An Exploration and Investigation of Edible Insect Consumption: The Impacts of Image and Description on Risk Perceptions and Purchase Intent

Psychology and Marketing

Volumn 33, Issue 2, 2016, Pages 94-112

  Baker, Melissa A ^a   Shin, Jungyoung Tiffany ^a   Kim, Young Wook ^b  

^a UNIVERSITY OF MASSACHUSETTS   (United States)

^b Korean Edible Insect Laboratory Knowledge Cooperation   (South Korea)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84954145747     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20847     Document Type: Article

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