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Volumn 28, Issue 2, 2012, Pages 484-495

Understanding users' motivations to engage in virtual worlds: A multipurpose model and empirical testing

Author keywords

Extrinsic motivation; Information system value; Intrinsic motivation; Motivation theory; Multipurpose information systems; Virtual worlds

Indexed keywords

COMMERCIAL POTENTIAL; CONCEPTUAL MODEL; EASE OF USE; ECONOMIC VALUES; EMPIRICAL TESTING; EXTRINSIC MOTIVATION; INTRINSIC MOTIVATION; SECOND LIFE; STRUCTURAL EQUATION MODELING; VIRTUAL WORD; VIRTUAL WORLDS;

EID: 84855549823     PISSN: 07475632     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.chb.2011.10.020     Document Type: Article
Times cited : (138)

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