Relations between organizational culture, identity and image

European Journal of Marketing

Volumn 31, Issue 5-6, 1997, Pages 356-365

  Jo Hatch, Mary ^a   Schultz, Majken ^b  

^a CRANFIELD UNIVERSITY   (United Kingdom)

^b Department of Innovation and Organizational Economics   (Denmark)

Author keywords

Corporate identity; Corporate image; Organizational culture; Organizational identity; Organizational image; Symbolic management

Indexed keywords

EID: 85132071180     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/eb060636     Document Type: Review

References (0)