Do visitors' interest level and perceived quantity of web page content matter in shaping the attitude toward a web site?

Decision Support Systems

Volumn 42, Issue 2, 2006, Pages 1187-1202

  Kang, Yong Soon ^a   Kim, Yong Jin ^a  

^a BINGHAMTON UNIVERSITY   (United States)

Author keywords

Attitude toward a web site; Content quantity; Electronic business; Entertainment; Informativeness; Navigation difficulty; Web

Indexed keywords

CONTENT QUANTITY; ELECTRONIC BUSINESS; ENTERTAINMENT; NAVIGATION DIFFICULTY;

CONSUMER PRODUCTS; CUSTOMER SATISFACTION; DECISION SUPPORT SYSTEMS; ELECTRONIC COMMERCE; INFORMATION ANALYSIS;

WEBSITES;

EID: 33749550617     PISSN: 01679236     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.dss.2005.10.004     Document Type: Article

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