Online Customer Experience in e-Retailing: An empirical model of Antecedents and Outcomes

Journal of Retailing

Volumn 88, Issue 2, 2012, Pages 308-322

  Rose, Susan ^a   Clark, Moira ^a   Samouel, Phillip ^b   Hair, Neil ^c  

^a UNIVERSITY OF READING   (United Kingdom)

^b KINGSTON UNIVERSITY   (United Kingdom)

^c ROCHESTER INSTITUTE OF TECHNOLOGY   (United States)

Author keywords

E retailing; Online customer experience; Repurchase intention; Satisfaction; Structural equation modeling; Trust

Indexed keywords

EID: 84861531564     PISSN: 00224359     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretai.2012.03.001     Document Type: Article

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