메뉴 건너뛰기




Volumn 60, Issue 2, 1996, Pages 31-46

The behavioral consequences of service quality

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0030548125     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.2307/1251929     Document Type: Article
Times cited : (6691)

References (47)
  • 2
    • 0003191034 scopus 로고
    • Mitigating the effect of service encounters
    • Bolton, Ruth N. and James H. Drew (1992), "Mitigating the Effect of Service Encounters," Marketing Letters, 3 (1), 57-70.
    • (1992) Marketing Letters , vol.3 , Issue.1 , pp. 57-70
    • Bolton, R.N.1    Drew, J.H.2
  • 3
    • 0042916415 scopus 로고
    • A dynamic process model of service quality: From expectations to behavioral intentions
    • Boulding, William, Ajay Kalra, Richard Staelin, and Valarie A. Zeithaml (1993), "A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions," Journal of Marketing Research, 30 (February), 7-27.
    • (1993) Journal of Marketing Research , vol.30 , Issue.FEBRUARY , pp. 7-27
    • Boulding, W.1    Kalra, A.2    Staelin, R.3    Zeithaml, V.A.4
  • 4
    • 27544444561 scopus 로고
    • Improving the measurement of service quality
    • Brown, Tom J., Gilbert A. Churchill, Jr., and J. Paul Peter (1993), "Improving the Measurement of Service Quality," Journal of Retailing, 69 (Spring), 127-39.
    • (1993) Journal of Retailing , vol.69 , Issue.SPRING , pp. 127-139
    • Brown, T.J.1    Churchill G.A., Jr.2    Peter, J.P.3
  • 7
    • 0002815396 scopus 로고
    • Beyond service fads: Meaningful strategies for the real world
    • Coyne, Kevin P. (1989), "Beyond Service Fads: Meaningful Strategies for the Real World," Sloan Management Review (Summer), 69-76.
    • (1989) Sloan Management Review , Issue.SUMMER , pp. 69-76
    • Coyne, K.P.1
  • 8
    • 0002381637 scopus 로고
    • Measuring service quality: A reexamination and extension
    • Cronin, J. Joseph, Jr. and Steven A. Taylor (1992), "Measuring Service Quality: A Reexamination and Extension," Journal of Marketing, 56 (July), 55-68.
    • (1992) Journal of Marketing , vol.56 , Issue.JULY , pp. 55-68
    • Cronin J.J., Jr.1    Taylor, S.A.2
  • 9
    • 0012362651 scopus 로고
    • Customer retention as a competitive weapon
    • Dawkins, P. and F. Reichheld (1990), "Customer Retention as a Competitive Weapon," Directors and Boards, 14 (Summer), 42-47.
    • (1990) Directors and Boards , vol.14 , Issue.SUMMER , pp. 42-47
    • Dawkins, P.1    Reichheld, F.2
  • 10
    • 0039414809 scopus 로고
    • Northwest finds direct correlation between service and customer preference
    • New York: Alexander Research and Communications, I
    • Executive Report on Customer Satisfaction (1992), "Northwest Finds Direct Correlation between Service and Customer Preference," (November 15). New York: Alexander Research and Communications, I.
    • (1992) Executive Report on Customer Satisfaction , Issue.NOVEMBER 15
  • 11
    • 0040600238 scopus 로고
    • Ford Motor Company (1990), Memorandum to dealers, (October 3).
    • (1990) Memorandum to Dealers , Issue.OCTOBER 3
  • 12
    • 0001276941 scopus 로고
    • Defensive marketing strategy by customer complaint management: A theoretical analysis
    • Fornell, Claes and Birger Wernerfelt (1987), "Defensive Marketing Strategy by Customer Complaint Management: A Theoretical Analysis," Journal of Marketing Research, 24 (November), 337-46.
    • (1987) Journal of Marketing Research , vol.24 , Issue.NOVEMBER , pp. 337-346
    • Fornell, C.1    Wernerfelt, B.2
  • 13
    • 0001043842 scopus 로고
    • A model for customer complaint management
    • _ and _ (1988), "A Model for Customer Complaint Management," Marketing Science, 7 (Summer), 271-86.
    • (1988) Marketing Science , vol.7 , Issue.SUMMER , pp. 271-286
  • 14
    • 0039414807 scopus 로고
    • Monitoring customer satisfaction and market-perceived quality
    • Number 922CSO I. Chicago: American Marketing Association
    • Gale, Bradley (1992), "Monitoring Customer Satisfaction and Market-Perceived Quality," American Marketing Association Worth Repeating Series, Number 922CSO I. Chicago: American Marketing Association.
    • (1992) American Marketing Association Worth Repeating Series
    • Gale, B.1
  • 16
    • 0002912401 scopus 로고
    • Quality: How to make it pay
    • Greising, David (1994), "Quality: How to Make It Pay," Business Week (August 8), 54-59.
    • (1994) Business Week , Issue.AUGUST 8 , pp. 54-59
    • Greising, D.1
  • 19
    • 0025700283 scopus 로고
    • High-quality care and hospital profits: Is there a link?
    • Koska, Mary T. (1990) "High-Quality Care and Hospital Profits: Is There a link?" Hospitals, 64 (March 5), 62-63.
    • (1990) Hospitals , vol.64 , Issue.MARCH 5 , pp. 62-63
    • Koska, M.T.1
  • 20
    • 0000069149 scopus 로고
    • A longitudinal assessment of consumer satisfaction/dissatisfaction: The dynamic aspect of the cognitive process
    • LaBarbera, Priscilla and David Mazursky (1983), "A Longitudinal Assessment of Consumer Satisfaction/Dissatisfaction: The Dynamic Aspect of the Cognitive Process," Journal of Marketing Research, 20, (November), 393-404.
    • (1983) Journal of Marketing Research , vol.20 , Issue.NOVEMBER , pp. 393-404
    • LaBarbera, P.1    Mazursky, D.2
  • 22
    • 38249001786 scopus 로고
    • Structure and determinants of consumer complaint intentions and behavior
    • Maute, Manfred and William R. Forrester, Jr. (1993), "he Structure and Determinants of Consumer Complaint Intentions and Behavior," Journal of Economic Psychology, 14 (3), 219-47.
    • (1993) Journal of Economic Psychology , vol.14 , Issue.3 , pp. 219-247
    • Maute, M.1    Forrester W.R., Jr.2
  • 23
    • 0040007014 scopus 로고
    • Ensuring customer satisfaction is a strategic issue, not just an operational one
    • Chicago
    • McLaughlin, John P. (1993), "Ensuring Customer Satisfaction is a Strategic Issue, Not Just an Operational One," presentation at the AIC Customer Satisfaction Measurement Conference, Chicago, (December 6-7).
    • (1993) AIC Customer Satisfaction Measurement Conference , Issue.DECEMBER 6-7
    • McLaughlin, J.P.1
  • 25
    • 0000577873 scopus 로고
    • Multivariate analysis of brand loyalty for major household appliances
    • Newman, Joseph W. and Richard A. Werbel (1973), "Multivariate Analysis of Brand Loyalty for Major Household Appliances," Journal of Marketing Research, 42 (November), 404-49.
    • (1973) Journal of Marketing Research , vol.42 , Issue.NOVEMBER , pp. 404-449
    • Newman, J.W.1    Werbel, R.A.2
  • 27
    • 0001261094 scopus 로고
    • Refinement and reassessment of the SERVQUAL scale
    • Parasuraman, A., Leonard L. Berry, and Valarie A. Zeithaml (1991a), "Refinement and Reassessment of the SERVQUAL Scale," Journal of Retailing, 67 (4), 420-50.
    • (1991) Journal of Retailing , vol.67 , Issue.4 , pp. 420-450
    • Parasuraman, A.1    Berry, L.L.2    Zeithaml, V.A.3
  • 28
    • 0002393976 scopus 로고
    • Understanding customer expectations of service
    • _, _, and _ (1991b), "Understanding Customer Expectations of Service," Sloan Management Review, 32 (Spring), 39-48.
    • (1991) Sloan Management Review , vol.32 , Issue.SPRING , pp. 39-48
  • 29
    • 58149206846 scopus 로고
    • More on improving service quality measurement
    • _, _, and _ (1993), "More on Improving Service Quality Measurement," Journal of Retailing, 69 (Spring), 140-47.
    • (1993) Journal of Retailing , vol.69 , Issue.SPRING , pp. 140-147
  • 30
    • 0002408510 scopus 로고
    • A conceptual model of service quality and its implications for future research
    • _, Valarie A. Zeithaml, and Leonard L. Berry (1985), "A Conceptual Model of Service Quality and Its Implications for Future Research," Journal of Marketing, 49 (Fall), 41-50.
    • (1985) Journal of Marketing , vol.49 , Issue.FALL , pp. 41-50
    • Zeithaml, V.A.1    Berry, L.L.2
  • 31
    • 0001312089 scopus 로고
    • SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality
    • _, _, and _ (1988), "SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service Quality," Journal of Retailing, 64 (1), 12-40.
    • (1988) Journal of Retailing , vol.64 , Issue.1 , pp. 12-40
  • 33
    • 3242660262 scopus 로고
    • Reassessment of expectations as a comparison standard in measuring service quality: Implications for further research
    • _, _, and _ (1994b), "Reassessment of Expectations as a Comparison Standard in Measuring Service Quality: Implications for Further Research," Journal of Marketing, 58 (January), 111-24.
    • (1994) Journal of Marketing , vol.58 , Issue.JANUARY , pp. 111-124
  • 34
    • 0003114898 scopus 로고
    • Product quality, cost position and business performance: A test of some key hypotheses
    • Phillips, Lynn, D., Dae R. Chang, and Robert Buzzell (1983), "Product Quality, Cost Position and Business Performance: A Test of Some Key Hypotheses," Journal of Marketing, 47 (Spring), 26-43.
    • (1983) Journal of Marketing , vol.47 , Issue.SPRING , pp. 26-43
    • Phillips, L.D.1    Chang, D.R.2    Buzzell, R.3
  • 35
    • 0025486182 scopus 로고
    • Zero defections: Quality comes to services
    • Reichheld, Frederick and W. Earl Sasser, Jr. (1990), "Zero Defections: Quality Comes to Services," Harvard Business Review, 68 (September/October), 105-11.
    • (1990) Harvard Business Review , vol.68 , Issue.SEPTEMBER-OCTOBER , pp. 105-111
    • Reichheld, F.1    Sasser W.E., Jr.2
  • 36
    • 0002604811 scopus 로고
    • Negative word-of-mouth by dissatisfied consumers: A pilot study
    • Richins, Marsha (1983), "Negative Word-of-Mouth by Dissatisfied Consumers: A Pilot Study," Journal of Marketing, 47 (Winter), 68-78.
    • (1983) Journal of Marketing , vol.47 , Issue.WINTER , pp. 68-78
    • Richins, M.1
  • 37
    • 0002824201 scopus 로고
    • The coming revolution in credit cards
    • Rose, S. (1990), "The Coming Revolution in Credit Cards," Journal of Retail Banking, 12 (Summer), 17-19.
    • (1990) Journal of Retail Banking , vol.12 , Issue.SUMMER , pp. 17-19
    • Rose, S.1
  • 38
    • 39149097400 scopus 로고
    • Customer satisfaction, customer retention, and market share
    • Rust, Roland T. and Anthony J. Zahorik (1993), "Customer Satisfaction, Customer Retention, and Market Share," Journal of Retailing, 69 (2), 193-215.
    • (1993) Journal of Retailing , vol.69 , Issue.2 , pp. 193-215
    • Rust, R.T.1    Zahorik, A.J.2
  • 39
    • 85107982221 scopus 로고
    • Return on quality (ROQ): Making service quality financially accountable
    • _, _, and Timothy L. Keiningham (1995), "Return on Quality (ROQ): Making Service Quality Financially Accountable," Journal of Marketing, 59 (April), 58-70.
    • (1995) Journal of Marketing , vol.59 , Issue.APRIL , pp. 58-70
    • Keiningham, T.L.1
  • 40
    • 0039414800 scopus 로고
    • Two-way communication: Tapping into gripes and profits
    • Scaglione, F. (1988), "Two-Way Communication: Tapping into Gripes and Profits," Management Review, 77 (September), 51-53.
    • (1988) Management Review , vol.77 , Issue.SEPTEMBER , pp. 51-53
    • Scaglione, F.1
  • 41
    • 0002221276 scopus 로고
    • Consumer complaint intentions and behavior: Definitional and taxonomical issues
    • Singh, Jagdip (1988), "Consumer Complaint Intentions and Behavior: Definitional and Taxonomical Issues," Journal of Marketing, 52 (January), 93-107.
    • (1988) Journal of Marketing , vol.52 , Issue.JANUARY , pp. 93-107
    • Singh, J.1
  • 42
    • 0010092945 scopus 로고
    • Complaints and disenrollment at a Health Maintenance Organization
    • Solnick, Sara J. and David Hemenway (1992), "Complaints and Disenrollment at a Health Maintenance Organization," Journal of Consumer Affairs, 26 (1), 90-103.
    • (1992) Journal of Consumer Affairs , vol.26 , Issue.1 , pp. 90-103
    • Solnick, S.J.1    Hemenway, D.2
  • 43
    • 17244375174 scopus 로고
    • Expectations, performance evaluation, and consumer's perceptions of quality
    • Teas, R. Kenneth (1993), "Expectations, Performance Evaluation, and Consumer's Perceptions of Quality," Journal of Marketing, 57 (October), 18-34.
    • (1993) Journal of Marketing , vol.57 , Issue.OCTOBER , pp. 18-34
    • Teas, R.K.1
  • 44
    • 0024804466 scopus 로고
    • Linking service quality, customer satisfaction and behavioral intention
    • Woodside, A., L. Frey, and R. Daly (1989), "Linking Service Quality, Customer Satisfaction and Behavioral Intention," Journal of Health Care Marketing, 9 (December), 5-17.
    • (1989) Journal of Health Care Marketing , vol.9 , Issue.DECEMBER , pp. 5-17
    • Woodside, A.1    Frey, L.2    Daly, R.3
  • 45
    • 0010205863 scopus 로고
    • Modeling the impact of service quality on profitability: A review
    • Teresa A. Swartz, David E. Bowen, and Stephen W. Brown, eds. Greenwich, CT: JAI Press
    • Zahorik, Anthony J. and Roland T. Rust (1992), "Modeling the Impact of Service Quality on Profitability: A Review," in Advances in Services Marketing and Management, Vol. 1, Teresa A. Swartz, David E. Bowen, and Stephen W. Brown, eds. Greenwich, CT: JAI Press, 247-76.
    • (1992) Advances in Services Marketing and Management , vol.1 , pp. 247-276
    • Zahorik, A.J.1    Rust, R.T.2
  • 47
    • 58049133820 scopus 로고
    • The nature and determinants of customer expectations of service
    • _, Leonard L. Berry, and A. Parasuraman (1993), "The Nature and Determinants of Customer Expectations of Service," Journal of the Academy of Marketing Science, 21 (1), 1-12
    • (1993) Journal of the Academy of Marketing Science , vol.21 , Issue.1 , pp. 1-12
    • Berry, L.L.1    Parasuraman, A.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.