Evaluation of internet advertising research: A bibliometric analysis of citations from key sources

Journal of Advertising

Volumn 37, Issue 1, 2008, Pages 99-112

  Kim, Juran ^a   McMillan, Sally J ^b  

^a Jeonju University   (South Korea)

^b UNIVERSITY OF TENNESSEE   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 42349100627     PISSN: 00913367     EISSN: None     Source Type: Journal    
DOI: 10.2753/JOA0091-3367370108     Document Type: Article

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