Barriers to green consumption behaviours: The roles of consumers’ green perceptions

Australasian Marketing Journal

Volumn 24, Issue 4, 2016, Pages 288-299

  Tan, Lay Peng ^a   Johnstone, Micael Lee ^b   Yang, Lin ^c  

^a MACQUARIE UNIVERSITY   (Australia)

^b VICTORIA UNIVERSITY OF WELLINGTON   (New Zealand)

^c MONASH UNIVERSITY MALAYSIA   (Malaysia)

Author keywords

Consumer green perceptions; Environmentally friendly; Green consumption; Green marketing

Indexed keywords

EID: 84996656494     PISSN: 14413582     EISSN: 18393349     Source Type: Journal    
DOI: 10.1016/j.ausmj.2016.08.001     Document Type: Article

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