Pie-expansion efforts: Collaboration processes in buyer-supplier relationships

Journal of Marketing Research

Volumn 36, Issue 4, 1999, Pages 461-475

  Jap, Sandy D ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0033236257     PISSN: 00222437     EISSN: None     Source Type: Journal    
DOI: 10.2307/3152000     Document Type: Article

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