existing Strategy Theory in a Postindustrial Society
    • Løwendahl, B. and Revang, Ø. (1998) "Challenges to Existing Strategy Theory in a Postindustrial Society," Strategic Management Journal, 19, 8: 755-773.
    • (1998) Strategic Management Journal , vol.19 , Issue.8 , pp. 755-773
    • Løwendahl, B.1    Revang, O.2
  • 252
    • 84911160877 scopus 로고
    • Laskentatoimen tutkimuksen epistemologiset perusteet
    • Lukka, K. (1991) "Laskentatoimen tutkimuksen epistemologiset perusteet," Liiketaloudellinen aikakauskirja, 40, 2: 161-186.
    • (1991) Liiketaloudellinen aikakauskirja , vol.40 , Issue.2 , pp. 161-186
    • Lukka, K.1
  • 253
    • 84953587077 scopus 로고
    • The Problem of Generalizability: Anecdotes and Evidence in Accounting Research
    • Lukka, K. and Kasanen, E. (1995) "The Problem of Generalizability: Anecdotes and Evidence in Accounting Research," Accounting, Auditing & Accountability Journal, 8, 5: 71-90.
    • (1995) Accounting, Auditing & Accountability Journal , vol.8 , Issue.5 , pp. 71-90
    • Lukka, K.1    Kasanen, E.2
  • 254
    • 0033249546 scopus 로고    scopus 로고
    • Environment-Strategy-Performance Relations in Small Businesses in China: A Case of Township and Village Enterprises in Southern China
    • Luo, Y. (1999) "Environment-Strategy-Performance Relations in Small Businesses in China: A Case of Township and Village Enterprises in Southern China," Journal of Small Business Management, 37, 1: 37-52.
    • (1999) Journal of Small Business Management , vol.37 , Issue.1 , pp. 37-52
    • Luo, Y.1
  • 255
    • 0030528170 scopus 로고    scopus 로고
    • Marketing and Discontinuous Innovation: The Probe and Learn Process
    • Lynn, G.S., Morone, J.G. and Paulson, A.S. (1996) "Marketing and Discontinuous Innovation: The Probe and Learn Process," California Management Review, 38, 3:8-37.
    • (1996) California Management Review , vol.38 , Issue.3 , pp. 8-37
    • Lynn, G.S.1    Morone, J.G.2    Paulson, A.S.3
  • 256
    • 84973820745 scopus 로고
    • Making Sense of the Environment: The Role of Perceived Effectiveness
    • McCabe, D.L. and Dutton, J.E. (1993) "Making Sense of the Environment: The Role of Perceived Effectiveness," Human Relations, 46, 5: 623-643.
    • (1993) Human Relations , vol.46 , Issue.5 , pp. 623-643
    • McCabe, D.L.1    Dutton, J.E.2
  • 257
    • 0036868098 scopus 로고    scopus 로고
    • Managing Radical Innovation: An Overview of Emergent Strategy Issues
    • McDermott, C. and O'Connor, G.C. (2002) "Managing Radical Innovation: An Overview of Emergent Strategy Issues," Journal of Product Innovation Management, 19, 6:424-438.
    • (2002) Journal of Product Innovation Management , vol.19 , Issue.6 , pp. 424-438
    • McDermott, C.1    O'Connor, G.C.2
  • 258
    • 0002181702 scopus 로고
    • Dilemmatics. The Study of Research Choices and Dilemmas
    • J.E. McGrath, J. Martin and R.A. Kulka (eds), Beverly Hills: Sage Publications
    • McGrath, J.E. (1982) "Dilemmatics. The Study of Research Choices and Dilemmas," in J.E. McGrath, J. Martin and R.A. Kulka (eds) Judgement Calls in Research, Beverly Hills: Sage Publications, pp. 69-102.
    • (1982) Judgement Calls in Research , pp. 69-102
    • McGrath, J.E.1
  • 260
    • 0002168377 scopus 로고
    • Strategic Adaptability and Firm Performance: A Market-Contingent Perspective
    • McKee, D.O., Varadarajan, P.R. and Pride, W.M. (1989) "Strategic Adaptability and Firm Performance: A Market-Contingent Perspective," Journal of Marketing, 53, 3: 21-35.
    • (1989) Journal of Marketing , vol.53 , Issue.3 , pp. 21-35
    • McKee, D.O.1    Varadarajan, P.R.2    Pride, W.M.3
  • 261
    • 0033472505 scopus 로고    scopus 로고
    • Avoiding Complexity Catastrophe in Coevolutionary Pockets:Strategies for Rugged Landscapes
    • McKelvey, B. (1999) "Avoiding Complexity Catastrophe in Coevolutionary Pockets:Strategies for Rugged Landscapes," Organization Science, 10, 3: 294-321.
    • (1999) Organization Science , vol.10 , Issue.3 , pp. 294-321
    • McKelvey, B.1
  • 263
    • 0001927667 scopus 로고
    • Reliability and Validity in Field Reserach: Some Strategies and Tactics
    • McKinnon, J. (1988) "Reliability and Validity in Field Reserach: Some Strategies and Tactics," Accounting, Auditing and Accountability Journal, 1, 1: 34-54.
    • (1988) Accounting, Auditing and Accountability Journal , vol.1 , Issue.1 , pp. 34-54
    • McKinnon, J.1
  • 265
    • 0001266672 scopus 로고
    • Decision Making Perspective
    • A.H. Van de Ven and W.F. Joyce (eds), New York: John Wiley & Sons
    • March, J.G. (1981) "Decision Making Perspective," in A.H. Van de Ven and W.F. Joyce (eds) Perspectives on Organization Design and Behavior, New York: John Wiley & Sons, pp. 205-244.
    • (1981) Perspectives on Organization Design and Behavior , pp. 205-244
    • March, J.G.1
  • 267
    • 77952886744 scopus 로고    scopus 로고
    • Six Principles of Breakthrough Strategy
    • Markides, C. (1999) "Six Principles of Breakthrough Strategy," Business Strategy Review, 10, 2: 1-10.
    • (1999) Business Strategy Review , vol.10 , Issue.2 , pp. 1-10
    • Markides, C.1
  • 268
    • 84989061197 scopus 로고
    • Order of Entry and Performance in International Markets
    • Mascarenhas, B. (1992) "Order of Entry and Performance in International Markets," Strategic Management Journal, 13, 7: 499-510.
    • (1992) Strategic Management Journal , vol.13 , Issue.7 , pp. 499-510
    • Mascarenhas, B.1
  • 269
    • 0002334904 scopus 로고    scopus 로고
    • An Historical Method for MIS Research: Steps and Assumptions
    • Mason, R.O., McKenney, J.L. and Copeland, D.G. (1997) "An Historical Method for MIS Research: Steps and Assumptions," MIS Quarterly, 21, 3: 307-320.
    • (1997) MIS Quarterly , vol.21 , Issue.3 , pp. 307-320
    • Mason, R.O.1    McKenney, J.L.2    Copeland, D.G.3
  • 270
    • 0042587595 scopus 로고
    • Ten Risks in Marketing High-Technology Products
    • Meldrum, M.J. and Millman, A.F. (1991) "Ten Risks in Marketing High-Technology Products," Industrial Marketing Management, 20, 1: 43-50.
    • (1991) Industrial Marketing Management , vol.20 , Issue.1 , pp. 43-50
    • Meldrum, M.J.1    Millman, A.F.2
  • 271
    • 61049090424 scopus 로고
    • Tech talk.," How Managers are Stimulating Global R&D Communication
    • J. Drew (ed.), London: Routledge
    • Meyer, A.D. (1995) "Tech talk.," How Managers are Stimulating Global R&D Communication," in J. Drew (ed.) Readings in International Enterprise, London: Routledge, pp. 179-195.
    • (1995) Readings in International Enterprise , pp. 179-195
    • Meyer, A.D.1
  • 272
    • 0003341690 scopus 로고
    • Innovation in Services
    • M. Dodgson and R. Rothwell (eds), Hants: Edward Elgar
    • Miles, I. (1994) "Innovation in Services," in M. Dodgson and R. Rothwell (eds) The Handbook of Industrial Innovation, Hants: Edward Elgar, pp. 243-256.
    • (1994) The Handbook of Industrial Innovation , pp. 243-256
    • Miles, I.1
  • 273
    • 0344285431 scopus 로고
    • Qualitative Data as an Attractive Nuisance: The Problem of Analysis
    • Miles, M.B. (1979) "Qualitative Data as an Attractive Nuisance: The Problem of Analysis," Administrative Science Quarterly, 24, 4: 590-601.
    • (1979) Administrative Science Quarterly , vol.24 , Issue.4 , pp. 590-601
    • Miles, M.B.1
  • 278
    • 84968137665 scopus 로고
    • Strategy-Making in "Three Modes
    • Mintzberg, H. (1973) "Strategy-Making in "Three Modes," California Management Review, 16, 2: 44-53.
    • (1973) California Management Review , vol.16 , Issue.2 , pp. 44-53
    • Mintzberg, H.1
  • 280
    • 84945394591 scopus 로고
    • Strategic Thinking as Seeing
    • J. Näsi (ed.), Helsinki: Foundation for Economic Education
    • Mintzberg, H. (1991) "Strategic Thinking as Seeing," in J. Näsi (ed.) Arenas of Strategic Thinking, Helsinki: Foundation for Economic Education, pp. 21-25.
    • (1991) Arenas of Strategic Thinking , pp. 21-25
    • Mintzberg, H.1
  • 281
    • 21344485415 scopus 로고
    • The Pitfalls of Strategic Planning
    • Mintzberg, H. (1993) "The Pitfalls of Strategic Planning," California Management Review, 36, 1:32-47.
    • (1993) California Management Review , vol.36 , Issue.1 , pp. 32-47
    • Mintzberg, H.1
  • 284
    • 0003957196 scopus 로고    scopus 로고
    • 2nd edn, 1st edn in 1991 by HarperCollins Publishers, Oxford: Capstone Publishing Limited
    • Moore, G.A. (1999a) Crossing the Chasm (2nd edn, 1st edn in 1991 by HarperCollins Publishers), Oxford: Capstone Publishing Limited.
    • (1999) Crossing the Chasm
    • Moore, G.A.1
  • 286
    • 0033426106 scopus 로고    scopus 로고
    • The Role of Marketing
    • Moorman, C. and Rust, R.T. (1999) "The Role of Marketing," Journal of Marketing, 63, Special Issue: 180-197.
    • (1999) Journal of Marketing , vol.63 , pp. 180-197
    • Moorman, C.1    Rust, R.T.2
  • 290
    • 0032070196 scopus 로고    scopus 로고
    • New Product Development in Rapidly Changing Markets: An Exploratory Study
    • Mullins, J.W. and Sutherland, D.J. (1998) "New Product Development in Rapidly Changing Markets: An Exploratory Study," Journal of Product Innovation Management, 15, 3: 224-236.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.3 , pp. 224-236
    • Mullins, J.W.1    Sutherland, D.J.2
  • 291
    • 0033196510 scopus 로고    scopus 로고
    • Organizing Marketing in Industrial High-Tech Firms:The Role of Internal Marketing Relationships
    • Möller, K. and Rajala, A. (1999) "Organizing Marketing in Industrial High-Tech Firms:The Role of Internal Marketing Relationships," Industrial Marketing Management, 28, 5: 521-535.
    • (1999) Industrial Marketing Management , vol.28 , Issue.5 , pp. 521-535
    • Möller, K.1    Rajala, A.2
  • 292
    • 84968225675 scopus 로고
    • Beyond the Charismatic Leader: Leadership and Organizational Change
    • Nadler, D.A. and Tushman, M.L. (1990) "Beyond the Charismatic Leader: Leadership and Organizational Change," California Management Review, 32, 2: 77-97.
    • (1990) California Management Review , vol.32 , Issue.2 , pp. 77-97
    • Nadler, D.A.1    Tushman, M.L.2
  • 293
    • 0002954788 scopus 로고
    • The Effect of a Market Orientation on Business Profitability
    • Narver, J.C. and Slater, S.F. (1990) "The Effect of a Market Orientation on Business Profitability," Journal of Marketing, 54, 4: 20-35.
    • (1990) Journal of Marketing , vol.54 , Issue.4 , pp. 20-35
    • Narver, J.C.1    Slater, S.F.2
  • 300
    • 3543084605 scopus 로고
    • Stockholm: Scandinavian Institutes for Administrative Research
    • Normann, R. (1973) A Personal Quest for Methodology, Stockholm: Scandinavian Institutes for Administrative Research.
    • (1973) A Personal Quest for Methodology
    • Normann, R.1
  • 301
    • 0042392712 scopus 로고    scopus 로고
    • High-Tech NPD Success Through Faster Overseas Launch
    • Oakley, P. (1996) "High-Tech NPD Success Through Faster Overseas Launch," European Journal of Marketing, 30, 8: 75-91.
    • (1996) European Journal of Marketing , vol.30 , Issue.8 , pp. 75-91
    • Oakley, P.1
  • 302
    • 0042917677 scopus 로고    scopus 로고
    • Market Learning and Radical Innovation: A Cross Case Comparison of Eight Radical Innovation Projects
    • O'Connor, G.C. (1998) "Market Learning and Radical Innovation: A Cross Case Comparison of Eight Radical Innovation Projects," Journal of Product Innovation Management, 15, 2: 151-166.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.2 , pp. 151-166
    • O'Connor, G.C.1
  • 304
    • 0035608263 scopus 로고    scopus 로고
    • Opportunity Recognition and Breakthrough Innovation in Large Established Firms
    • O'Connor, G.C. and Rice, M.P. (2001) "Opportunity Recognition and Breakthrough Innovation in Large Established Firms," California Management Review, 43, 2:95-116.
    • (2001) California Management Review , vol.43 , Issue.2 , pp. 95-116
    • O'Connor, G.C.1    Rice, M.P.2
  • 305
    • 0035399536 scopus 로고    scopus 로고
    • The Nature of Market Visioning for Technology-Based Radical Innovation
    • O'Connor, G.C. and Veryzer, R.W. (2001) "The Nature of Market Visioning for Technology-Based Radical Innovation," The Journal of Product Innovation Management, 18, 4: 231-246.
    • (2001) The Journal of Product Innovation Management , vol.18 , Issue.4 , pp. 231-246
    • O'Connor, G.C.1    Veryzer, R.W.2
  • 306
    • 12744253700 scopus 로고
    • Tiden och periodisering i historien
    • P. Heiskanen (ed.), Helsinki: Oy Gaudeamus Ab
    • Odén, B. (1989) "Tiden och periodisering i historien," in P. Heiskanen (ed.) Aika ja sen ankaruus, Helsinki: Oy Gaudeamus Ab, pp. 130-142.
    • (1989) Aika ja sen ankaruus , pp. 130-142
    • Odén, B.1
  • 307
    • 32944461928 scopus 로고    scopus 로고
    • Interviewing Elites
    • J.F. Gubrium and J.A. Holstein (eds), Thousand Oaks:Sage Publications
    • Odendahl, T. and Shaw, A.M. (2002) "Interviewing Elites," in J.F. Gubrium and J.A. Holstein (eds) Handbook of Interview Research. Context & Method, Thousand Oaks:Sage Publications, pp. 299-316.
    • (2002) Handbook of Interview Research. Context & Method , pp. 299-316
    • Odendahl, T.1    Shaw, A.M.2
  • 308
    • 0002964652 scopus 로고    scopus 로고
    • Time-Span until Internationalization: Foreign Market Entry as a Built-in-Mechanism of Innovations
    • Oesterle, M-J. (1997) "Time-Span until Internationalization: Foreign Market Entry as a Built-in-Mechanism of Innovations," Management International Review, Special Issue 37, 2: 125-149.
    • (1997) Management International Review , vol.2 , pp. 125-149
    • Oesterle, M.-J.1
  • 309
    • 0024671801 scopus 로고
    • Managing in a Borderless World
    • Ohmae, K. (1989) "Managing in a Borderless World," Harvard Business Review, 67, 3:152-161.
    • (1989) Harvard Business Review , vol.67 , Issue.3 , pp. 152-161
    • Ohmae, K.1
  • 310
    • 85135323469 scopus 로고    scopus 로고
    • Consequences of High and Low Adaptive Capability in UK Companies
    • Oktemgil, M. and Greenley, G. (1997) "Consequences of High and Low Adaptive Capability in UK Companies," European Journal of Marketing, 31, 7: 445-466.
    • (1997) European Journal of Marketing , vol.31 , Issue.7 , pp. 445-466
    • Oktemgil, M.1    Greenley, G.2
  • 312
    • 0035507739 scopus 로고    scopus 로고
    • Implementing the Lead User Method in a High Technology Firm: A Longitudinal Study of Intentions Versus Actions
    • Olson, E.L. and Bakke, G. (2001) "Implementing the Lead User Method in a High Technology Firm: A Longitudinal Study of Intentions Versus Actions," Journal of Product Innovation Management, 18, 6: 388-395.
    • (2001) Journal of Product Innovation Management , vol.18 , Issue.6 , pp. 388-395
    • Olson, E.L.1    Bakke, G.2
  • 313
    • 85036312656 scopus 로고
    • Organizing for Effective New Product Development: The Moderating Role of Product Innovativeness
    • Olson, E.M., Walker, O.C. Jr and Ruekert, R.W. (1995) "Organizing for Effective New Product Development: The Moderating Role of Product Innovativeness," Journal of Marketing, 59, 1: 48-62.
    • (1995) Journal of Marketing , vol.59 , Issue.1 , pp. 48-62
    • Olson, E.M.1    Walker, O.C.2    Ruekert, R.W.3
  • 314
    • 84968100486 scopus 로고
    • Corporations, Culture, and Commitment: Motivation and Social Control in Organizations
    • O'Reilly, C. (1989) "Corporations, Culture, and Commitment: Motivation and Social Control in Organizations," California Management Review, 31, 4: 9-25.
    • (1989) California Management Review , vol.31 , Issue.4 , pp. 9-25
    • O'Reilly, C.1
  • 316
    • 2442476834 scopus 로고    scopus 로고
    • Managers' Understanding of Theoretical Concepts:The Case of Market Orientation
    • Ottesen, G.G. and Grønhaug, K. (2002) "Managers' Understanding of Theoretical Concepts:The Case of Market Orientation," European Journal of Marketing, 36, 11-12: 1209-1224.
    • (2002) European Journal of Marketing , vol.36 , Issue.11-12 , pp. 1209-1224
    • Ottesen, G.G.1    Grønhaug, K.2
  • 317
    • 0031190531 scopus 로고    scopus 로고
    • The Role of Market Information in New Product Success/Failure
    • Ottum, B.D. and Moore, W.L. (1997) "The Role of Market Information in New Product Success/Failure," Journal of Product Innovation Management, 14, 3: 258-273.
    • (1997) Journal of Product Innovation Management , vol.14 , Issue.3 , pp. 258-273
    • Ottum, B.D.1    Moore, W.L.2
  • 319
    • 85009382861 scopus 로고    scopus 로고
    • Informing Historical Research in Accounting and Management:Traditions, Philosophies, and Opportunities
    • Parker, L.D. (1997) "Informing Historical Research in Accounting and Management:Traditions, Philosophies, and Opportunities," Accounting Historians Journal, 24, 2:111-149.
    • (1997) Accounting Historians Journal , vol.24 , Issue.2 , pp. 111-149
    • Parker, L.D.1
  • 320
    • 0003818075 scopus 로고
    • London: Routledge & Kegan Paul
    • Parsons, T. (1951) The Social System, London: Routledge & Kegan Paul.
    • (1951) The Social System
    • Parsons, T.1
  • 321
    • 0001861114 scopus 로고    scopus 로고
    • Surfing the Edge of Chaos
    • Pascale, R.T. (1999) "Surfing the Edge of Chaos," MIT Sloan Management Review, 40, 3: 83-94.
    • (1999) MIT Sloan Management Review , vol.40 , Issue.3 , pp. 83-94
    • Pascale, R.T.1
  • 323
    • 84896184174 scopus 로고    scopus 로고
    • The Architecture of Multiple Case Study Research in International Business
    • R. Marschan-Piekkari and C. Welch (eds), Cheltenham:Edward Elgar
    • Pauwels, P. and Matthyssens, P. (2004) "The Architecture of Multiple Case Study Research in International Business," in R. Marschan-Piekkari and C. Welch (eds) Handbook of Qualitative Research Methods for International Business, Cheltenham:Edward Elgar, pp. 125-143.
    • (2004) Handbook of Qualitative Research Methods for International Business , pp. 125-143
    • Pauwels, P.1    Matthyssens, P.2
  • 324
    • 0039807986 scopus 로고    scopus 로고
    • Though-Minded Ways to Get Innovative
    • Pearson, A.E. (2002) "Though-Minded Ways to Get Innovative," Harvard Business Review, 66, 3: 99-106.
    • (2002) Harvard Business Review , vol.66 , Issue.3 , pp. 99-106
    • Pearson, A.E.1
  • 326
    • 84937299534 scopus 로고
    • Entrepreneurship in the Public Sector: The Horns of a Dilemma
    • Perlmutter, F.D. and Cnaan, R.A. (1995) "Entrepreneurship in the Public Sector: The Horns of a Dilemma," Public Administration Review, 55, 1: 29-36.
    • (1995) Public Administration Review , vol.55 , Issue.1 , pp. 29-36
    • Perlmutter, F.D.1    Cnaan, R.A.2
  • 327
    • 85035925523 scopus 로고    scopus 로고
    • Processes of a Case Study Methodology for Postgraduate Research in Marketing
    • Perry, C. (1998) "Processes of a Case Study Methodology for Postgraduate Research in Marketing," European Journal of Marketing, 32, 9-10: 785-802.
    • (1998) European Journal of Marketing , vol.32 , Issue.9-10 , pp. 785-802
    • Perry, C.1
  • 328
    • 0001851116 scopus 로고
    • Introduction: Researching Strategic Change
    • A.M. Pettigrew (ed.), Oxford: Basil Blackwell
    • Pettigrew, A.M. (1988) "Introduction: Researching Strategic Change," in A.M. Pettigrew (ed.) The Management of Strategic Change, Oxford: Basil Blackwell, pp. 1-13.
    • (1988) The Management of Strategic Change , pp. 1-13
    • Pettigrew, A.M.1
  • 329
    • 84929228280 scopus 로고
    • Longitudinal Field Research on Change: Theory and Practice
    • Pettigrew, A.M. (1990) "Longitudinal Field Research on Change: Theory and Practice," Organization Science, 1, 3: 267-292.
    • (1990) Organization Science , vol.1 , Issue.3 , pp. 267-292
    • Pettigrew, A.M.1
  • 330
    • 84989051516 scopus 로고
    • The Character and Significance of Strategy Process Research
    • Pettigrew, A.M. (1992) "The Character and Significance of Strategy Process Research," Strategic Management Journal, 13, 8: 5-16.
    • (1992) Strategic Management Journal , vol.13 , Issue.8 , pp. 5-16
    • Pettigrew, A.M.1
  • 333
    • 0000083528 scopus 로고
    • The Action-Oriented Approach and Case Study Method in Management Studies
    • Pihlanto, P. (1994) "The Action-Oriented Approach and Case Study Method in Management Studies," Scandinavian Journal of Management, 10, 4: 369-382.
    • (1994) Scandinavian Journal of Management , vol.10 , Issue.4 , pp. 369-382
    • Pihlanto, P.1
  • 334
    • 84911094088 scopus 로고    scopus 로고
    • Using Market Research to Drive Successful Innovative Products
    • J. Mohr (ed.), Upper Saddle River: Prentice Hall
    • Pinkerton, B. (2001) "Using Market Research to Drive Successful Innovative Products," in J. Mohr (ed.) Marketing of High-Technology Products and Innovations, Upper Saddle River: Prentice Hall, pp. 117-118.
    • (2001) Marketing of High-Technology Products and Innovations , pp. 117-118
    • Pinkerton, B.1
  • 336
    • 0002875594 scopus 로고    scopus 로고
    • The Role of Geography in the Process of Innovation and the Sustainable Competitive Advantage of Firms
    • A.D. Chandler Jr, P. Hagström and Ö. Sölvell (eds), Oxford: Oxford University Press
    • Porter, M.E. and Sölvell, Ö. (1999) "The Role of Geography in the Process of Innovation and the Sustainable Competitive Advantage of Firms," in A.D. Chandler Jr, P. Hagström and Ö. Sölvell (eds) The Dynamic Firm. The Role of Technology, Strategy, Organization, and Regions, Oxford: Oxford University Press, pp. 440-457.
    • (1999) The Dynamic Firm. The Role of Technology, Strategy, Organization, and Regions , pp. 440-457
    • Porter, M.E.1    Sölvell, O.2
  • 337
    • 84989069076 scopus 로고
    • Organizational Alignment as Competitive Advantage
    • Powell, T.C. (1992) "Organizational Alignment as Competitive Advantage," Strategic Management Journal, 13, 2: 119-134.
    • (1992) Strategic Management Journal , vol.13 , Issue.2 , pp. 119-134
    • Powell, T.C.1
  • 338
    • 0030306449 scopus 로고    scopus 로고
    • Interorganizational Collaboration and the Locus of Innovation: Networks of Learning in Biotechnology
    • Powell, W.W., Koput, K.W., and Smith-Doerr, L. (1996) "Interorganizational Collaboration and the Locus of Innovation: Networks of Learning in Biotechnology," Administrative Science Quarterly, 41, 1: 116-145.
    • (1996) Administrative Science Quarterly , vol.41 , Issue.1 , pp. 116-145
    • Powell, W.W.1    Koput, K.W.2    Smith-Doerr, L.3
  • 339
    • 0036189750 scopus 로고    scopus 로고
    • Business Unit Strategies between Regionalization and Globalization
    • Proff, H. (2002) "Business Unit Strategies between Regionalization and Globalization," International Business Review, 11, 2: 231-250.
    • (2002) International Business Review , vol.11 , Issue.2 , pp. 231-250
    • Proff, H.1
  • 340
    • 0018446130 scopus 로고
    • Technological Innovation, Entrepreneurship, and Strategy
    • Quinn, J.B. (1979) "Technological Innovation, Entrepreneurship, and Strategy," MIT Sloan Management Review, 20, 3: 19-30.
    • (1979) MIT Sloan Management Review , vol.20 , Issue.3 , pp. 19-30
    • Quinn, J.B.1
  • 341
    • 0032072271 scopus 로고    scopus 로고
    • From Experience: Why Bad Things Happen to Good New Products
    • Rackham, N. (1998) "From Experience: Why Bad Things Happen to Good New Products," Journal of Product Innovation Management, 15, 3: 201-207.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.3 , pp. 201-207
    • Rackham, N.1
  • 345
    • 2942683267 scopus 로고    scopus 로고
    • Personality and Social Cognitive Influences on Exercise Behavior: Adding the Activity Trait to the Theory of Planned Behavior
    • Rhodes, R.E., Courneya, K.S. and Jones, L.W. (2004) "Personality and Social Cognitive Influences on Exercise Behavior: Adding the Activity Trait to the Theory of Planned Behavior," Psychology of Sport and Exercise, 5, 3: 243-254.
    • (2004) Psychology of Sport and Exercise , vol.5 , Issue.3 , pp. 243-254
    • Rhodes, R.E.1    Courneya, K.S.2    Jones, L.W.3
  • 349
    • 0037765247 scopus 로고    scopus 로고
    • Network Competence: Its Impact on Innovation Success and its Antecedents
    • Ritter, T. and Gemünden, H.G. (2003) "Network Competence: Its Impact on Innovation Success and its Antecedents," Journal of Business Research, 56, 9: 745-755.
    • (2003) Journal of Business Research , vol.56 , Issue.9 , pp. 745-755
    • Ritter, T.1    Gemünden, H.G.2
  • 350
    • 0000507015 scopus 로고
    • Evolving Toward Product and Market-Orientation: The Early Years of Technology-Based Firms
    • Roberts, E.B. (1990) "Evolving Toward Product and Market-Orientation: The Early Years of Technology-Based Firms," Journal of Product Innovation Management, 7, 4:274-287.
    • (1990) Journal of Product Innovation Management , vol.7 , Issue.4 , pp. 274-287
    • Roberts, E.B.1
  • 353
    • 0003584083 scopus 로고
    • 3rd edn, 1st edn in 1962, New York: The Free Press
    • Rogers, E.M. (1983) Diffusion of Innovations (3rd edn, 1st edn in 1962), New York: The Free Press.
    • (1983) Diffusion of Innovations
    • Rogers, E.M.1
  • 355
    • 85132290165 scopus 로고
    • An Empirical Analysis of the Integration-Responsiveness Framework in Global Industries
    • Roth, K. and Morrison, A.J. (1990) "An Empirical Analysis of the Integration-Responsiveness Framework in Global Industries," Journal of International Business Studies, 21, 4: 541-564.
    • (1990) Journal of International Business Studies , vol.21 , Issue.4 , pp. 541-564
    • Roth, K.1    Morrison, A.J.2
  • 356
    • 84986040908 scopus 로고    scopus 로고
    • Focusing on Customers
    • Rowley, J. (1997) "Focusing on Customers," Library Review, 46, 2: 81-89.
    • (1997) Library Review , vol.46 , Issue.2 , pp. 81-89
    • Rowley, J.1
  • 357
    • 84992975038 scopus 로고    scopus 로고
    • Using Case Studies in Research
    • Rowley, J. (2002) "Using Case Studies in Research," Management Research News, 25, 1:16-27.
    • (2002) Management Research News , vol.25 , Issue.1 , pp. 16-27
    • Rowley, J.1
  • 358
    • 85012250428 scopus 로고    scopus 로고
    • Radical Product Innovations in SMEs: The Dominance of Entrepreneurial Orientation
    • Salavou, H. and Lioukas, S. (2003) "Radical Product Innovations in SMEs: The Dominance of Entrepreneurial Orientation," Creativity and Innovation Management, 12, 2:94-108.
    • (2003) Creativity and Innovation Management , vol.12 , Issue.2 , pp. 94-108
    • Salavou, H.1    Lioukas, S.2
  • 359
    • 2342497232 scopus 로고    scopus 로고
    • Creating the Market for Disruptive Innovation: Market Proactiveness at the Launch Stage
    • Sandberg, B. (2002) "Creating the Market for Disruptive Innovation: Market Proactiveness at the Launch Stage," Journal of Targeting, Measurement & Analysis for Marketing, 11, 2: 184-196.
    • (2002) Journal of Targeting, Measurement & Analysis for Marketing , vol.11 , Issue.2 , pp. 184-196
    • Sandberg, B.1
  • 360
    • 34247358470 scopus 로고    scopus 로고
    • Creating an International Market for Disruptive Innovation: The Domosedan® Case
    • N. Nummela (ed.), Turku: Turku School of Economics and Business Administration
    • Sandberg, B. (2004) "Creating an International Market for Disruptive Innovation: The Domosedan® Case," in N. Nummela (ed.) In Search of Excellence in International Business. Essays in Honour of Professor Sten-Olof Hansén, Turku: Turku School of Economics and Business Administration, pp. 71-95.
    • (2004) Search of Excellence in International Business. Essays in Honour of Professor Sten-Olof Hansén , pp. 71-95
    • Sandberg, B.1
  • 361
    • 34247372202 scopus 로고    scopus 로고
    • Customer-Related Proactiveness in the Radical Innovation Development Process
    • Sandberg, B. (2007a) "Customer-Related Proactiveness in the Radical Innovation Development Process," European Journal of Innovation Management, 10, 2: 252-267.
    • (2007) European Journal of Innovation Management , vol.10 , Issue.2 , pp. 252-267
    • Sandberg, B.1
  • 362
    • 70049088906 scopus 로고    scopus 로고
    • Enthusiasm in the Development of Radical Innovations
    • Sandberg, B. (2007b) "Enthusiasm in the Development of Radical Innovations," Creativity and Innovation Management, 16, 3.
    • (2007) Creativity and Innovation Management , vol.16 , pp. 3
    • Sandberg, B.1
  • 363
  • 365
    • 0002560449 scopus 로고
    • Historical Research in Marketing
    • Savitt, R. (1980) "Historical Research in Marketing," Journal of Marketing, 44, 4: 52-58.
    • (1980) Journal of Marketing , vol.44 , Issue.4 , pp. 52-58
    • Savitt, R.1
  • 366
    • 0007144293 scopus 로고
    • Entrepreneurial Behavior and Marketing Strategy
    • A.F. Firat, N. Dholakia and R.P. Bagozzi (eds), Lexington:Lexington Books
    • Savitt, R. (1987) "Entrepreneurial Behavior and Marketing Strategy," in A.F. Firat, N. Dholakia and R.P. Bagozzi (eds) Philosophical and Radical Thought in Marketing, Lexington:Lexington Books, pp. 307-322.
    • (1987) Philosophical and Radical Thought in Marketing , pp. 307-322
    • Savitt, R.1
  • 367
    • 0021634243 scopus 로고
    • Coming to a New Awareness of Organizational Culture
    • Schein, E.H. (1984) "Coming to a New Awareness of Organizational Culture," MIT Sloan Management Review, 25, 2: 3-16.
    • (1984) MIT Sloan Management Review , vol.25 , Issue.2 , pp. 3-16
    • Schein, E.H.1
  • 368
    • 33751214108 scopus 로고    scopus 로고
    • Strategic Change During the Internationalisation of the Firm
    • Paris, France
    • Schuh, A. (2001) "Strategic Change During the Internationalisation of the Firm," Proceedings of the 27th EIBA Conference, Paris, France.
    • (2001) Proceedings of the 27th EIBA Conference
    • Schuh, A.1
  • 369
    • 0346936187 scopus 로고
    • The Explanation of the Business Cycle
    • December
    • Schumpeter, J.A. (1927) "The Explanation of the Business Cycle," Economica, December, 21: 286-311.
    • (1927) Economica , vol.21 , pp. 286-311
    • Schumpeter, J.A.1
  • 372
    • 0034341743 scopus 로고    scopus 로고
    • The Promise of Entrepreneurship as a Field of Research
    • Shane, S. and Venkataraman, S. (2000) "The Promise of Entrepreneurship as a Field of Research," Academy of Management Review, 25, 1: 217-226.
    • (2000) Academy of Management Review , vol.25 , Issue.1 , pp. 217-226
    • Shane, S.1    Venkataraman, S.2
  • 373
    • 0000184416 scopus 로고
    • Organizing for High-tech Marketing
    • Shanklin, W.L. and Ryans, J.K. Jr. (1984) "Organizing for High-tech Marketing," Harvard Business Review, 84, 6: 164-171.
    • (1984) Harvard Business Review , vol.84 , Issue.6 , pp. 164-171
    • Shanklin, W.L.1    Ryans, J.K.2
  • 374
    • 0442330013 scopus 로고    scopus 로고
    • The Antecedents and Consequences of Integrated Global Marketing
    • Sheth, J.N. and Parvatiyar, A. (2001) "The Antecedents and Consequences of Integrated Global Marketing," International Marketing Review, 18, 1: 16-29.
    • (2001) International Marketing Review , vol.18 , Issue.1 , pp. 16-29
    • Sheth, J.N.1    Parvatiyar, A.2
  • 375
    • 0010846497 scopus 로고
    • Export Motives, Psychological Distance, and the EPRG Framework
    • Shoham, A., Rose, G.M. and Albaum, G.S. (1995) "Export Motives, Psychological Distance, and the EPRG Framework," Journal of Global Marketing, 8, 3-4, 9-37.
    • (1995) Journal of Global Marketing , vol.8 , Issue.3-4 , pp. 9-37
    • Shoham, A.1    Rose, G.M.2    Albaum, G.S.3
  • 376
    • 0022361849 scopus 로고
    • Integrating Strategy Formulation with Organizational Culture
    • Shrivastava, P. (1985) "Integrating Strategy Formulation with Organizational Culture," Journal of Business Strategy, 5, 3: 103-111.
    • (1985) Journal of Business Strategy , vol.5 , Issue.3 , pp. 103-111
    • Shrivastava, P.1
  • 378
    • 0003960921 scopus 로고
    • 2nd edn, 1st edn in 1969, Cambridge:The MIT Press
    • Simon, H.A. (1984) The Sciences of the Artificial (2nd edn, 1st edn in 1969), Cambridge:The MIT Press.
    • (1984) The Sciences of the Artificial
    • Simon, H.A.1
  • 379
    • 0035995075 scopus 로고    scopus 로고
    • The Successful Product Pioneer: Maintaining Commitment while Adapting to Change
    • Simon, M., Elango, B., Houghton, S.M. and Savelli, S. (2002) "The Successful Product Pioneer: Maintaining Commitment while Adapting to Change," Journal of Small Business Management, 40, 3: 187-203.
    • (2002) Journal of Small Business Management , vol.40 , Issue.3 , pp. 187-203
    • Simon, M.1    Elango, B.2    Houghton, S.M.3    Savelli, S.4
  • 380
    • 0031495464 scopus 로고    scopus 로고
    • A Framework for Market-Based Organizational Learning: Linking Values, Knowledge, and Behavior
    • Sinkula, J.M., Baker, W.E. and Noordewier, T. (1997) "A Framework for Market-Based Organizational Learning: Linking Values, Knowledge, and Behavior," Journal of the Academy of Marketing Science, 25, 4: 305-318.
    • (1997) Journal of the Academy of Marketing Science , vol.25 , Issue.4 , pp. 305-318
    • Sinkula, J.M.1    Baker, W.E.2    Noordewier, T.3
  • 381
    • 0000687703 scopus 로고    scopus 로고
    • Technological Innovation in Services and Manufacturing:Results from Italian Surveys
    • Sirilli, G. and Evangelista, R. (1998) "Technological Innovation in Services and Manufacturing:Results from Italian Surveys," Research Policy, 27, 9: 881-899.
    • (1998) Research Policy , vol.27 , Issue.9 , pp. 881-899
    • Sirilli, G.1    Evangelista, R.2
  • 382
    • 84986180630 scopus 로고    scopus 로고
    • Market Orientation at the Beginning of a New Millennium
    • Slater, S.F. (2001a) "Market Orientation at the Beginning of a New Millennium," Managing Service Quality, 11, 4: 230-232.
    • (2001) Managing Service Quality , vol.11 , Issue.4 , pp. 230-232
    • Slater, S.F.1
  • 383
    • 34247334824 scopus 로고    scopus 로고
    • Putting It All Together: Market Orientation, Innovation, Research, and Customers
    • J. Mohr (ed.), Upper Saddle River: Prentice Hall
    • Slater, S.F. (2001b) "Putting It All Together: Market Orientation, Innovation, Research, and Customers," in J. Mohr (ed.) Marketing of High-Technology Products and Innovations, Upper Saddle River: Prentice Hall, pp. 169-171.
    • (2001) Marketing of High-Technology Products and Innovations , pp. 169-171
    • Slater, S.F.1
  • 384
    • 33645166551 scopus 로고    scopus 로고
    • Successful Development and Commercialization of Technological Innovation: Insights Based on Strategy Type
    • Slater, S.F. and Mohr, J.J. (2006) "Successful Development and Commercialization of Technological Innovation: Insights Based on Strategy Type," Journal of Product Innovation Management, 22, 1: 26-33.
    • (2006) Journal of Product Innovation Management , vol.22 , Issue.1 , pp. 26-33
    • Slater, S.F.1    Mohr, J.J.2
  • 385
    • 84992988776 scopus 로고
    • Market Orientation and the Learning Organization
    • Slater, S.F. and Narver, J.C. (1995) "Market Orientation and the Learning Organization," Journal of Marketing, 59, 3: 63-74.
    • (1995) Journal of Marketing , vol.59 , Issue.3 , pp. 63-74
    • Slater, S.F.1    Narver, J.C.2
  • 386
    • 0000837771 scopus 로고    scopus 로고
    • Customer-Led and Market-Oriented: Let's Not Confuse the Two
    • Slater, S.F. and Narver, J.C. (1998) "Customer-Led and Market-Oriented: Let's Not Confuse the Two," Strategic Management Journal, 19, 10: 1001-1006.
    • (1998) Strategic Management Journal , vol.19 , Issue.10 , pp. 1001-1006
    • Slater, S.F.1    Narver, J.C.2
  • 388
    • 0002195187 scopus 로고
    • Juggling Entrepreneurial Style and Organizational Structure - How to Get Your Act Together
    • Slevin, D.P. and Covin, J.G. (1990) "Juggling Entrepreneurial Style and Organizational Structure - How to Get Your Act Together," MIT Sloan Management Review, 31, 2:43-53.
    • (1990) MIT Sloan Management Review , vol.31 , Issue.2 , pp. 43-53
    • Slevin, D.P.1    Covin, J.G.2
  • 389
    • 84989051408 scopus 로고
    • Strategy and the Environment: A Study of Corporate Responses to Crises
    • Smart, C. and Vertinsky, I. (1984) "Strategy and the Environment: A Study of Corporate Responses to Crises," Strategic Management Journal, 5, 3: 199-213.
    • (1984) Strategic Management Journal , vol.5 , Issue.3 , pp. 199-213
    • Smart, C.1    Vertinsky, I.2
  • 390
    • 0000236521 scopus 로고
    • Strategic Management in an Enacted World
    • Smircich, L. and Stubbart, C. (1985) "Strategic Management in an Enacted World," Academy of Management Review, 10, 4: 724-736.
    • (1985) Academy of Management Review , vol.10 , Issue.4 , pp. 724-736
    • Smircich, L.1    Stubbart, C.2
  • 391
    • 11244280897 scopus 로고    scopus 로고
    • The Perennial Issue of Adaptation or Standardization of International Marketing Communication: Organizational Contingencies and Performance
    • Solberg, C.A. (2002) "The Perennial Issue of Adaptation or Standardization of International Marketing Communication: Organizational Contingencies and Performance," Journal of International Marketing, 10, 3, 1-21.
    • (2002) Journal of International Marketing , vol.10 , Issue.3 , pp. 1-21
    • Solberg, C.A.1
  • 392
    • 84882002495 scopus 로고
    • Product Development: New Approaches in the 1980s
    • M.L. Tushman and W.L. Moore (eds), Marshfield:Pitman Publishing
    • Sommers, W.P. (1982) "Product Development: New Approaches in the 1980s," in M.L. Tushman and W.L. Moore (eds) Readings in the Management of Innovation, Marshfield:Pitman Publishing, pp. 51-59.
    • (1982) Readings in the Management of Innovation , pp. 51-59
    • Sommers, W.P.1
  • 393
    • 0032023859 scopus 로고    scopus 로고
    • Critical Development Activities for Really New versus Incremental Products
    • Song, X.M. and Montoya-Weiss, M.M. (1998) "Critical Development Activities for Really New versus Incremental Products," Journal of Product Innovation Management, 15, 2: 124-135.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.2 , pp. 124-135
    • Song, X.M.1    Montoya-Weiss, M.M.2
  • 394
    • 0030671956 scopus 로고    scopus 로고
    • Antecedents and Consequences of Cross-Functional Cooperation: A Comparison of R&D, Manufacturing, and Marketing Perspectives
    • Song, X.M., Montoya-Weiss, M.M. and Schmidt, J.B. (1997) "Antecedents and Consequences of Cross-Functional Cooperation: A Comparison of R&D, Manufacturing, and Marketing Perspectives," Journal of Product Innovation Management, 14, 1:5-47.
    • (1997) Journal of Product Innovation Management , vol.14 , Issue.1 , pp. 5-47
    • Song, X.M.1    Montoya-Weiss, M.M.2    Schmidt, J.B.3
  • 395
    • 0032207716 scopus 로고    scopus 로고
    • Environmental Uncertainty, Organizational Integration, and New Product Development Effectiveness: A Test of Contingency Theory
    • Souder, W.E., Sherman, J.D. and Davies-Cooper, R. (1998) "Environmental Uncertainty, Organizational Integration, and New Product Development Effectiveness: A Test of Contingency Theory," Journal of Product Innovation Management, 15, 6:520-533.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.6 , pp. 520-533
    • Souder, W.E.1    Sherman, J.D.2    Davies-Cooper, R.3
  • 396
    • 0037370085 scopus 로고    scopus 로고
    • Firms' Knowledge-Sharing Strategies in the Global Innovation System: Empirical Evidence from the Flat Panel Display Industry
    • Spencer, J.W. (2003) "Firms' Knowledge-Sharing Strategies in the Global Innovation System: Empirical Evidence from the Flat Panel Display Industry," Strategic Management Journal, 24, 3: 217-233.
    • (2003) Strategic Management Journal , vol.24 , Issue.3 , pp. 217-233
    • Spencer, J.W.1
  • 398
    • 21144461313 scopus 로고
    • Some Frontier Activities around Strategy Theorizing
    • Spender, J.-C. (1993) "Some Frontier Activities around Strategy Theorizing," Journal of Management Studies, 30, 1: 11-30.
    • (1993) Journal of Management Studies , vol.30 , Issue.1 , pp. 11-30
    • Spender, J.-C.1
  • 399
    • 0036021507 scopus 로고    scopus 로고
    • Technological Opportunism and Radical Technology Adoption: An Application to E-Business
    • Srinivasan, R., Lilien, G.L. and Rangaswamy, A. (2002) "Technological Opportunism and Radical Technology Adoption: An Application to E-Business," Journal of Marketing, 66, 3: 47-60.
    • (2002) Journal of Marketing , vol.66 , Issue.3 , pp. 47-60
    • Srinivasan, R.1    Lilien, G.L.2    Rangaswamy, A.3
  • 402
    • 84911091017 scopus 로고
    • The Changing Business Environment
    • D. Faulkner and G. Johnson (eds), London: Kogan Page
    • Steele, M. (1992) "The Changing Business Environment," in D. Faulkner and G. Johnson (eds) The Challenge of Strategic Management, London: Kogan Page, pp. 23-36.
    • (1992) The Challenge of Strategic Management , pp. 23-36
    • Steele, M.1
  • 404
    • 84980291404 scopus 로고
    • Managerial Cognition: A Missing Link in Strategic Management Research
    • Stubbart, C.I. (1989) "Managerial Cognition: A Missing Link in Strategic Management Research," Journal of Management Studies, 26, 4: 325-347.
    • (1989) Journal of Management Studies , vol.26 , Issue.4 , pp. 325-347
    • Stubbart, C.I.1
  • 405
    • 0033159664 scopus 로고    scopus 로고
    • Why Good Companies Go Bad
    • Sull, D.N. (1999) "Why Good Companies Go Bad," Harvard Business Review, 77, 4:42-52.
    • (1999) Harvard Business Review , vol.77 , Issue.4 , pp. 42-52
    • Sull, D.N.1
  • 406
    • 0442310266 scopus 로고    scopus 로고
    • Turning Marketing Research High-Tech
    • Sultan, F. and Barczak, G. (1999) "Turning Marketing Research High-Tech," Marketing Management, 8, 4: 24-30.
    • (1999) Marketing Management , vol.8 , Issue.4 , pp. 24-30
    • Sultan, F.1    Barczak, G.2
  • 407
    • 21344491895 scopus 로고
    • Standardization Versus Adaptation of International Marketing Strategy: An Empirical Investigation
    • Szymanski, D.M., Bharadwaj, S.G. and Varadarajan, P.R. (1993) "Standardization Versus Adaptation of International Marketing Strategy: An Empirical Investigation," Journal of Marketing, 57, 4: 1-17.
    • (1993) Journal of Marketing , vol.57 , Issue.4 , pp. 1-17
    • Szymanski, D.M.1    Bharadwaj, S.G.2    Varadarajan, P.R.3
  • 409
    • 84989141810 scopus 로고
    • Environment - Strategy Relationship and Its Performance Implications: An Empirical Study of the Chinese Electronics Industry
    • Tan, J.J. and Litschert, R.J. (1994) "Environment - Strategy Relationship and Its Performance Implications: An Empirical Study of the Chinese Electronics Industry," Strategic Management Journal, 15, 1: 1-20.
    • (1994) Strategic Management Journal , vol.15 , Issue.1 , pp. 1-20
    • Tan, J.J.1    Litschert, R.J.2
  • 410
    • 38149119830 scopus 로고
    • Competition, Cooperation, and Innovation. Organizational arrangements for regimes of rapid technological progress
    • Teece, D.J. (1992) "Competition, Cooperation, and Innovation. Organizational arrangements for regimes of rapid technological progress," Journal of Economic Behavior and Organization, 18, 1: 1-25.
    • (1992) Journal of Economic Behavior and Organization , vol.18 , Issue.1 , pp. 1-25
    • Teece, D.J.1
  • 412
    • 0342775775 scopus 로고    scopus 로고
    • Dynamic Capabilities and Strategic Management
    • Teece, D.J., Pisano, G. and Shuen, A. (1997) "Dynamic Capabilities and Strategic Management," Strategic Management Journal, 18, 7: 509-533.
    • (1997) Strategic Management Journal , vol.18 , Issue.7 , pp. 509-533
    • Teece, D.J.1    Pisano, G.2    Shuen, A.3
  • 413
    • 0002257317 scopus 로고    scopus 로고
    • First to Market, First to Fail? Real Causes of Enduring Market Leadership
    • Tellis, G.J. and Golder, P.N. (1996) "First to Market, First to Fail? Real Causes of Enduring Market Leadership," MIT Sloan Management Review, 37, 2: 65-75.
    • (1996) MIT Sloan Management Review , vol.37 , Issue.2 , pp. 65-75
    • Tellis, G.J.1    Golder, P.N.2
  • 415
    • 0004255379 scopus 로고
    • 2nd edn, 1st edn in 1978, Oxford: Oxford University Press
    • Thompson, P. (1988) The Voice of the Past (2nd edn, 1st edn in 1978), Oxford: Oxford University Press.
    • (1988) The Voice of the Past
    • Thompson, P.1
  • 417
    • 0000455429 scopus 로고
    • Studying Organizational Cultures Through Rites and Ceremonials
    • Trice, H.M. and Beyer, J.M. (1984) "Studying Organizational Cultures Through Rites and Ceremonials," Academy of Management Review, 9, 4: 653-669.
    • (1984) Academy of Management Review , vol.9 , Issue.4 , pp. 653-669
    • Trice, H.M.1    Beyer, J.M.2
  • 418
    • 84911024173 scopus 로고
    • Vorwort und Einleitung
    • V. Trommsdorff (ed.), München: Verlag Franz Vahlen
    • Trommsdorff, V. (1995) "Vorwort und Einleitung," in V. Trommsdorff (ed.) Fallstudien zum Innovationsmarketing, München: Verlag Franz Vahlen, pp. 1-11.
    • (1995) Fallstudien zum Innovationsmarketing , pp. 1-11
    • Trommsdorff, V.1
  • 420
    • 84911200910 scopus 로고    scopus 로고
    • Ennakointi - käsitteellistä analyysiä
    • Turtiainen, J. (1999) "Ennakointi - käsitteellistä analyysiä," Futura, 18, 2: 25-31.
    • (1999) Futura , vol.18 , Issue.2 , pp. 25-31
    • Turtiainen, J.1
  • 421
    • 84881946969 scopus 로고
    • Technological Discontinuities and Organizational Environments
    • Tushman, M.L. and Anderson, P. (1986) "Technological Discontinuities and Organizational Environments," Administrative Science Quarterly, 31, 3: 439-465.
    • (1986) Administrative Science Quarterly , vol.31 , Issue.3 , pp. 439-465
    • Tushman, M.L.1    Anderson, P.2
  • 423
    • 0024016830 scopus 로고
    • Lead User Analyses for the Development of New Industrial Products
    • Urban, G.L. and von Hippel, E. (1988) "Lead User Analyses for the Development of New Industrial Products," Management Science, 34, 5: 569-582.
    • (1988) Management Science , vol.34 , Issue.5 , pp. 569-582
    • Urban, G.L.1    von Hippel, E.2
  • 424
    • 0030554759 scopus 로고    scopus 로고
    • Premarket Forecasting of Really-New Products
    • Urban, G.L., Weinberg, B.D. and Hauser, J.R. (1996) "Premarket Forecasting of Really-New Products," Journal of Marketing, 60, 1: 47-60.
    • (1996) Journal of Marketing , vol.60 , Issue.1 , pp. 47-60
    • Urban, G.L.1    Weinberg, B.D.2    Hauser, J.R.3
  • 425
    • 4444326530 scopus 로고    scopus 로고
    • Unique Marketing Challenges at the Frontiers of Technology: An Integrated Perspective
    • Uslay, C., Malhotra, N.K. and Citrin, A.V. (2004) "Unique Marketing Challenges at the Frontiers of Technology: An Integrated Perspective," International Journal of Technology Management, 28, 1: 8-30.
    • (2004) International Journal of Technology Management , vol.28 , Issue.1 , pp. 8-30
    • Uslay, C.1    Malhotra, N.K.2    Citrin, A.V.3
  • 426
    • 33744492239 scopus 로고
    • Innovation, Competition, and "Industry Structure
    • Utterbach, J.M. and Suárez, F.F. (1993) "Innovation, Competition, and "Industry Structure," Research Policy, 22, 1: 1-21.
    • (1993) Research Policy , vol.22 , Issue.1 , pp. 1-21
    • Utterbach, J.M.1    Suárez, F.F.2
  • 428
    • 0030183744 scopus 로고    scopus 로고
    • Living Systems Theory as a Paradigm for Organizational Behavior: Understanding Humans, Organizations, and Social Processes
    • Vancouver, J.B. (1996) "Living Systems Theory as a Paradigm for Organizational Behavior: Understanding Humans, Organizations, and Social Processes," Behavioral Science, 41, 3: 165-205.
    • (1996) Behavioral Science , vol.41 , Issue.3 , pp. 165-205
    • Vancouver, J.B.1
  • 429
    • 0003360302 scopus 로고
    • Review Essay: Four Requirements for Processual Analysis
    • A.M. Pettigrew (ed.), Oxford: Basil Blackwell
    • Van de Ven, A.H. (1988) "Review Essay: Four Requirements for Processual Analysis," in A.M. Pettigrew (ed.) The Management of Strategic Change, Oxford: Basil Blackwell, pp. 330-341.
    • (1988) The Management of Strategic Change , pp. 330-341
    • Van de Ven, A.H.1
  • 430
    • 84864298327 scopus 로고
    • Methods for Studying Innovation Development in the Minnesota Innovation Research Program
    • Van de Ven, A.H. and Poole, M.S. (1990) "Methods for Studying Innovation Development in the Minnesota Innovation Research Program," Organization Science, 1, 3: 313-335.
    • (1990) Organization Science , vol.1 , Issue.3 , pp. 313-335
    • Van de Ven, A.H.1    Poole, M.S.2
  • 432
    • 0002178562 scopus 로고
    • Personality and Sport: A Comprehensive View
    • T.S. Horn (ed.), Champaign: Human Kinetics Publishers
    • Vealey, R.S. (1992) "Personality and Sport: A Comprehensive View," in T.S. Horn (ed.) Advances in Sport Psychology, Champaign: Human Kinetics Publishers, pp. 25-59.
    • (1992) Advances in Sport Psychology , pp. 25-59
    • Vealey, R.S.1
  • 434
    • 84989078601 scopus 로고
    • Environment-Strategy Coalignment: An Empirical Test of Its Performance Implications
    • Venkatraman, N. and Prescott, J.E. (1990) "Environment-Strategy Coalignment: An Empirical Test of Its Performance Implications," Strategic Management Journal, 11, 1: 1-23.
    • (1990) Strategic Management Journal , vol.11 , Issue.1 , pp. 1-23
    • Venkatraman, N.1    Prescott, J.E.2
  • 435
    • 0032674711 scopus 로고    scopus 로고
    • Planned Flexibility: Linking Anticipation and Reaction in Product Development Projects
    • Verganti, R. (1999) "Planned Flexibility: Linking Anticipation and Reaction in Product Development Projects," Journal of Product Innovation Management, 16, 4: 363-376.
    • (1999) Journal of Product Innovation Management , vol.16 , Issue.4 , pp. 363-376
    • Verganti, R.1
  • 436
    • 0032123157 scopus 로고    scopus 로고
    • Discontinuous Innovation and the New Product Development Process
    • Veryzer, R.W. Jr. (1998a) "Discontinuous Innovation and the New Product Development Process," Journal of Product Innovation Management, 15, 4: 304-321.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.4 , pp. 304-321
    • Veryzer, R.W.1
  • 437
    • 0032023707 scopus 로고    scopus 로고
    • Key Factors Affecting Customer Evaluation of Discontinuous New Products
    • Veryzer, R.W. Jr. (1998b) "Key Factors Affecting Customer Evaluation of Discontinuous New Products," Journal of Product Innovation Management, 15, 2: 136-150.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.2 , pp. 136-150
    • Veryzer, R.W.1
  • 439
    • 0030494687 scopus 로고    scopus 로고
    • Toward the Flexible Form: How to Remain Vital in Hypercompetitive Environments
    • Volberda, H.W. (1996) "Toward the Flexible Form: How to Remain Vital in Hypercompetitive Environments," Organization Science, 7, 4: 359-374.
    • (1996) Organization Science , vol.7 , Issue.4 , pp. 359-374
    • Volberda, H.W.1
  • 441
    • 0032659660 scopus 로고    scopus 로고
    • FARSYS: A Knowledge-Based System for Managing Strategic Change
    • Volberda, H.W. and Rutges, A. (1999) "FARSYS: A Knowledge-Based System for Managing Strategic Change," Decision Support Systems, 26, 2: 99-123.
    • (1999) Decision Support Systems , vol.26 , Issue.2 , pp. 99-123
    • Volberda, H.W.1    Rutges, A.2
  • 442
    • 0003445619 scopus 로고
    • 1st published in the United States in 1968, Harmondsworth: Penguin University Books
    • von Bertalanffy, L. (1973) General systems theory (1st published in the United States in 1968), Harmondsworth: Penguin University Books.
    • (1973) General systems theory
    • von Bertalanffy, L.1
  • 443
    • 0022756457 scopus 로고
    • Lead Users: A Source of Novel Product Concepts
    • von Hippel, E. (1986) "Lead Users: A Source of Novel Product Concepts," Management Science, 32, 7: 791-805.
    • (1986) Management Science , vol.32 , Issue.7 , pp. 791-805
    • von Hippel, E.1
  • 444
    • 0003191979 scopus 로고
    • New Product Ideas from 'Lead Users,'
    • von Hippel, E. (1989) "New Product Ideas from 'Lead Users,' " Research & Technology Management, 32, 3: 24-27.
    • (1989) Research & Technology Management , vol.32 , Issue.3 , pp. 24-27
    • von Hippel, E.1
  • 447
    • 84911174385 scopus 로고
    • Scenarios: Shooting the Rapids
    • D. Mercer (ed.), London: Sage Publications
    • Wack, P. (1992) "Scenarios: Shooting the Rapids," in D. Mercer (ed.) Managing the External Environment. A Strategic Perspective, London: Sage Publications, pp. 235-254.
    • (1992) Managing the External Environment. A Strategic Perspective , pp. 235-254
    • Wack, P.1
  • 448
    • 0002781496 scopus 로고    scopus 로고
    • The Almighty Customer
    • Wah, L. (1999) "The Almighty Customer," Management Review, 88, 2: 16-22.
    • (1999) Management Review , vol.88 , Issue.2 , pp. 16-22
    • Wah, L.1
  • 449
    • 0002533915 scopus 로고
    • The Second Toyota Pradox: How Delaying Decisions Can Make Better Cars Faster
    • Ward, A., Liker, J.K., Cristiano, J.J. and Sobek, D.K. II (1995) "The Second Toyota Pradox: How Delaying Decisions Can Make Better Cars Faster," MIT Sloan Management Review, 36, 3: 43-61.
    • (1995) MIT Sloan Management Review , vol.36 , Issue.3 , pp. 43-61
    • Ward, A.1    Liker, J.K.2    Cristiano, J.J.3    Sobek II, D.K.4
  • 450
    • 0010639069 scopus 로고    scopus 로고
    • New Directions in Systems Theory:Chaos and Complexity
    • Warren, K., Franklin, C. and Streeter, C.L. (1998) "New Directions in Systems Theory:Chaos and Complexity," Social Work, 43, 4: 357-373.
    • (1998) Social Work , vol.43 , Issue.4 , pp. 357-373
    • Warren, K.1    Franklin, C.2    Streeter, C.L.3
  • 451
    • 0037363550 scopus 로고    scopus 로고
    • Predictable Surprises: The Disasters You Should Have Seen Coming
    • Watkins, M.D. and Bazerman, M.H. (2003) "Predictable Surprises: The Disasters You Should Have Seen Coming," Harvard Business Review, 81, 3: 72-80.
    • (2003) Harvard Business Review , vol.81 , Issue.3 , pp. 72-80
    • Watkins, M.D.1    Bazerman, M.H.2
  • 452
    • 38249006952 scopus 로고
    • Refinement of the Marketing Culture Scale and the Relationship Between Marketing Culture and Profitability of a Service Firm
    • Webster, C. (1993) "Refinement of the Marketing Culture Scale and the Relationship Between Marketing Culture and Profitability of a Service Firm," Journal of Business Research, 26, 2: 111-131.
    • (1993) Journal of Business Research , vol.26 , Issue.2 , pp. 111-131
    • Webster, C.1
  • 453
    • 0002743603 scopus 로고
    • Executing the New Marketing Concept
    • Webster, F.E. Jr. (1994) "Executing the New Marketing Concept," Marketing Management, 3, 1: 9-16.
    • (1994) Marketing Management , vol.3 , Issue.1 , pp. 9-16
    • Webster, F.E.1
  • 455
    • 84980230901 scopus 로고
    • Enacted Sensemaking in Crisis Situations
    • Weick, K.E. (1988) "Enacted Sensemaking in Crisis Situations," Journal of Management Studies, 25, 4: 305-317.
    • (1988) Journal of Management Studies , vol.25 , Issue.4 , pp. 305-317
    • Weick, K.E.1
  • 456
    • 84989133012 scopus 로고
    • A Resource-Based View of the Firm
    • Wernerfelt, B. (1984) "A Resource-Based View of the Firm," Strategic Management Journal, 5, 2: 171-180.
    • (1984) Strategic Management Journal , vol.5 , Issue.2 , pp. 171-180
    • Wernerfelt, B.1
  • 459
    • 85107998860 scopus 로고    scopus 로고
    • Issues and Opportunities in New Product Development: An Introduction to the Special Issue
    • Wind, J. and Mahajan, V. (1997) "Issues and Opportunities in New Product Development: An Introduction to the Special Issue," Journal of Marketing Research, 34, 1: 1-12.
    • (1997) Journal of Marketing Research , vol.34 , Issue.1 , pp. 1-12
    • Wind, J.1    Mahajan, V.2
  • 460
    • 0003078114 scopus 로고
    • Guidelines for Developing International Market Strategies
    • Wind, Y., Douglas, S.P. and Perlmutter, H.V. (1973) "Guidelines for Developing International Market Strategies," Journal of Marketing, 37, 2: 14-23.
    • (1973) Journal of Marketing , vol.37 , Issue.2 , pp. 14-23
    • Wind, Y.1    Douglas, S.P.2    Perlmutter, H.V.3
  • 461
    • 21344487800 scopus 로고
    • Marketing's Limited Role in New Product Development in One Computer System's Firm
    • Workman, J.P. Jr. (1993a) "Marketing's Limited Role in New Product Development in One Computer System's Firm," Journal of Marketing Research, 30, 4: 405-421.
    • (1993) Journal of Marketing Research , vol.30 , Issue.4 , pp. 405-421
    • Workman, J.P.1
  • 462
    • 0348210329 scopus 로고
    • When Marketing Should Follow Instead of Lead
    • Workman, J.P. Jr. (1993b) "When Marketing Should Follow Instead of Lead" Marketing Management, 2, 2: 8-19.
    • (1993) Marketing Management , vol.2 , Issue.2 , pp. 8-19
    • Workman, J.P.1
  • 463
    • 0001664353 scopus 로고
    • Strategic Orientations, Competitive Advantage, and Business Performance
    • Wright, P., Kroll, M., Pray, B. and Lado, A. (1995) "Strategic Orientations, Competitive Advantage, and Business Performance," Journal of Business Research, 33, 2: 143-151.
    • (1995) Journal of Business Research , vol.33 , Issue.2 , pp. 143-151
    • Wright, P.1    Kroll, M.2    Pray, B.3    Lado, A.4
  • 464
    • 77449147793 scopus 로고    scopus 로고
    • Rethinking Product Development
    • Wyner, G.A. (1998/1999) "Rethinking Product Development," Marketing Research, 10, 4: 49-51.
    • (1998) Marketing Research , vol.10 , Issue.4 , pp. 49-51
    • Wyner, G.A.1
  • 465
    • 77449113265 scopus 로고    scopus 로고
    • Anticipating Customer Priorities
    • Wyner, G.A. (1999) "Anticipating Customer Priorities," Marketing Research, 11, 1: 36-38.
    • (1999) Marketing Research , vol.11 , Issue.1 , pp. 36-38
    • Wyner, G.A.1
  • 466
    • 33744473686 scopus 로고    scopus 로고
    • Global Markets and the New Product Development Process
    • Yelkur, R. and Herbig, P. (1996) "Global Markets and the New Product Development Process," Journal of Product & Brand Management, 5, 6: 38-47.
    • (1996) Journal of Product & Brand Management , vol.5 , Issue.6 , pp. 38-47
    • Yelkur, R.1    Herbig, P.2
  • 467
    • 84889404319 scopus 로고
    • The Case Study Crisis: Some Answers
    • Yin, R.K. (1981) "The Case Study Crisis: Some Answers," Administrative Science Quarterly, 26, 1: 58-65.
    • (1981) Administrative Science Quarterly , vol.26 , Issue.1 , pp. 58-65
    • Yin, R.K.1
  • 468
    • 0003673547 scopus 로고
    • rev. edn, 1st published in 1984, Newbury Park: Sage Publications
    • Yin, R.K. (1989) Case Study Research. Design and Methods (rev. edn, 1st published in 1984), Newbury Park: Sage Publications.
    • (1989) Case Study Research. Design and Methods
    • Yin, R.K.1
  • 469
    • 0342534986 scopus 로고
    • Working Paper, Massachusetts: Marketing Science Institute
    • Yip, G.S. (1991) Do American Businesses Use Global Strategy? Working Paper, Report No. 91-101. Massachusetts: Marketing Science Institute.
    • (1991) Do American Businesses Use Global Strategy?
    • Yip, G.S.1
  • 472
    • 0001792498 scopus 로고
    • Environmental Management: Revising the Marketing Perspective
    • Zeithaml, C.P. and Zeithaml, V.A. (1984) "Environmental Management: Revising the Marketing Perspective," Journal of Marketing, 48, 2: 6-53.
    • (1984) Journal of Marketing , vol.48 , Issue.2 , pp. 6-53
    • Zeithaml, C.P.1    Zeithaml, V.A.2
  • 474
    • 0003091910 scopus 로고    scopus 로고
    • Global Strategy: A Review and an Integrated Conceptual Framework
    • Zou, S. and Cavusgil, S.T. (1996) "Global Strategy: A Review and an Integrated Conceptual Framework," European Journal of Marketing, 30, 1: 52-69.
    • (1996) European Journal of Marketing , vol.30 , Issue.1 , pp. 52-69
    • Zou, S.1    Cavusgil, S.T.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.