The Nature and Role of Affect in Consumer Behavior

Handbook of Consumer Psychology

Volumn , Issue , 2018, Pages 297-348

  Cohen, Joel B ^a   Pham, Michel Tuan ^b   Andrade, Eduardo B ^c  

^a UNIVERSITY OF FLORIDA   (United States)

^b Columbia University ^*  (United States)

^c UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85145835343     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203809570-19     Document Type: Chapter

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