Publication productivity in the three leading U.S. Advertising journals: 1989 through 1996

Journal of Advertising

Volumn 27, Issue 2, 1998, Pages 53-63

  Henthorne, Tony L ^a   LaTour, Michael S ^b   Loraas, Tina ^c  

^a UNIVERSITY OF SOUTHERN MISSISSIPPI   (United States)

^b AUBURN UNIVERSITY   (United States)

^c NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0039005042     PISSN: 00913367     EISSN: None     Source Type: Journal    
DOI: 10.1080/00913367.1998.10673552     Document Type: Article

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