The Relationship between Consumers' Unethical Behavior and Customer Loyalty in a Retail Environment

Journal of Business Ethics

Volumn 44, Issue 4, 2003, Pages 261-278

  Van Kenhove, Patrick ^a   De Wulf, Kristof ^a   Steenhaut, Sarah ^a  

^a GHENT UNIVERSITY   (Belgium)

Author keywords

Affective commitment; Age; Behavioral loyalty; Consumer ethics; Customer loyalty; Ethical beliefs; Gender; Relationship marketing

Indexed keywords

EID: 0347931656     PISSN: 01674544     EISSN: None     Source Type: Journal    
DOI: 10.1023/A:1023678507088     Document Type: Article

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