-
1
-
-
84856804590
-
Value co-creation in knowledge intensive business services: A dyadic perspective on the joint problem solving process
-
Aarikka-Stenroos, L. and Jaakkola, E. (2012), “Value co-creation in knowledge intensive business services: a dyadic perspective on the joint problem solving process”, Industrial Marketing Management, Vol. 41 No. 1, pp. 15-26.
-
(2012)
Industrial Marketing Management
, vol.41
, Issue.1
, pp. 15-26
-
-
Aarikka-Stenroos, L.1
Jaakkola, E.2
-
2
-
-
84928234930
-
The context of experience
-
Akaka, M. A., Vargo, S. L. and Schau, H. J. (2015), “The context of experience”, Journal of Service Management, Vol. 26 No. 2, pp. 206-223.
-
(2015)
Journal of Service Management
, vol.26
, Issue.2
, pp. 206-223
-
-
Akaka, M.A.1
Vargo, S.L.2
Schau, H.J.3
-
4
-
-
6344234780
-
River magic: Extraordinary experience and the extended service encounter
-
Arnould, E. J. and Price, L. L. (1993), “River magic: extraordinary experience and the extended service encounter”, Journal of Consumer Research, Vol. 20 No. 1, pp. 24-45.
-
(1993)
Journal of Consumer Research
, vol.20
, Issue.1
, pp. 24-45
-
-
Arnould, E.J.1
Price, L.L.2
-
5
-
-
17144380504
-
Consumer culture theory (CCT): Twenty years of research
-
Arnould, E. J. and Thompson, C. J. (2005), “Consumer culture theory (CCT): twenty years of research”, Journal of Consumer Research, Vo. 31 No. 4, pp. 868-882.
-
(2005)
Journal of Consumer Research
, vol.31
, Issue.4
, pp. 868-882
-
-
Arnould, E.J.1
Thompson, C.J.2
-
6
-
-
85088781028
-
Toward a cultural resource-based theory of the customer
-
in Lusch, R. L. and Vargo S. L. (Eds), Sharpe, Armonk, NY
-
Arnould, E. J., Price, L. L. and Malshe, A. (2006), “Toward a cultural resource-based theory of the customer”, in Lusch, R. L. and Vargo S. L. (Eds), Service-Dominant Logic: Dialog, Debate, and Directions, Sharpe, Armonk, NY, pp. 91-117.
-
(2006)
Service-Dominant Logic: Dialog, Debate, and Directions
, pp. 91-117
-
-
Arnould, E.J.1
Price, L.L.2
Malshe, A.3
-
7
-
-
34748891717
-
Build loyalty through experience management
-
Berry, L. L. and Carbone, L. P. (2007), “Build loyalty through experience management”, Quality Progress, Vol. 40 No. 9, pp. 26-32.
-
(2007)
Quality Progress
, vol.40
, Issue.9
, pp. 26-32
-
-
Berry, L.L.1
Carbone, L.P.2
-
8
-
-
0001926055
-
Servicescapes: The impact of physical surroundings on customers and employees
-
Bitner, M. J. (1992), “Servicescapes: the impact of physical surroundings on customers and employees”, Journal of Marketing, Vol. 56 No. 2, pp. 57-71.
-
(1992)
Journal of Marketing
, vol.56
, Issue.2
, pp. 57-71
-
-
Bitner, M.J.1
-
9
-
-
46049090761
-
Service blueprinting: A practical technique for service blueprinting
-
Bitner, M. J., Ostrom, A. L. and Morgan, F. N. (2008), “Service blueprinting: a practical technique for service blueprinting”, California Management Review, Vol. 50 No. 3, pp. 66-94.
-
(2008)
California Management Review
, vol.50
, Issue.3
, pp. 66-94
-
-
Bitner, M.J.1
Ostrom, A.L.2
Morgan, F.N.3
-
11
-
-
84884486244
-
Ethnographic stories for market learning
-
Cayla, J. and Arnould, E. (2013), “Ethnographic stories for market learning”, Journal of Marketing, Vol. 77 No. 4, pp. 1-16.
-
(2013)
Journal of Marketing
, vol.77
, Issue.4
, pp. 1-16
-
-
Cayla, J.1
Arnould, E.2
-
12
-
-
79953721689
-
Contextualization: Network intersections, value-in-context, and the co-creation of markets
-
Chandler, J. and Vargo, S. L. (2011), “Contextualization: network intersections, value-in-context, and the co-creation of markets”, Marketing Theory, Vol. 11 No. 1, pp. 35-49.
-
(2011)
Marketing Theory
, vol.11
, Issue.1
, pp. 35-49
-
-
Chandler, J.1
Vargo, S.L.2
-
13
-
-
70349326195
-
Working consumers: The next step in marketing theory?
-
Cova, B. and Dalli, D. (2009), “Working consumers: the next step in marketing theory?”, Marketing theory, Vol. 9 No. 3, pp. 315-339.
-
(2009)
Marketing theory
, vol.9
, Issue.3
, pp. 315-339
-
-
Cova, B.1
Dalli, D.2
-
14
-
-
84892497085
-
Place attachment in commercial settings: A gift economy perspective
-
Debenedetti, A., Oppewal, H. and Arsel, Z. (2014), “Place attachment in commercial settings: a gift economy perspective”, Journal of Consumer Research, Vol. 40 No. 5, pp. 904-923.
-
(2014)
Journal of Consumer Research
, vol.40
, Issue.5
, pp. 904-923
-
-
Debenedetti, A.1
Oppewal, H.2
Arsel, Z.3
-
15
-
-
66249085881
-
American girl and brand gestalt: Closing the look on sociocultural branding research
-
Diamond, N., Sherry, J. F. Jr, Muniz, A. Jr, McGrath, M. A., Kozinets, R. V. and Borghini, S. (2009), “American girl and brand gestalt: closing the look on sociocultural branding research”, Journal of Marketing, Vol. 73 No. 3, pp. 118-134.
-
(2009)
Journal of Marketing
, vol.73
, Issue.3
, pp. 118-134
-
-
Diamond, N.1
Sherry, J.F.2
Muniz, A.3
McGrath, M.A.4
Kozinets, R.V.5
Borghini, S.6
-
16
-
-
27844547636
-
Co-creating customer value through hyperreality in the pre-purchase service experience
-
Edvardsson, B., Enquist, B. and Johnston, B. (2005), “Co-creating customer value through hyperreality in the pre-purchase service experience”, Journal of Service Research, Vol. 8 No. 2, pp. 149-161.
-
(2005)
Journal of Service Research
, vol.8
, Issue.2
, pp. 149-161
-
-
Edvardsson, B.1
Enquist, B.2
Johnston, B.3
-
17
-
-
84862542256
-
Customer integration within service development-a review of methods and an analysis of insitu and exsitu contributions
-
Edvardsson, B., Kristersson, P., Magnussons, P. and Sundström, E. (2012), “Customer integration within service development-a review of methods and an analysis of insitu and exsitu contributions”, Technovation, Vol. 32 Nos 7-8, pp. 419-429.
-
(2012)
Technovation
, vol.32
, Issue.7-8
, pp. 419-429
-
-
Edvardsson, B.1
Kristersson, P.2
Magnussons, P.3
Sundström, E.4
-
18
-
-
84986047343
-
A new conceptualization of service innovation grounded in S-D logic and service systems
-
Edvardsson, B. and Tronvoll, B. (2013), “A new conceptualization of service innovation grounded in S-D logic and service systems”, International Journal of Quality and Service Sciences, Vol. 5 No. 1, pp. 19-31.
-
(2013)
International Journal of Quality and Service Sciences
, vol.5
, Issue.1
, pp. 19-31
-
-
Edvardsson, B.1
Tronvoll, B.2
-
19
-
-
79551516148
-
Expanding understanding of service exchange and value co-creation: A social construction approach
-
Edvardsson, B., Tronvoll, B. and Gruber, T. (2011), “Expanding understanding of service exchange and value co-creation: a social construction approach”, Journal of the Academy of Marketing Science, Vol. 39 No. 2, pp. 327-339.
-
(2011)
Journal of the Academy of Marketing Science
, vol.39
, Issue.2
, pp. 327-339
-
-
Edvardsson, B.1
Tronvoll, B.2
Gruber, T.3
-
20
-
-
84896132473
-
Liberatory postmodernism and the reenchantment of consumption
-
Firat, A. F. and Venkatesh, A. (1995), “Liberatory postmodernism and the reenchantment of consumption”, Journal of Consumer Research, Vol. 22 No. 3, pp. 239-267.
-
(1995)
Journal of Consumer Research
, vol.22
, Issue.3
, pp. 239-267
-
-
Firat, A.F.1
Venkatesh, A.2
-
21
-
-
0026937953
-
The four elementary forms of sociality: Framework for a unified theory of social relations
-
Fiske, A. P. (1992), “The four elementary forms of sociality: framework for a unified theory of social relations”, Psychological Review, Vol. 99 No. 4, 689-723.
-
(1992)
Psychological Review
, vol.99
, Issue.4
, pp. 689-723
-
-
Fiske, A.P.1
-
22
-
-
84867987747
-
Managing the innovation co-creation challenge: Lessons from service exemplars disney and IKEA
-
Ford, C., Edvardsson, B. and Enquist, B. (2012), “Managing the innovation co-creation challenge: lessons from service exemplars disney and IKEA”, Organizational Dynamics, Vol. 41, pp. 281-290.
-
(2012)
Organizational Dynamics
, vol.41
, pp. 281-290
-
-
Ford, C.1
Edvardsson, B.2
Enquist, B.3
-
23
-
-
58149136821
-
Towards the 'perfect' customer experience
-
Frow, P. and Payne, A. (2007), “Towards the 'perfect' customer experience”, Journal of Brand Management, Vol. 15 No. 2, pp. 89-101.
-
(2007)
Journal of Brand Management
, vol.15
, Issue.2
, pp. 89-101
-
-
Frow, P.1
Payne, A.2
-
24
-
-
62149130069
-
Customer experience management in retailing: An organizing framework
-
Grewal, D., Levy, M. and Kumar, V. (2009), “Customer experience management in retailing: an organizing framework”, Journal of Retailing, Vol. 85 No. 1, pp. 1-14.
-
(2009)
Journal of Retailing
, vol.85
, Issue.1
, pp. 1-14
-
-
Grewal, D.1
Levy, M.2
Kumar, V.3
-
25
-
-
21344489703
-
From scientific management to service management: A management perspective for the age of service competition
-
Grönroos, C. (1994), “From scientific management to service management: a management perspective for the age of service competition”, International Journal of Service Industry Management, Vol. 5 No. 1, pp. 5-20.
-
(1994)
International Journal of Service Industry Management
, vol.5
, Issue.1
, pp. 5-20
-
-
Grönroos, C.1
-
26
-
-
46349107090
-
Service logic revisited: Who creates value? And who co-creates?
-
Grönroos, C. (2008), “Service logic revisited: who creates value? And who co-creates?”, European Business Review, Vol. 20 No. 4, pp. 298-314.
-
(2008)
European Business Review
, vol.20
, Issue.4
, pp. 298-314
-
-
Grönroos, C.1
-
27
-
-
84898947978
-
The service revolution and its marketing implications: Service logic vs. service-dominant logic
-
Grönroos, C. and Gummerus, J. (2014), “The service revolution and its marketing implications: service logic vs. service-dominant logic”, Managing Service Quality, Vol. 24 No. 3, pp. 206-229.
-
(2014)
Managing Service Quality
, vol.24
, Issue.3
, pp. 206-229
-
-
Grönroos, C.1
Gummerus, J.2
-
28
-
-
79952332348
-
Service business logic: Implications for value creation and marketing
-
Grönroos, C. and Ravald, A. (2011), “Service business logic: implications for value creation and marketing”, Journal of Service Management, Vol. 22 No. 1, pp. 5-22.
-
(2011)
Journal of Service Management
, vol.22
, Issue.1
, pp. 5-22
-
-
Grönroos, C.1
Ravald, A.2
-
29
-
-
84874191730
-
Critical service logic: Making sense of value creation and cocreation
-
Grönroos, C. and Voima, P. (2013), “Critical service logic: making sense of value creation and cocreation”, Journal of the Academy of Marketing Science, Vol. 41 No. 2, pp. 133-150.
-
(2013)
Journal of the Academy of Marketing Science
, vol.41
, Issue.2
, pp. 133-150
-
-
Grönroos, C.1
Voima, P.2
-
30
-
-
84864454056
-
Co-creating customer-focused solutions within business networks: A service perspective
-
Hakanen, T. and Jaakkola, E. (2012), “Co-creating customer-focused solutions within business networks: a service perspective”, Journal of Service Management, Vol. 23 No. 4, pp. 593-611.
-
(2012)
Journal of Service Management
, vol.23
, Issue.4
, pp. 593-611
-
-
Hakanen, T.1
Jaakkola, E.2
-
31
-
-
77956092056
-
A customer-dominant logic of service
-
Heinonen, K., Strandvik, T., Mickelsson, K. -J., Edvardsson, B. and Sundström, E. (2010), “A customer-dominant logic of service”, Journal of Service Management, Vol. 21 No. 4, pp. 531-548.
-
(2010)
Journal of Service Management
, vol.21
, Issue.4
, pp. 531-548
-
-
Heinonen, K.1
Strandvik, T.2
Mickelsson, K.-J.3
Edvardsson, B.4
Sundström, E.5
-
32
-
-
79959618199
-
Characterising the concept of service experience
-
Helkkula, A. (2011), “Characterising the concept of service experience”, Journal of Service Management, Vol. 22 No. 3, pp. 367-389.
-
(2011)
Journal of Service Management
, vol.22
, Issue.3
, pp. 367-389
-
-
Helkkula, A.1
-
33
-
-
80053530716
-
Circularity of customer service experience and customer perceived value
-
Helkkula, A. and Kelleher, C. (2010), “Circularity of customer service experience and customer perceived value”, Journal of Customer Behaviour, Vol. 9 No. 1, pp. 37-53.
-
(2010)
Journal of Customer Behaviour
, vol.9
, Issue.1
, pp. 37-53
-
-
Helkkula, A.1
Kelleher, C.2
-
34
-
-
84857418749
-
Characterizing value as an experience
-
Helkkula, A., Kelleher, C. and Pihlström, M. (2012), “Characterizing value as an experience”, Journal of Service Research, Vol. 15 No. 1, pp. 59-75.
-
(2012)
Journal of Service Research
, vol.15
, Issue.1
, pp. 59-75
-
-
Helkkula, A.1
Kelleher, C.2
Pihlström, M.3
-
35
-
-
0002126713
-
The experiential aspects of consumption: Consumer fantasies, feelings, and fun
-
Holbrook, M. B. and Hirschman, E. C. (1982), “The experiential aspects of consumption: consumer fantasies, feelings, and fun”, Journal of Consumer Research, Vol. 9 No. 2, pp. 132-142.
-
(1982)
Journal of Consumer Research
, vol.9
, Issue.2
, pp. 132-142
-
-
Holbrook, M.B.1
Hirschman, E.C.2
-
36
-
-
77955637589
-
Consumer cocreation in new product development
-
Hoyer, W. D., Chandy, R., Dorotic, M., Krafft, M. and Singh, S. S. (2010), “Consumer cocreation in new product development”, Journal of Service Research, Vol. 13 No. 3, pp. 283-296.
-
(2010)
Journal of Service Research
, vol.13
, Issue.3
, pp. 283-296
-
-
Hoyer, W.D.1
Chandy, R.2
Dorotic, M.3
Krafft, M.4
Singh, S.S.5
-
37
-
-
84903397760
-
The role of customer engagement behavior in value co-creation: A service system perspective
-
Jaakkola, E. and Alexander, M. (2014), “The role of customer engagement behavior in value co-creation: a service system perspective”, Journal of Service Research, Vol. 17 No. 3, pp. 247-261.
-
(2014)
Journal of Service Research
, vol.17
, Issue.3
, pp. 247-261
-
-
Jaakkola, E.1
Alexander, M.2
-
38
-
-
84928254636
-
Leveraging customer experience communication
-
in Kandampully J. (Ed.), Kendall Hunt, Dubuque
-
Jaakkola, E., Aarikka-Stenroos, L. and Kimmel, A. (2014), “Leveraging customer experience communication”, in Kandampully J. (Ed.), Customer Experience Management: Enhancing Experience and Value Through Service Management, Kendall Hunt, Dubuque, pp. 45-72.
-
(2014)
Customer Experience Management: Enhancing Experience and Value Through Service Management
, pp. 45-72
-
-
Jaakkola, E.1
Aarikka-Stenroos, L.2
Kimmel, A.3
-
40
-
-
84857764282
-
EXQ: A multiple-item scale for assessing service experience
-
Klaus, P. and Maklan, S. (2012), “EXQ: a multiple-item scale for assessing service experience”, Journal of Service Management, Vol. 23 No. 1, pp. 5-33.
-
(2012)
Journal of Service Management
, vol.23
, Issue.1
, pp. 5-33
-
-
Klaus, P.1
Maklan, S.2
-
41
-
-
84863004086
-
Resource Integration
-
Kleinaltenkamp, M., Brodie, R., Frow, P., Hughes, T., Peters, L. and Woratscheck, H. (2012), “Resource Integration”, Marketing Theory, Vol. 12 No. 2, pp. 201-205.
-
(2012)
Marketing Theory
, vol.12
, Issue.2
, pp. 201-205
-
-
Kleinaltenkamp, M.1
Brodie, R.2
Frow, P.3
Hughes, T.4
Peters, L.5
Woratscheck, H.6
-
42
-
-
0000881830
-
Content-analysis research: An examination of applications with directives for improving research reliability and objectivity
-
Kolbe, R. H. and Burnett, M. S. (1991), “Content-analysis research: an examination of applications with directives for improving research reliability and objectivity”, The Journal of Consumer Research, Vol. 18 No. 2, pp. 243-250.
-
(1991)
The Journal of Consumer Research
, vol.18
, Issue.2
, pp. 243-250
-
-
Kolbe, R.H.1
Burnett, M.S.2
-
43
-
-
65349097920
-
Unifying service marketing and operations with service experience management
-
Kwortnik, R. J. Jr and Thompson, G. M. (2009), “Unifying service marketing and operations with service experience management”, Journal of Service Research, Vol. 11 No. 4, pp. 389-406.
-
(2009)
Journal of Service Research
, vol.11
, Issue.4
, pp. 389-406
-
-
Kwortnik, R.J.1
Thompson, G.M.2
-
44
-
-
79960871709
-
Customer experience quality: An exploration in business and consumer contexts using repertory grid technique
-
Lemke, F., Clark, M. and Wilson, H. (2011), “Customer experience quality: an exploration in business and consumer contexts using repertory grid technique”, Journal of the Academy of Marketing Science, Vol. 39 No. 6, pp. 846-869.
-
(2011)
Journal of the Academy of Marketing Science
, vol.39
, Issue.6
, pp. 846-869
-
-
Lemke, F.1
Clark, M.2
Wilson, H.3
-
45
-
-
0001650449
-
Symbols for sale
-
Levy, S. J. (1959), “Symbols for sale”, Harvard Business Review, Vol. 57 No. 4, pp. 117-124.
-
(1959)
Harvard Business Review
, vol.57
, Issue.4
, pp. 117-124
-
-
Levy, S.J.1
-
46
-
-
77950460213
-
Service, value networks and learning
-
Lusch, R. F., Vargo, S. L. and Tanniru, M. (2010), “Service, value networks and learning”, Journal of the Academy of Marketing Science, Vol. 38 No. 1, pp. 19-31.
-
(2010)
Journal of the Academy of Marketing Science
, vol.38
, Issue.1
, pp. 19-31
-
-
Lusch, R.F.1
Vargo, S.L.2
Tanniru, M.3
-
47
-
-
84923178255
-
-
Cambridge University Press, Cambridge
-
Lusch, R. F. and Vargo, S. L. (2014), Service-Dominant Logic: Premises, Perspectives, Possibilities, Cambridge University Press, Cambridge.
-
(2014)
Service-Dominant Logic: Premises, Perspectives, Possibilities
-
-
Lusch, R.F.1
Vargo, S.L.2
-
48
-
-
84864428714
-
Health care customer value cocreation practice styles
-
McColl-Kennedy, J. R., Vargo, S. L., Dagger, T. S., Sweeney, J. C. and van Kasteren, Y. (2012), “Health care customer value cocreation practice styles”, Journal of Service Research, Vol. 15 No. 4, pp. 370-389.
-
(2012)
Journal of Service Research
, vol.15
, Issue.4
, pp. 370-389
-
-
McColl-Kennedy, J.R.1
Vargo, S.L.2
Dagger, T.S.3
Sweeney, J.C.4
van Kasteren, Y.5
-
49
-
-
33846662860
-
Understanding customer experience
-
Meyer, C. and Schwager, A. (2007), “Understanding customer experience”, Harvard Business Review, Vol. 85 No. 2, pp. 116-126.
-
(2007)
Harvard Business Review
, vol.85
, Issue.2
, pp. 116-126
-
-
Meyer, C.1
Schwager, A.2
-
50
-
-
68549091876
-
Consumer research and semiotics: Exploring the morphology of signs, symbols, and significance
-
Mick, D. G. (1986), “Consumer research and semiotics: exploring the morphology of signs, symbols, and significance”, Journal of Consumer Research, Vol. 13 No. 2, pp. 196-213.
-
(1986)
Journal of Consumer Research
, vol.13
, Issue.2
, pp. 196-213
-
-
Mick, D.G.1
-
51
-
-
17044373211
-
Religiosity in the abandoned apple newton brand community
-
Muñiz, A. M. Jr. and Schau, H. J. (2005), “Religiosity in the abandoned apple newton brand community”, Journal of Consumer Research, Vol. 31 No. 4, pp. 737-747.
-
(2005)
Journal of Consumer Research
, vol.31
, Issue.4
, pp. 737-747
-
-
Muñiz, A.M.1
Schau, H.J.2
-
52
-
-
0002408510
-
A conceptual model of service quality and its implications for future research
-
Parasuraman, A., Zeithaml, V. A. and Berry, L. L. (1985), “A conceptual model of service quality and its implications for future research”, The Journal of Marketing, Vol. 49 No. 4, pp. 41-50.
-
(1985)
The Journal of Marketing
, vol.49
, Issue.4
, pp. 41-50
-
-
Parasuraman, A.1
Zeithaml, V.A.2
Berry, L.L.3
-
53
-
-
79955543125
-
Multilevel service design: From customer value constellation to service experience blueprinting
-
Patrício, L., Fisk, R. P. and Constantine, L. (2011), “Multilevel service design: from customer value constellation to service experience blueprinting”, Journal of Service Research, Vol. 14 No. 2, pp. 180-200.
-
(2011)
Journal of Service Research
, vol.14
, Issue.2
, pp. 180-200
-
-
Patrício, L.1
Fisk, R.P.2
Constantine, L.3
-
54
-
-
4644349461
-
Co-creation experiences: The next practice in value creation
-
Prahalad, C. K. and Ramaswamy, V. (2004), “Co-creation experiences: the next practice in value creation”, Journal of Interactive Marketing, Vol. 18 No. 3, pp. 5-14.
-
(2004)
Journal of Interactive Marketing
, vol.18
, Issue.3
, pp. 5-14
-
-
Prahalad, C.K.1
Ramaswamy, V.2
-
55
-
-
0033411585
-
Commercial friendships: Service provider-client relationships in context
-
Price, L. L. and Arnould, E. J. (1999), “Commercial friendships: service provider-client relationships in context”, Journal of Marketing, Vol. 63 No. October, pp. 38-56.
-
(1999)
Journal of Marketing
, vol.63
, pp. 38-56
-
-
Price, L.L.1
Arnould, E.J.2
-
56
-
-
79951554329
-
It's about human experience […] and beyond, to co-create
-
Ramaswamy, V. (2011), “It's about human experience […] and beyond, to co-create”, Industrial Marketing Management, Vol. 40 No. 2, pp. 195-196.
-
(2011)
Industrial Marketing Management
, vol.40
, Issue.2
, pp. 195-196
-
-
Ramaswamy, V.1
-
57
-
-
85133004179
-
The value concept and relationship marketing
-
Ravald, A. and Grönroos, C. (1996), “The value concept and relationship marketing”, European Journal of Marketing, Vol. 30 No. 2, pp. 19-30.
-
(1996)
European Journal of Marketing
, vol.30
, Issue.2
, pp. 19-30
-
-
Ravald, A.1
Grönroos, C.2
-
58
-
-
34547460008
-
A cup of coffee with a dash of love
-
Rosenbaum, M. S., Ward, J., Walker, B. A. and Ostrom, A. L. (2007), “A cup of coffee with a dash of love”, Journal of Service Research, Vol. 10 No. 1, pp. 43-59.
-
(2007)
Journal of Service Research
, vol.10
, Issue.1
, pp. 43-59
-
-
Rosenbaum, M.S.1
Ward, J.2
Walker, B.A.3
Ostrom, A.L.4
-
59
-
-
84897732215
-
When narrative brands end: The impact of narrative closure and consumption sociality on loss accommodation
-
Russell, C. A. and Schau, H. J. (2014), “When narrative brands end: the impact of narrative closure and consumption sociality on loss accommodation”, Journal of Consumer Research, Vol. 40 No. 6, pp. 1039-1062.
-
(2014)
Journal of Consumer Research
, vol.40
, Issue.6
, pp. 1039-1062
-
-
Russell, C.A.1
Schau, H.J.2
-
60
-
-
1642540335
-
We are what we post? Self-presentation in personal web space
-
Schau, H. J. and Gilly, M. C. (2003), “We are what we post? Self-presentation in personal web space”, Journal of Consumer Research, Vol. 30 No. 4, pp. 384-404.
-
(2003)
Journal of Consumer Research
, vol.30
, Issue.4
, pp. 384-404
-
-
Schau, H.J.1
Gilly, M.C.2
-
61
-
-
70349496065
-
How brand community practices create value
-
Schau, H. J., Muñiz, A. M. Jr and Arnould, E. J. (2009), “How brand community practices create value”, Journal of Marketing, Vol. 73 No. 5, pp. 30-51.
-
(2009)
Journal of Marketing
, vol.73
, Issue.5
, pp. 30-51
-
-
Schau, H.J.1
Muñiz, A.M.2
Arnould, E.J.3
-
62
-
-
2342547742
-
Gendered behavior in a male preserve: Role playing at ESPN Zone Chicago
-
Sherry, J. F. Jr, Kozinets, R. V., Duhachek, A., De Berry-Spence, B., Nuttavuthisit, K. and Storm, D. (2004), “Gendered behavior in a male preserve: role playing at ESPN Zone Chicago”, Journal of Consumer Psychology, Vol. 14 Nos 1-2, pp. 151-158.
-
(2004)
Journal of Consumer Psychology
, vol.14
, Issue.1-2
, pp. 151-158
-
-
Sherry, J.F.1
Kozinets, R.V.2
Duhachek, A.3
De Berry-Spence, B.4
Nuttavuthisit, K.5
Storm, D.6
-
63
-
-
84925981402
-
How to design a service
-
Shostack, G. L., (1982), “How to design a service”, European Journal of Marketing, Vol. 16 No. 1, pp. 49-63.
-
(1982)
European Journal of Marketing
, vol.16
, Issue.1
, pp. 49-63
-
-
Shostack, G.L.1
-
64
-
-
84897032174
-
The mental footprint of marketing in the boardroom
-
Strandvik, T., Holmlund, M. and Grönroos, C. (2014), “The mental footprint of marketing in the boardroom”, Journal of Service Management, Vol. 25 No. 2, pp. 241-252.
-
(2014)
Journal of Service Management
, vol.25
, Issue.2
, pp. 241-252
-
-
Strandvik, T.1
Holmlund, M.2
Grönroos, C.3
-
65
-
-
0001710569
-
Consumer perceived value: The development of a multiple item scale
-
Sweeney, J. C. and Soutar, G. N. (2001), “Consumer perceived value: the development of a multiple item scale”, Journal of Retailing, Vol. 77 No. 2, pp. 203-220.
-
(2001)
Journal of Retailing
, vol.77
, Issue.2
, pp. 203-220
-
-
Sweeney, J.C.1
Soutar, G.N.2
-
66
-
-
84885235720
-
The service delivery network (sdn): A customer-centric perspective of the customer journey
-
Tax, S. S., McCutcheon, D. and Wilkinson, I. F. (2013), “The service delivery network (sdn): a customer-centric perspective of the customer journey”, Journal of Service Research, Vol. 16 No. 4, pp. 454-470.
-
(2013)
Journal of Service Research
, vol.16
, Issue.4
, pp. 454-470
-
-
Tax, S.S.1
McCutcheon, D.2
Wilkinson, I.F.3
-
67
-
-
84863611818
-
Customer experience modeling: From customer experience to service design
-
Teixeira, J., Patrício, L., Nunes, N. J., Nóbrega, L., Fisk, R. P. and Constantine, L. (2012), “Customer experience modeling: from customer experience to service design”, Journal of Service Management, Vol. 23 No. 3, pp. 362-376.
-
(2012)
Journal of Service Management
, vol.23
, Issue.3
, pp. 362-376
-
-
Teixeira, J.1
Patrício, L.2
Nunes, N.J.3
Nóbrega, L.4
Fisk, R.P.5
Constantine, L.6
-
68
-
-
84873874950
-
When differences unite: Resource dependence in heterogeneous consumption communities
-
Thomas, T. C., Price, L. L. and Schau, H. J. (2013), “When differences unite: resource dependence in heterogeneous consumption communities”, Journal of Consumer Research, Vol. 39 No. 5, pp. 1010-1033.
-
(2013)
Journal of Consumer Research
, vol.39
, Issue.5
, pp. 1010-1033
-
-
Thomas, T.C.1
Price, L.L.2
Schau, H.J.3
-
69
-
-
70349998436
-
Emergence of innovations in services
-
Toivonen, M. and Tuominen, T. (2009), “Emergence of innovations in services”, Service Industries Journal, Vol. 29 No. 7, pp. 887-902.
-
(2009)
Service Industries Journal
, vol.29
, Issue.7
, pp. 887-902
-
-
Toivonen, M.1
Tuominen, T.2
-
70
-
-
84992782655
-
Writing integrative literature reviews: Guidelines and examples
-
Torraco, R. J. (2005), “Writing integrative literature reviews: guidelines and examples”, Human Resource Development Review, Vol. 4 No. 3, pp. 356-367.
-
(2005)
Human Resource Development Review
, vol.4
, Issue.3
, pp. 356-367
-
-
Torraco, R.J.1
-
71
-
-
77956880395
-
Experience marketing: A review and reassessment
-
Tynan, C. and McKechnie, S. (2009), “Experience marketing: a review and reassessment”, Journal of Marketing Management, Vol. 25 No. 5, pp. 501-517.
-
(2009)
Journal of Marketing Management
, vol.25
, Issue.5
, pp. 501-517
-
-
Tynan, C.1
McKechnie, S.2
-
72
-
-
1642587247
-
Evolving to a new dominant logic for marketing
-
Vargo, S. L. and Lusch, R. F. (2004), “Evolving to a new dominant logic for marketing”, Journal of Marketing, Vol. 68 No. 1, pp. 1-17.
-
(2004)
Journal of Marketing
, vol.68
, Issue.1
, pp. 1-17
-
-
Vargo, S.L.1
Lusch, R.F.2
-
73
-
-
41549086861
-
Service-dominant logic: Continuing the evolution
-
Vargo, S. L. and Lusch, R. F. (2008), “Service-dominant logic: continuing the evolution”, Journal of the Academy of Marketing Science, Vol. 36 No. 1, pp. 1-10.
-
(2008)
Journal of the Academy of Marketing Science
, vol.36
, Issue.1
, pp. 1-10
-
-
Vargo, S.L.1
Lusch, R.F.2
-
74
-
-
77957776581
-
It's all B2B and beyond …: Toward a systems perspective of the market
-
Vargo, S. L. and Lusch, R. F. (2011), “It's all B2B and beyond …: toward a systems perspective of the market”, Industrial Marketing Management, Vol. 40 No. 2, pp. 181-187.
-
(2011)
Industrial Marketing Management
, vol.40
, Issue.2
, pp. 181-187
-
-
Vargo, S.L.1
Lusch, R.F.2
-
75
-
-
44649151144
-
On value and value co-creation: A service systems and service logic perspective
-
Vargo, S. L., Maglio, P. P. and Akaka, M. A. (2008), “On value and value co-creation: a service systems and service logic perspective”, European Management Journal, Vol. 26 No. 3, pp. 145-152.
-
(2008)
European Management Journal
, vol.26
, Issue.3
, pp. 145-152
-
-
Vargo, S.L.1
Maglio, P.P.2
Akaka, M.A.3
-
76
-
-
44249107384
-
The market as a sign system and the logic of the market
-
in Lusch R. F. and Vargo, S. L. (Eds), Sharpe, Armonk, NY
-
Venkatesh, A., Pensloza, L. and Firat, F. (2006), “The market as a sign system and the logic of the market”, in Lusch R. F. and Vargo, S. L. (Eds), Service-Dominant Logic: Dialog, Debate, and Directions, Sharpe, Armonk, NY, pp. 251-265.
-
(2006)
Service-Dominant Logic: Dialog, Debate, and Directions
, pp. 251-265
-
-
Venkatesh, A.1
Pensloza, L.2
Firat, F.3
-
77
-
-
61849132881
-
Customer experience creation: Determinants, dynamics and management strategies
-
Verhoef, P. C., Lemon, K. N., Parasuraman, A., Roggeveen, A., Tsiros, M. and Schlesinger, L. A. (2009), “Customer experience creation: determinants, dynamics and management strategies”, Journal of Retailing, Vol. 85 No. 1, pp. 31-41.
-
(2009)
Journal of Retailing
, vol.85
, Issue.1
, pp. 31-41
-
-
Verhoef, P.C.1
Lemon, K.N.2
Parasuraman, A.3
Roggeveen, A.4
Tsiros, M.5
Schlesinger, L.A.6
-
78
-
-
75649149501
-
Service design for experience-centric services
-
Zomerdijk, L. G. and Voss, C. A. (2010), “Service design for experience-centric services”, Journal of Service Research, Vol. 13 No. 1, pp. 67-82.
-
(2010)
Journal of Service Research
, vol.13
, Issue.1
, pp. 67-82
-
-
Zomerdijk, L.G.1
Voss, C.A.2
|