Internet retail store design: How the user interface influences traffic and sales

Journal of Computer-Mediated Communication

Volumn 5, Issue 2, 1999, Pages

  Lohse, Gerald L ^a   Spiller, Peter ^b  

^a UNIVERSITY OF PENNSYLVANIA   (United States)

^b MCKINSEY AND COMPANY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

DECISION MAKING; RETAIL STORES; SALES; TELECOMMUNICATION TRAFFIC; USER INTERFACES; VIRTUAL REALITY;

CYBERSHOPPING;

INTERNET;

EID: 0005569346     PISSN: 10836101     EISSN: None     Source Type: Journal    
DOI: 10.1111/j.1083-6101.1999.tb00339.x     Document Type: Article

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