Developing an eco-capability through environmental orientation and organizational innovativeness

Industrial Marketing Management

Volumn 45, Issue 1, 2015, Pages 151-161

  Gabler, Colin B ^a   Richey, Robert Glenn ^b   Rapp, Adam ^b  

^a OHIO UNIVERSITY   (United States)

^b UNIVERSITY OF ALABAMA   (United States)

Author keywords

Dynamic capabilities; Eco capability; Environmental orientation; Organizational innovativeness; Resource based view

Indexed keywords

EID: 84932192907     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2015.02.014     Document Type: Article

References (119)

1. Aiken L.S., West S.G. Multiple regression: Testing and interpreting interactions 1991, Sage, Newbury Park, CA.
2. Akaike H. A new look at the statistical model identification. IEEE Transactions on Automatic Control 1974, 19:716-723.
3. Amit R., Shoemaker P.J.H. Strategic assets and organizational rent. Strategic Management Journal 1993, 14:33-46.
4. Anderson J.C., Gerbing D.W. Structural equation modeling in practice: A review and recommended two-step approach. Psychological Bulletin 1998, 103:411-423.
5. Banerjee S.B. Managerial perceptions of corporate environmentalism: Interpretations from industry and strategic implications for organizations. Journal of Management Studies 2001, 38:489-513.
6. Banerjee S.B. Corporate environmentalism: The construct and its measurement. Journal of Business Research 2002, 55:177-191.
7. Banerjee S.B., Iyer E.S., Kashyap R.K. Corporate environmentalism: Antecedents and influence of industry type. Journal of Marketing 2003, 67:106-122.
8. Barney J.B. Organizational culture: Can it be a source of sustained competitive advantage?. Academy of Management Review 1986, 11:656-665.
9. Barney J.B. Firm resources and sustained competitive advantage. Journal of Management 1991, 17:99-120.
10. Barreto I. Dynamic capabilities: A review of past research and an agenda for the future. Journal of Management 2010, 36:256-280.
11. Berghman L., Matthyssens P., Vandenbempt K. Value innovation, deliberate learning mechanisms and information from supply chain partners. Industrial Marketing Management 2012, 41:27-39.
12. Bing X., Groot J.J., Bloemhof-Ruwaard J.M., van der Vorst J.G.A.J. Multimodal network design for sustainable household plastic recycling. International Journal of Physical Distribution and Logistics Management 2013, 5(6):452-477.
13. Camisón C., Villar-López A. Non-technical innovation: Organizational memory and learning capabilities as antecedent factors with effects on sustained competitive advantage. Industrial Marketing Management 2011, 40:1294-1304.
14. Cantor D.E., Morrow P.C., McElroy J.C., Montabon F. The role of individual and organizational factors in promoting firm environmental practices. International Journal of Physical Distribution and Logistics Management 2013, 5(6):407-427.
15. Chabowski B.R., Mena J.A., Gonzalez-Padron T.L. The structure of sustainability research in marketing, 1958-2008; future research opportunities. Journal of the Academy of Marketing Science 2011, 39:55-70.
16. Chan R.Y.K., He H., Chan H.K., Wang W.Y.C. Environmental orientation and corporate performance: The mediation mechanism of green supply chain management and moderating effect of competitive intensity. Industrial Marketing Management 2012, 41:621-630.
17. Colby C.L., Parasuraman A. Technology still matters. Marketing Management 2003, 12:28-33.
18. Cortina J.M., Chen G., Dunlap W.P. Testing interaction effects in LISREL: Examination and illustration of available procedures. Organizational Research Methods 2001, 4:324-360.
19. Cronin J.J., Smith J.S., Gleim M.R., Ramirez E., Martinez J.D. Green marketing strategies: An examination of stakeholders and the opportunities they present. Journal of the Academy of Marketing Science 2011, 39:158-174.
20. Damanpour F., Evan W.M. Organizational innovation and performance: The problem of 'organizational lag'. Administrative Science Quarterly 1984, 29:392-409.
21. Day G.S., Nedungadi P. Managerial representations of competitive advantage. Journal of Marketing 1994, 58:31-44.
22. Denison D.R. What is the difference between organizational culture and organizational climate?" A native's point of view on a decade of paradigm wars. Academy of Management Review 1996, 21:619-654.
23. Dibrell C., Craig J.B., Hansen E.N. How managerial attitudes toward the environment affect market orientation and innovation. Journal of Business Research 2011, 64:401-407.
24. Eisenhardt K.M., Martin J.A. Dynamic capabilities: What are they?. Strategic Management Journal 2000, 21:1105-1121.
25. Ellis S.C., Henke J.W., Kull T.J. The effect of buyer behaviors on preferred customer status and access to supplier technological innovation: An empirical study of supplier perceptions. Industrial Marketing Management 2012, 41:1259-1269.
26. Fleming P., Jones M.T. The end of corporate social responsibility: Crisis & critique 2013, Sage, London.
27. Fornell C., Larcker D.F. Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research 1981, 18:39-50.
28. Fraj E., Martínez E., Matute J. Green marketing in B2B organisations: An empirical analysis from the natural-resource-based view of the firm. Journal of Business & Industrial Marketing 2013, 28:396-410.
29. Garcia R., Calantone R. A critical look at technological innovation typology and innovativeness terminology: A literature review. Journal of Product Innovation Management 2002, 19:110-132.
30. Garvin D.A. What does 'product quality' really mean?. Sloan Management Review 1984, 26:25-48.
31. Gebauer H. Exploring the contribution of management innovation to the evolution of dynamic capabilities. Industrial Marketing Management 2011, 40:1238-1250.
32. Greenley G.E., Hooley G.J., Rudd J.M. Market orientation in a multiple stakeholder orientation context: Implications for marketing capabilities and assets. Journal of Business Research 2005, 58:1483-1194.
33. Guion R.M. A note on organizational climate. Organizational Behavior and Human Performance 1973, 9:120-125.
34. Han J.K., Kim N., Srivasta R.K. Market orientation and organizational performance: Is innovation a missing link?. Journal of Marketing 1998, 62:30-45.
35. Harman H.H. Modern factor analysis 1976, The University of Chicago Press, Chicago.
36. Hart S.L. A natural-resource-based view of the firm. Academy of Management Review 1995, 20:986-1014.
37. Helfat C.E., Peteraf M.A. The dynamic resource-based view: Capability lifecycles. Strategic Management Journal 2003, 24:997-1010.
38. Hult G.T.M. Market-focused sustainability: Market orientation plus!. Journal of the Academy of Marketing Science 2011, 39:1-6.
39. Hult G.T.M., Hurley R.F., Knight G.A. Innovativeness: Its antecedents and impact on business performance. Industrial Marketing Management 2004, 33:429-438.
40. Hunt C.B., Auster E.R. Proactive environmental management: Avoiding the toxic trap. Sloan Management Review 1990, 31:7-18.
41. Hunt S.D., Morgan R.M. The resource-advantage theory of competition: Dynamics, path dependencies, and evolutionary dimensions. Journal of Marketing 1996, 60:107-114.
42. Hurley R.F., Hult G.T.M. Innovation, market orientation, and organizational learning: An integration and empirical examination. Journal of Marketing 1998, 62:42-54.
43. Kirca A.H., Jayachandran S., Bearden W.O. Market orientation: A meta-analytic review and assessment of its antecedents and impact on performance. Journal of Marketing 2005, 69:24-41.
44. Klein A., Moosbrugger H. Maximum likelihood estimation of latent interaction effects with the LMS method. Psychometrika 2000, 65:457-474.
45. Kohli A.K., Jaworski B.J. Market orientation: The construct, research, propositions, and managerial implications. Journal of Marketing 1990, 54:1-18.
46. Kotler P. Reinventing marketing to manage the environmental imperative. Journal of Marketing 2011, 75:132-135.
47. Lacy P., Haines A., Hayward R. Developing strategies and leaders to succeed in a new era of sustainability: Findings and insights from the United Nations Global Compact-Accenture CEO study. The Journal of Management Development 2012, 31:346-357.
48. Laufer W.S. Social accountability and corporate greenwashing. Journal of Business Ethics 2003, 43:253-261.
49. Leonard-Barton D. Core capabilities and core rigidities: A paradox in managing new product development. Strategic Management Journal 2007, 13:111-125.
50. Lieberman M.B., Montgomery D.B. First mover (dis)advantages: Retrospective and link with the resource-based view. Strategic Management Journal 1998, 19:1111-1125.
51. Lin Y.-C., Chang C.-C.A. Double standard: The role of environmental consciousness in green product usage. Journal of Marketing 2012, 76:125-134.
52. Lirn T., Wu Y., Chen Y.J. Green performance criteria for sustainable ports in Asia. International Journal of Physical Distribution and Logistics Management 2013, 5(6):427-451.
53. Lubin D.A., Esty D.C. The sustainability imperative. Harvard Business Review 2010, 88:42-50.
54. Luo X., Bhattacharya C.B. Corporate social responsibility, customer satisfaction, and market value. Journal of Marketing 2006, 70:1-18.
55. Madhavaram S., Hunt S.D. The service-dominant logic and a hierarchy of operant resources: Developing masterful operant resources and implications for marketing strategy. Journal of the Academy of Marketing Science 2008, 36:67-82.
56. Mahoney J.T. The management of resources and the resource of management. Journal of Business Research 1995, 33:91-101.
57. Makadok R. Toward a synthesis of the resource-based and dynamic-capability views of rent creation. Strategic Management Journal 2001, 22:387-401.
58. Makower J. State of green business Retrieved February 18 from. http://www.greenbiz.com.
59. Marcus A.A., Anderson M.H. A general dynamic capability: Does it propagate business and social competencies in the retail food industry?. Journal of Management Studies 2006, 43:19-46.
60. Mariadoss B.J., Tansuhaj P.S., Mouri N. Marketing capabilities and innovation-based strategies for environmental sustainability: An exploratory investigation of B2B firms. Industrial Marketing Management 2011, 40:1305-1318.
61. Marsh H.W., Wen Z., Hau K.-T. Structural equation models of latent interactions: Evaluation of alternative estimation strategies and indicator construction. Psychological Methods 2004, 9:275-300.
62. Menguc B., Auh S. Creating a firm-level dynamic capability through capitalizing on market orientation and innovativeness. Journal of the Academy of Marketing Science 2006, 34:63-73.
63. Menguc B., Ozanne L. Challenges of the "green imperative": A natural resource-based approach to the environmental orientation-business performance relationship. Journal of Business Research 2011, 58:430-438.
64. Morgan N.A., Piercy N.F. Interactions between marketing and quality at the SBU Level: Influences and outcomes. Journal of the Academy of Marketing Science 1998, 26:190-208.
65. Morgan N.A., Vorhies D.W., Mason C.H. Market orientation, marketing capabilities, and firm performance. Strategic Management Journal 2009, 30:909-920.
66. Morris M.H., Sexton D.L. The concept of entrepreneurial intensity: Implications for company performance. Journal of Business Research 1996, 36:5-13.
67. Muthén L.K., Muthén B.O. Mplus user's guide 2010, Muthén and Muthén, Los Angeles. 6th ed.
68. Narver J.C., Slater S.F. The effect of a market orientation on business profitability. Journal of Marketing 1990, 54:20-35.
69. Nelson R.R. Why do firms differ and how does it matter?. Strategic Management Journal 1991, 14:179-192.
70. Neyman J., Pearson E. On the problem of the most efficient tests of statistical hypotheses. Philosophical transactions of the Royal Society of London, series A, containing papers of a mathematical or physical character 1933, 231:694-706.
71. Ngo L.V., O'Cass A. Creating value offerings via operant resource-based capabilities. Industrial Marketing Management 2009, 38:45-59.
72. Nidumolu R., Prahalad C.K., Rangaswami M.R. Why sustainability is now the key driver of innovation. Harvard Business Review 2009, 87:1-10.
73. Nunnally J.C., Bernstein I.H. Psychometric theory 1994, McGraw-Hill, New York. 3rd ed.
74. O'Reilly C.A., Chatman J. Organizational commitment and psychological attachment: The effects of compliance, identification, and internalization on prosocial behavior. Journal of Applied Psychology 1986, 71:492-499.
75. Parasuraman A. Technology readiness index (Tri) a multiple-item scale to measure readiness to embrace new technologies. Journal of Service Research 2000, 2:307-320.
76. Peattie K. Towards sustainability: The third age of green marketing. The Marketing Review 2001, 2:129-146.
77. Peteraf M.A. The cornerstones of competitive advantage: A resource-based view. Strategic Management Journal 1993, 14:179-191.
78. Podsakoff P.M., MacKenzie S.B., Lee J.-Y., Podsakoff N.P. Common method biases in behavioral research: A critical review of the literature and recommended remedies. Journal of Applied Psychology 2003, 88:879-903.
79. Podsakoff P.M., Organ D.W. Self-reports in organizational research: Problems and prospects. Journal of Management 1986, 12:531-544.
80. Polonsky M.J., Rosenberger Philip Reevaluating green marketing: A strategic approach. Business Horizons 2001, 44:21-30.
81. Powell T.C., Dent-Micallef A. Information technology as competitive advantage: The role of human, business and technology resources. Strategic Management Journal 1997, 18:375-405.
82. Prahalad C.K., Hamel G. Strategy as a field of study: Why search for a new paradigm?. Strategic Management Journal 1990, 15:5-16.
83. Pujari D., Peattie K., Wright G. Organizational antecedents of environmental responsiveness in industrial new product development. Industrial Marketing Management 2004, 33:381-391.
84. Rapp A., Trainor K.T., Agnihotri R. Performance implications of customer-linking capabilities: Examining the complementary role of customer orientation and CRM technology. Journal of Business Research 2010, 63:1229-1236.
85. Ray G., Barney J.B., Muhanna W.A. Capabilities, business processes, and competitive advantage: Choosing the dependent variable in empirical tests of the resource-based view. Strategic Management Journal 2004, 25:23-37.
86. Richey R.G., Autry C.W. Assessing interfirm collaboration/technology investment tradeoffs: The effects of technological readiness and organizational learning. International Journal of Logistics Management 2009, 20:30-56.
87. Rogers E.M. Diffusion of innovations 1995, The Free Press, New York.
88. Salunke S., Weerawardena J., McColl-Kennedy J.R. Towards a model of dynamic capabilities in innovation-based competitive strategy: Insights from project-oriented service firms. Industrial Marketing Management 2011, 40:1251-1263.
89. Satorra A. Asymptotic robust inferences in the analysis of mean and covariance structures. Sociological Methodology 1992, 22:249-278.
90. Satorra A., Bentler P.M. Ensuring positiveness of the scaled difference chi-square test statistic. Psychometrika 2010, 75:243-248.
91. Schermelleh-Engel K., Klein A., Moosbrugger H. Estimating nonlinear effects using a latent moderated structural equations approach. Interaction and nonlinear effects in structural equation modeling 1998, 203-238.
92. Schumacker R.E., Lomax R.G. A beginner's guide to structural equation modeling 2010, Routledge Academic, New York. 3rd ed.
93. Sharma A.I., Iyer G.R. Resource-constrained product development: Implications for green marketing and green supply chains. Industrial Marketing Management 2012, 41:559-608.
94. Sharma A.I., Iyer G.R., Mehrotra A., Krishnan R. Sustainability and business-to-business marketing: A framework and implications. Industrial Marketing Management 2010, 39:330-341.
95. Shrivastava P. The role of corporations in achieving ecological sustainability. Academy of Management Review 1995, 20:936-960.
96. Slater S.F., Olson E.M., Hult G.T.M. The moderating influence of strategic orientation on the strategy formation capability-performance relationship. Strategic Management Journal 2006, 27:1221-1231.
97. Sok P., O'Cass A. Achieving superior innovation-based performance outcomes in SMEs through innovation resource-capability complementarity. Industrial Marketing Management 2011, 40:1285-1293.
98. Spector P.E. Method variance in organizational research: Truth or urban legend?. Organizational Research Methods 2006, 9:221-232.
99. Spring M., Araujo L. Beyond the service factory: Service innovation in manufacturing supply networks. Industrial Marketing Management 2013, 42:59-70.
100. Sprott D.E., Shimp T.A. Using product sampling to augment the perceived quality of store brands. Journal of Retailing 2004, 80:305-315.
101. Stead W.E., Stead J.G. Management for a small planet: Strategic decision making and the environment 1992, Sage, Newbury Park, CA.
102. Stewart K.A., Segars A.H. An empirical examination of the concern for information privacy instrument. Information Systems Research 2002, 62:2-18.
103. Stone G.W., Wakefield K.L. Eco-orientation: An extension of market orientation in an environmental context. Journal of Marketing Theory and Practice 2000, 8:21-31.
104. Story V., O'Malley L., Hart S. Roles, role performance, and radical innovation competences. Industrial Marketing Management 2011, 40:952-966.
105. Teece D.J. Explicating dynamic capabilities: The nature and microfoundations of (sustainable) enterprise performance. Strategic Management Journal 2007, 28:1319-1350.
106. Teece D.J. Dynamic capabilities and strategic management: Organizing for innovation and growth 2009, Oxford University Press, New York.
107. Teece D.J., Pisano G. The dynamic capabilities of firms: An introduction. Industrial and Corporate Change 1994, 3:537-556.
108. Teece D.J., Pisano G., Shuen A. Dynamic capabilities and strategic management. Strategic Management Journal 1997, 18:509-535.
109. Trainor K.J., Rapp A., Beitelspacher L.S., Schillewaert N. Integrating information technology and marketing: An examination of the drivers and outcomes of e-marketing capability. Industrial Marketing Management 2011, 40:162-174.
110. Turrisi M., Bruccoleri M., Cannella S. Impact of reverse logistics on supply chain performance. International Journal of Physical Distribution and Logistics Management 2013, 43:564-585.
111. Vargo S.L., Lusch R.F. Evolving to a new service dominant logic for marketing. Journal of Marketing 2004, 68:1-17.
112. Vargo S.L., Lusch R.F. From goods to service(s): Divergences and convergences of logics. Industrial Marketing Management 2008, 37:254-259.
113. Verganti R., Öberg Å. Interpreting and envisioning - A hermeneutic framework to look at radical innovation of meanings. Industrial Marketing Management 2013, 42:86-95.
114. Vogel R.M., Feldman D.C. Integrating the levels of person-environment fit: The roles of vocational fit and group fit. Journal of Vocational Behavior 2009, 75:68-81.
115. Weerawardona J., Mavondo F.T. Capabilities, innovation and competitive advantage. Industrial Marketing Management 2011, 40:1220-1223.
116. Williams L.J., Cote J.A., Buckley M.R. Lack of method variance in self-reported affect and perceptions at work: Reality or artifact?. Journal of Applied Psychology 1989, 74:462-468.
117. Williamson O.E. Strategizing, economizing, and economic organization. Strategic Management Journal 1991, 12:75-94.
118. World Commission on Environment and Development Our common future 1987, Oxford University Press, Oxford.
119. Zott C. Dynamic capabilities and the emergence of intraindustry differential firm performance: Insights from a simulation study. Strategic Management Journal 2002, 24:97-125.