Switching behavior of mobile users: Do users' relational investments and demographics matter?

European Journal of Information Systems

Volumn 15, Issue 3, 2006, Pages 269-276

  Ranganathan, C ^a,b   Seo, DongBack ^a   Babad, Yair ^a  

^a UNIVERSITY OF ILLINOIS AT CHICAGO   (United States)

^b UNIVERSITY OF ILLINOIS AT CHICAGO   (United States)

Author keywords

m commerce; Mobile user behavior; Relational investments; Switching; Technology acceptance; User demographics

Indexed keywords

EID: 33746644194     PISSN: 0960085X     EISSN: 14769344     Source Type: Journal    
DOI: 10.1057/palgrave.ejis.3000616     Document Type: Article

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