Explaining consumer attitudes and purchase intentions toward organic food: Contributions from regulatory fit and consumer characteristics

Food Quality and Preference

Volumn 35, Issue , 2014, Pages 6-13

  Hsu, Chia Lin ^a   Chen, Mu Chen ^b  

^a CHINESE CULTURE UNIVERSITY   (Taiwan)

^b NATIONAL CHIAO TUNG UNIVERSITY   (Taiwan)

Author keywords

Attitude; Consumer characteristics; Messages frame; Organic foods; Purchase intention; Regulatory fit

Indexed keywords

EID: 84894100506     PISSN: 09503293     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.foodqual.2014.01.005     Document Type: Article

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