Creating an international market for disruptive innovations

European Journal of Innovation Management

Volumn 7, Issue 1, 2004, Pages 23-32

  Sandberg, Birgitta ^a   Hansén, Sten Olof ^a  

^a UNIVERSITY OF TURKU   (Finland)

Author keywords

Innovation; International marketing; Marketing planning; New products; Pharmaceuticals industry

Indexed keywords

EID: 84986048541     PISSN: 14601060     EISSN: None     Source Type: Journal    
DOI: 10.1108/14601060410515619     Document Type: Article

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