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Volumn 27, Issue 7, 2015, Pages 1728-1748

The role of servicescape and image perceptions of customers on behavioral intentions in the hotel industry

Author keywords

Behavioral intention; Consumer behavior; Corporate image; Hospitality marketing; Hotel industry; Servicescape

Indexed keywords


EID: 84942919909     PISSN: 09596119     EISSN: None     Source Type: Journal    
DOI: 10.1108/IJCHM-04-2014-0173     Document Type: Article
Times cited : (116)

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