Green consumers in the 1990s: Profile and implications for advertising

Journal of Business Research

Volumn 36, Issue 3, 1996, Pages 217-231

  Roberts, James A ^a  

^a BAYLOR UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0030195181     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/0148-2963(95)00150-6     Document Type: Article

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