Post-adoption switching behavior for online service substitutes: A perspective of the push-pull-mooring framework

Computers in Human Behavior

Volumn 28, Issue 5, 2012, Pages 1912-1920

  Hsieh, Jung Kuei ^a   Hsieh, Yi Ching ^a   Chiu, Hung Chang ^b   Feng, Yi Chu ^a  

^a NATIONAL CENTRAL UNIVERSITY   (Taiwan)

^b NATIONAL TSING HUA UNIVERSITY   (Taiwan)

Author keywords

Online service substitutes; Post adoption behavior; Push pull mooring framework; Switching behavior

Indexed keywords

BLOGS; INTERNET SERVICE PROVIDERS; LEAST SQUARES APPROXIMATIONS; MOORING; PRINCIPAL COMPONENT ANALYSIS; SWITCHING;

COMPETITIVE STRATEGY; ONLINE SERVICE SUBSTITUTES; PARTIAL LEAST SQUARE (PLS); POST-ADOPTION BEHAVIOR; PUSH PULL; SOCIAL NETWORK SITES; SWITCHING BEHAVIORS; SWITCHING INTENTIONS;

SOCIAL NETWORKING (ONLINE);

EID: 84863725215     PISSN: 07475632     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.chb.2012.05.010     Document Type: Article

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