The role of customer contact employees as external customers: A conceptual framework for marketing strategy and future research

Journal of Business Research

Volumn 61, Issue 9, 2008, Pages 959-967

  Dabholkar, Pratibha A ^a   Abston, Kristie A ^a  

^a UNIVERSITY OF TENNESSEE   (United States)

Author keywords

Customer contact employees; Customer satisfaction; Employee patronage; Internal marketing; Job satisfaction; Long term relationships; Services marketing

Indexed keywords

EID: 44649180521     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2007.10.004     Document Type: Article

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