The role of the sales force in value creation and appropriation: New directions for research

Journal of Personal Selling and Sales Management

Volumn 32, Issue 1, 2012, Pages 15-27

  Blocker, Christopher P ^a   Cannon, Joseph P ^b   Panagopoulos, Nikolaos G ^c   Sager, Jeffrey K ^d  

^a BAYLOR UNIVERSITY   (United States)

^b Department of Ecosystem Science and Sustainability   (United States)

^c ATHENS UNIVERSITY OF ECONOMICS AND BUSINESS   (Greece)

^d UNIVERSITY OF NORTH TEXAS   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84856168279     PISSN: 08853134     EISSN: None     Source Type: Journal    
DOI: 10.2753/PSS0885-3134320103     Document Type: Article

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