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Volumn 24, Issue 3, 2012, Pages 402-429

Chain restaurant patrons' well-being perception and dining intentions: The moderating role of involvement

Author keywords

Behavioral intentions; Behaviour; Brand attitude; Brand awareness; Brands; Chain restaurant; Involvement; Perceived value; User involvement; Well being perception

Indexed keywords


EID: 84859722264     PISSN: 09596119     EISSN: None     Source Type: Journal    
DOI: 10.1108/09596111211217888     Document Type: Review
Times cited : (98)

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