The challenge for multichannel services: Cross-channel free-riding behavior

Electronic Commerce Research and Applications

Volumn 10, Issue 2, 2011, Pages 268-277

  Chiu, Hung Chang ^a   Hsieh, Yi Ching ^b   Roan, Jinshyang ^c   Tseng, Kuan Jen ^c   Hsieh, Jung Kuei ^b  

^a NATIONAL TSING HUA UNIVERSITY   (Taiwan)

^b NATIONAL CENTRAL UNIVERSITY   (Taiwan)

^c SOOCHOW UNIVERSITY   (Taiwan)

Author keywords

Electronic commerce; Free riding; Marketing channels; Multichannel; Switching behavior

Indexed keywords

EMPIRICAL RESULTS; FREE-RIDING; LOCK-IN; MARKETING CHANNELS; MULTI-CHANNEL; MULTI-CHANNEL ENVIRONMENT; OFFLINE; ONLINE STORE; PRODUCT INFORMATION; SELF EFFICACY; SERVICE QUALITY; SWITCHING BEHAVIOR; SWITCHING BEHAVIORS;

BRICK; ELECTRONIC COMMERCE; MORTAR; PROFITABILITY; SALES;

BEHAVIORAL RESEARCH;

EID: 79955069335     PISSN: 15674223     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.elerap.2010.07.002     Document Type: Article

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