Consumer satisfaction: A key factor of consumer loyalty and buying intention of a PDO food product

British Food Journal

Volumn 110, Issue 9, 2008, Pages 865-881

  Espejel, Joel ^a   Fandos, Carmina ^a   Flavián, Carlos ^a  

^a UNIVERSITY OF ZARAGOZA   (Spain)

Author keywords

Consumer behaviour; Customer loyalty; Customer satisfaction; Food products; Spain

Indexed keywords

EID: 52449119837     PISSN: 0007070X     EISSN: None     Source Type: Journal    
DOI: 10.1108/00070700810900585     Document Type: Article

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