Perceived values, satisfaction, and behavioral intentions: The role of familiarity in Korean restaurants

International Journal of Hospitality Management

Volumn 29, Issue 1, 2010, Pages 2-13

  Ha, Jooyeon ^a  

^a Shawn) Jang, SooCheong   (United States)

Author keywords

Behavioral intention; Familiarity; Hedonic and utilitarian values; Korean restaurants; Moderating effect; Satisfaction

Indexed keywords

EID: 71549138071     PISSN: 02784319     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijhm.2009.03.009     Document Type: Article

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