Characterising the concept of service experience

Journal of Service Management

Volumn 22, Issue 3, 2011, Pages 367-389

  Helkkula, Anu ^a  

^a HANKEN SCHOOL OF ECONOMICS   (Finland)

Author keywords

Content analysis; Service experience; Service management; Service marketing; Service dominant logic

Indexed keywords

EID: 79959618199     PISSN: 17575818     EISSN: None     Source Type: Journal    
DOI: 10.1108/09564231111136872     Document Type: Review

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