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Volumn 39, Issue 3, 2015, Pages 346-372

The Impact of Servicescape Cues on Consumer Prepurchase Authenticity Assessment and Patronage Intentions to Ethnic Restaurants

Author keywords

consumer behavior; data and theory; experiments; food and beverage; marketing; restaurant; services marketing; servicescape

Indexed keywords


EID: 84937000235     PISSN: 10963480     EISSN: 15577554     Source Type: Journal    
DOI: 10.1177/1096348013491600     Document Type: Article
Times cited : (120)

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