Individual motivations and demographic differences in social virtual world uses: An exploratory investigation in Second Life

International Journal of Information Management

Volumn 31, Issue 3, 2011, Pages 261-271

  Zhou, Zhongyun ^a,b,c   Jin, Xiao Ling ^b   Vogel, Douglas R ^b   Fang, Yulin ^b   Chen, Xiaojian ^a  

^a UNIVERSITY OF SCIENCE AND TECHNOLOGY OF CHINA   (China)

^b CITY UNIVERSITY OF HONG KONG   (Hong Kong)

^c University of Science and Technology of China   (China)

Author keywords

Experiential value; Functional value; Individual differences; Social value; Social virtual world

Indexed keywords

MOTIVATION; SOCIAL NETWORKING (ONLINE); STATISTICAL TESTS; VIRTUAL REALITY;

EXPERIENTIAL VALUE; FUNCTIONAL VALUE; INDIVIDUAL DIFFERENCES; SOCIAL VALUES; SOCIAL VIRTUAL WORLDS;

INTERACTIVE COMPUTER GRAPHICS;

EID: 79953868841     PISSN: 02684012     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijinfomgt.2010.07.007     Document Type: Article

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