From selling to supporting - Leveraging mobile services in the context of food retailing

Journal of Retailing and Consumer Services

Volumn 21, Issue 1, 2014, Pages 26-36

  Saarijärvi, Hannu ^a   Mitronen, Lasse ^a   Yrjölä, Mika ^a  

^a TAMPERE UNIVERSITY OF TECHNOLOGY   (Finland)

Author keywords

Interaction; Internet; Mobile service; Service; Service business logic

Indexed keywords

FOOD; INTERNET; MOBILE COMMUNICATION; RETAILING;

EID: 84888427650     PISSN: 09696989     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretconser.2013.06.009     Document Type: Article

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