Factors affecting new product post-adoption behavior in a major US automotive supply chain: An examination of antecedents to technology internalization

Journal of Business and Industrial Marketing

Volumn 28, Issue 2, 2013, Pages 147-159

  Yim, Frederick Hong kit ^a   Forman, Howard ^b   Kwa, Hyokjin ^c  

^a HONG KONG BAPTIST UNIVERSITY   (Hong Kong)

^b CALIFORNIA STATE UNIVERSITY   (United States)

^c DREXEL UNIVERSITY   (United States)

Author keywords

Automotive industry; Supply chain management; Technological innovation; Technology adoption; Technology led strategy; United States of America

Indexed keywords

EID: 84873468175     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858621311295281     Document Type: Article

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