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Volumn 67, Issue , 2014, Pages 78-89

Examining the influence of online reviews on consumers' decision-making: A heuristic-systematic model

Author keywords

Consumer decision making; Electronic word of mouth; Heuristic systematic model; Online reviews

Indexed keywords

CONSUMER BEHAVIOR; ELECTRONIC COMMERCE; PURCHASING; SALES; SOCIAL NETWORKING (ONLINE);

EID: 85027917531     PISSN: 01679236     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.dss.2014.08.005     Document Type: Article
Times cited : (544)

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