How to brand nations, cities and destinations: A planning book for place branding

How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding

Volumn , Issue , 2008, Pages 1-202

  Moilanen, Teemu ^a   Rainisto, Seppo ^b  

^a HAAGA HELIA UNIVERSITY OF APPLIED SCIENCES   (Finland)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85023620209     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1057/9780230584594     Document Type: Book

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