Efficient consumer response: literature review

International Journal of Integrated Supply Management

Volumn 1, Issue 4, 2005, Pages 346-386

  Reyes, Pedro M ^a   Bhutta, Khurrum ^b  

^a BAYLOR UNIVERSITY   (United States)

^b NICHOLLS STATE UNIVERSITY   (United States)

Author keywords

analysis; efficient consumer response; supply chain strategy

Indexed keywords

EID: 51449090169     PISSN: 14775360     EISSN: 17418097     Source Type: Journal    
DOI: 10.1504/IJISM.2005.006301     Document Type: Article

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