When Web pages influence choice: Effects of visual primes on experts and novices

Journal of Consumer Research

Volumn 29, Issue 2, 2002, Pages 235-245

  Mandel, Naomi ^a   Johnson, Eric J ^b  

^a ARIZONA STATE UNIVERSITY   (United States)

^b The Sanford C Bernstein Co Center for Leadership and Ethics   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036376370     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/341573     Document Type: Article

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