The effect of expiration dates and perceived risk on purchasing behavior in grocery store perishable categories

Journal of Marketing

Volumn 69, Issue 2, 2005, Pages 114-129

  Tsiros, Michael ^a,b   Heilman, Carrie M ^c  

^a UNIVERSITY OF MIAMI   (United States)

^b Athens Laboratory of Business Administration   (Greece)

^c UNIVERSITY OF VIRGINIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 17544378248     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkg.69.2.114.60762     Document Type: Article

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