The combined effect of color and music on customer satisfaction in hotel bars

Journal of Hospitality Marketing and Management

Volumn 19, Issue 1, 2010, Pages 22-37

  Lin, Ingrid Y ^a  

^a UNIVERSITY OF HAWAII   (United States)

Author keywords

Ambience; Arousal; Evaluation; Gestalt; Satisfaction; Servicescapes

Indexed keywords

EID: 77954824983     PISSN: 19368623     EISSN: 19368631     Source Type: Journal    
DOI: 10.1080/19368620903327675     Document Type: Article

References (38)

1. Areni, C. S., & Kim, D. (1993). The influence of in-store lighting on consumers' examination of merchandise in a wine store. International Journal of Research in Marketing, 11, 117-125.
2. Aronson, E., Ellsworth, P. C., Carlsmith, J. M., & Gonzales, M. H. (1990). Methods of research in social psychology. New York: McGraw-Hill.
3. Bellizzi, J. A., & Hite, R. E. (1992). Environment color, consumer feelings, and purchase likelihood. Psychology and Marketing, 9, 347-363.
4. Berlyne, D. E. (1960). Conflict, arousal, and curiosity. New York: McGraw-Hill.
5. Bitner, M. J. (1992). Servicescapes: The impact of physical surroundings on customers and employees. Journal of Marketing, 56(April), 57-71.
6. Carmer, J. C., & Rouzer, D. L. (1974). Healthy functioning from the gestalt perspective. The Counseling Psychologist, 4(4), 20-23.
7. Ching, F. (1996). Architecture: Form, space, and order. New York: Van Nostrand.
8. Darden, W. R., & Babin, B. J. (1994). Exploring the concept of affective quality: Expanding the concept of retail personality. Journal of Retail Personality, 29, 101-109.
9. Donovan, R. J., & Rossiter, J. R. (1982). Store atmosphere: An environmental psychology approach. Journal of Retailing, 58(Spring), 34-57.
10. Dube, L., & Morin, S. (2001). Background music pleasure and store evaluation intensity effects and psychological mechanisms. Journal of Business Research, 54, 107-113.
11. Eiseman, L. (1998). Colors for your every mood. Sterling, VA: Capital Books.
12. Eiseman, L. (2000). Pantone guide to communicating with color. Cincinnati, OH: North Light Books.
13. Fiang, Y., & Wang, C. L. (2006). The impact of affect on service quality and satisfaction: the moderation of service contexts. Journal of Services Marketing, 20, 211-218.
14. Gilmore, J. H., & Pine, B. J. II. (2002). Differentiating hospitality operations via experiences: Why selling services is not enough. Cornell Hotel and Restaurant Administration Quarterly, 43(3), 87-96.
15. Gumenyuk, V. A., Ya, S. S., & Sudakov, K. V. (2002). Electrophysiological and autonomic indicators of human emotional response to dynamic color music. Human Physiology, 28, 48-56.
16. Hirsch, A. R. (1991, October). Nostalgia: A neuropsychiatric understanding. Paper presented at the Annual Meeting of the Association for Consumer Research Conference, Chicago.
17. Hirsch, A. R. (1995). Effects of ambient odors on slot-machine usage in a Las Vegas casino. Psychology and Marketing, 12, 585-594.
18. Hui, M. K., Dube, L., & Chebat, J. (1997). The impact of music on consumers' reactions to waiting for services. Journal of Retailing, 73(1), 87-104.
19. Intercontinental Hotels and Resorts. (2007, September 27). Global acoustic programme (Press release). London: Author.
20. Kryter, K. D. (1985). The effect of noise on man. Orlando, FL: Academic Press.
21. Kurtich, J., & Eakin, G. (1993). Interior architecture. New York: Van Nostrand Reinhold.
22. Lin, I. Y. (2004). Evaluating a servicescape: The effect of cognition and emotion. International Journal of Hospitality Management, 23, 163-178.
23. Mehrabian, A., & Russell, J. (1973). A measure of arousal seeking tendency. Environment and Behavior, 5, 315-333.
24. Mehrabian, A., & Russell, J. (1974). An approach to environmental psychology. Cambridge, MA: The Massachusetts Institute of Technology.
25. Namasivayam, K., & Lin, I. Y. (2005). Accounting for temporality in servicescape effects on consumers' service evaluations. Journal of Foodservice Business Research, 7(1), 5-22.
26. Namasivayam, K., & Mattila, A. S. (2007). Accounting for the joint effects of the servicescape and service exchange on consumers' satisfaction evaluation. Journal of Hospitality and Tourism Research, 31(1), 3-18.
27. Norberg-Schulz, C. (1971). Existence, space, and architecture. New York: Praeger Publishers.
28. Nystedt, L., & Ljungberg, A. (2002). Facets of private and public self-consciousness construct and discrminant validity. European Journal of Personality, 16, 143-159.
29. Oliver, R. L. (1981). Measurement and evaluation of satisfaction processes in retail settings. Journal of Retailing, 57, 25-48.
30. Pressly, P. K., & Heescker, M. (2001). The physical environment and counseling: A review of theory and research. Journal of Counseling and Development, 79, 148-160.
31. Rosenbaum, M. S. (2005). The symbolic servicescape: Your kind is welcomed here. Journal of Consumer Research, 39, 257-267.
32. Ryder, B. (2002). Bar and club design. New York: Abbville Press Publishers.
33. Schiffman, H. R. (2001). Sensation and perception (5th ed.). New York: John Wiley & Sons.
34. Sweeny, J. C., & Wyber, F. (2000). The role of cognitions and emotions in the music-approach-avoidance behavior relationship. Journal of Service Marketing, 16(March), 51-69.
35. Tombs, A., & McColl-Kennedy, J. R. (2003). Social-servicescape conceptual model. Marketing Theory, 3, 447-475.
36. Turley, L. W., & Miller, R. E. (2000). Atmospheric effects on shopping behavior: A review of the experimental evidence. Journal of Business Research, 49, 193-211.
37. Wirtz, J., Mattila, A. S., & Tan, R. L. (2000). The moderating role of target-arousal on the impact of affect on satisfaction-an examination in the context of service experiences. Journal of Retailing, 76, 347-365.
38. Zeithaml, V. A., Bitner, M. J., & Gremler, D. D. (2006). Services marketing: Integrating customer focus across the firm (4th ed.). New York: McGraw-Hill.