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Volumn 22, Issue 5, 2012, Pages 591-612

The impact of electronic word of mouth on a tourism destination choice: Testing the theory of planned behavior (TPB)

Author keywords

Consumer behaviour; Electronic word of mouth; Internet; Iran; Theory of planned behavior; Tourism

Indexed keywords


EID: 84867748950     PISSN: 10662243     EISSN: None     Source Type: Journal    
DOI: 10.1108/10662241211271563     Document Type: Article
Times cited : (431)

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