Understanding the characteristics of effective professors: The student's perspective

Journal of Marketing for Higher Education

Volumn 20, Issue 2, 2010, Pages 175-190

  Gruber, Thorsten ^a   Reppel, Alexander ^b   Voss, Roediger ^c  

^a UNIVERSITY OF MANCHESTER   (United Kingdom)

^b UNIVERSITY OF LONDON   (United Kingdom)

^c ZURICH UNIVERSITY OF APPLIED SCIENCES   (Switzerland)

Author keywords

Educational services; Effective professors; Kano methodology; Quality attributes; Student satisfaction

Indexed keywords

EID: 78650071233     PISSN: 08841241     EISSN: 15407144     Source Type: Journal    
DOI: 10.1080/08841241.2010.526356     Document Type: Article

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