The effects of buyer-supplier relationships on buyer competitiveness

Journal of Business and Industrial Marketing

Volumn 27, Issue 2, 2012, Pages 100-114

  Prior, Daniel D ^a  

^a UNIVERSITY OF NEW SOUTH WALES   (Australia)

Author keywords

Buyer seller relationships; Buyers; Competitive advantage; Competitive strategy; Industrial marketing; Relationship marketing; Vendors

Indexed keywords

EID: 84856177965     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858621211196976     Document Type: Article

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