Developing loyal customers with a value-adding sales force: Examining customer satisfaction and the perceived credibility of consultative salespeople

Journal of Personal Selling and Sales Management

Volumn 21, Issue 2, 2001, Pages 147-156

  Liu, Annie H ^a   Leach, Mark P ^a  

^a GEORGIA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85009579922     PISSN: 08853134     EISSN: 15577813     Source Type: Journal    
DOI: 10.1080/08853134.2001.10754265     Document Type: Article

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