Effects of visual and textual information in online product presentations: Looking for the best combination in website design

European Journal of Information Systems

Volumn 19, Issue 6, 2010, Pages 668-686

  Blanco, Carlos Flavián ^a   Sarasa, Raquel Gurrea ^a   Sanclemente, Carlos Ors ^a  

^a UNIVERSITY OF ZARAGOZA   (Spain)

Author keywords

information quality; product presentation; recall; textual information; user familiarity; visual information

Indexed keywords

INFORMATION ANALYSIS; WEB DESIGN; WEBSITES;

INFORMATION QUALITY; PRODUCT PRESENTATIONS; RECALL; TEXTUAL INFORMATION; USER FAMILIARITY; VISUAL INFORMATION;

PRODUCT DESIGN;

EID: 77958537511     PISSN: 0960085X     EISSN: 14769344     Source Type: Journal    
DOI: 10.1057/ejis.2010.42     Document Type: Article

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