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Young, Louise C. and Ian F. Wilkinson (1989), "The Role of Trust and Co-operation in Marketing Channels: A Preliminary Study," European Journal of Marketing, 23 (2), 109-22.
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(1989)
European Journal of Marketing
, vol.23
, Issue.2
, pp. 109-122
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Young, L.C.1
Wilkinson, I.F.2
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