Does relationship quality matter in service relationships?

Journal of Strategic Marketing

Volumn 21, Issue 5, 2013, Pages 443-458

  Roy, Sanjit Kumar ^a   Eshghi, Abdolreza ^b,c  

^a Department of Economics Finance and Accounting   (United Kingdom)

^b ICT4D Research Laboratory   (Morocco)

^c MOSCOW STATE UNIVERSITY   (Russian Federation)

Author keywords

customer advocacy; higher order confirmatory factor analysis; relationship quality; trust

Indexed keywords

EID: 84880955435     PISSN: 0965254X     EISSN: 14664488     Source Type: Journal    
DOI: 10.1080/0965254X.2013.801612     Document Type: Article

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