The Compensatory Consumer Behavior Model: How self-discrepancies drive consumer behavior

Journal of Consumer Psychology

Volumn 27, Issue 1, 2017, Pages 133-146

  Mandel, Naomi ^a   Rucker, Derek D ^b   Levav, Jonathan ^c   Galinsky, Adam D ^d  

^a ARIZONA STATE UNIVERSITY   (United States)

^b NORTHWESTERN UNIVERSITY   (United States)

^c STANFORD UNIVERSITY   (United States)

^d Columbia University ^*  (United States)

Author keywords

Conspicuous consumption; Materialism; Self concept; Self discrepancy; Self regulation; Social comparison

Indexed keywords

EID: 84971602805     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jcps.2016.05.003     Document Type: Review

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