A framework of place branding, place image, and place reputation: Antecedents and moderators

Qualitative Market Research

Volumn 19, Issue 2, 2016, Pages 241-264

  Foroudi, Pantea ^a   Gupta, Suraksha ^b   Kitchen, Philip ^c   Foroudi, Mohammad M ^d   Nguyen, Bang ^e  

^a MIDDLESEX UNIVERSITY   (United Kingdom)

^b UNIVERSITY OF KENT   (United Kingdom)

^c RENNES SCHOOL OF BUSINESS   (France)

^d BRUNEL UNIVERSITY   (United Kingdom)

^e EAST CHINA UNIVERSITY OF SCIENCE AND TECHNOLOGY   (China)

Author keywords

Emerging market; Place branding; Place image; Place reputation; Tourist industry

Indexed keywords

EID: 84978113411     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/QMR-02-2016-0020     Document Type: Article

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