Multilevel service design: From customer value constellation to service experience blueprinting

Journal of Service Research

Volumn 14, Issue 2, 2011, Pages 180-200

  Patrício, Lia ^a   Fisk, Raymond P ^b   e Cunha, João Falcão ^a   Constantine, Larry ^c  

^a UNIVERSITY OF PORTO   (Portugal)

^b TEXAS STATE UNIVERSITY   (United States)

^c UNIVERSITY OF MADEIRA   (Portugal)

Author keywords

blueprint; constellation v.; experience c.; service system design; technology enabled multi interface services

Indexed keywords

EID: 79955543125     PISSN: 10946705     EISSN: 15527379     Source Type: Journal    
DOI: 10.1177/1094670511401901     Document Type: Article

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