Towards holistic 'front ends' in new product development

Journal of Product Innovation Management

Volumn 15, Issue 1, 1998, Pages 57-74

  Khurana, Anil ^a   Rosenthal, Stephen R ^a  

^a BOSTON UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

DECISION MAKING; PERFORMANCE; PROJECT MANAGEMENT; RESOURCE ALLOCATION; STRATEGIC PLANNING;

BUSINESS JUSTIFICATION; CONCEPT DEVELOPMENT; CORE TEAM ROLES; DECISION MECHANISMS; EXECUTIVE REVIEWS; IDEA GENERATION; NEW PRODUCT DEVELOPMENT; PRODUCT DEFINITION; PRODUCT STRATEGY; RESOURCE PLANNING;

PRODUCT DESIGN;

EID: 0031647932     PISSN: 07376782     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0737-6782(97)00066-0     Document Type: Article

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